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35 Free High-Quality E-Commerce Templates
For website owners who are evaluating e-commerce solutions, there are several good options for powering websites and shopping carts. Regardless of which option you chose, deciding on a design brings with it even more decisions to make. Of course, a custom design is always an option, but for those who want to keep costs down, templates are a popular choice. Premium e-commerce themes are easy to find, but they can be expensive. Free e-commerce templates are difficult to find, and quality free templates are even harder to find.
We’ve done the research for you, and in this post we present 35 of the highest-quality free e-commerce templates available. There are templates specifically for WordPress, Prestashop, osCommerce, Magento, Zen Cart, CubeCart, and CRE Loaded, as well as a number of general e-commerce templates. Please notice that these templates aren’t intended to be used 1:1, but should rather be used as a skeleton for your own shop and hence saves a lot of work, because otherwise you would have to start from scratch.
1. WordPress Templates
Crafty Wordpress Theme | Demo | Download
Wordpress e-Commerce Plugin | Download
2. Prestashop
PrestaThemes
A collection of free high-quality templates for PrestaShop.
3. osCommerce Templates
4. Magento Templates
Modern Theme | Download from Magento
Blue Skin | Download from Magento
Telescope Theme | Download from Magento
Pet Store Theme | Download from Magento
Free Magento Theme from Template Monster | Download
Electronics Store 3 | Download from eCommerce-Themes
5. Zen Cart Templates
Free Zen Cart Template | Download
Acadame | Download from ichoze.net
6. CubeCart Templates
Clean Blue
A collection of free CubeCart 3 Skins. More free Cubecart skins.
7. CRE Loaded Templates
8. General E-Commerce Templates
The following templates were created for the purpose e-commerce but not built for a specific system. If you plan to use one of them, it would need to be adapted to and integrated in the e-commerce solution of your choice. Templates with valid HTML code are marked.
Tool Shop | Download (valid HTML)
Pet Shop | Download (valid HTML)
Auto Parts | Download (valid HTML)
Gadgets Template | Download (valid HTML)
Online Movie Store | Download (valid HTML)
Books Online | Download (valid HTML)
Beauty Company | Download (valid HTML)
Hi-Fi Technics Store | Download
For more templates and related content:
(al)
Steven Snell has been designing websites for several years. He actively maintains a few blogs of his own, including DesignM.ag, which regularly provides articles and resources for web designers.
- 103 Comments
- 1
- 2January 25th, 2009 8:06 pm
As a professional designer, I use to hate seeing this free stuff because it made me less needed.
But I love it now because the “nice” side of me likes to see the average person have access to good design rather than going with a bunch of hokey ugly stuff.
Free stuff opens up the Internet to everyone.
Brent Riggs
http://www.brentriggs.com - 3January 25th, 2009 8:19 pm
Big Disappointment! where is CubeCart….Also you missed some good templates of osCommerce, Magento & Cre Loaded…I started with oSCommerce which was really easy any most popular but then i shifted to CubeCart…. Now finally I’m working with new generation E-commerce solution Magento which is Simply Excellent. The only flaw with Magento is that it’s only built for Unix operating systems. Although there is some tweaks for windows installation which is not recommended by the developers. Still Magento is the Best E-commerce solution seen so far.
Good post Steven !! Thanks for sharing Free Stuff !!
DKumar M.
- 4January 25th, 2009 8:21 pm
Thank you for the great list..
there is any wordpress for e-commerce themes for free?
- 5January 25th, 2009 8:28 pm
I’ve looked for free Magento cart templates but didn’t see some of the ones posted. Thanks!
- 6January 25th, 2009 8:29 pm
No Zen Cart templates?? Well they are about to release version 2.0, which will revamp the templating system… but still I think it is an oversight to leave them out.
- 7January 25th, 2009 8:30 pm
I have a long background in e-commerce and have watched as EVERY e-commerce store that uses one of these templates FAIL every single time.
- 8January 25th, 2009 8:36 pm
Chris, care to share insight as to why they fail? Is the failure solely the templates, the business model, both?
- 9January 25th, 2009 8:39 pm
@Mike… i guess you missed the Zen Cart templates which is right under 4th heading. scroll again !!
@spydeeyk… You might want to search “Crafty Cart” on google for free wordpress theme. Also there is “WordPress e-Commerce plugin” coupled with Crafty Cart makes for one heck of an e-Commerce solution.
- 10January 25th, 2009 9:10 pm
high quality?
riiiight
- 11January 25th, 2009 9:32 pm
Smashing Magazine is known for it’s best quality, each and every post is full of resources and high quality. But posts like this really hits bad on the quality part.
I am not saying, this post isn’t helpful but the title “High Quality” is really misleading. You can’t rate any of these templates as “High Quality” ones, the quality surely lacks in most of them.
Just my 2 cents though.
Regards,
Deep - 12January 25th, 2009 10:21 pm
Nice!
- 13January 25th, 2009 11:09 pm
Beautiful designs!
Thanks, That’s really great! - 14January 25th, 2009 11:11 pm
Nice templates, however my opinion is that these free templates are designed just to get customers into their site to purchase other templates, mainly as the free ones lack many important design-/usage-elements.
Good to finally have some Magento-templates in by the way, however my favourite Magento-template is the superclean from the ecommerce-extensions.com-guys: http://demo.ecommerce-extensions.com/superclean. Couldnt have been better!
Jonathan.
- 15January 25th, 2009 11:48 pm
Oh wow… these are Template Monster-quality.
In other words: worthless.
- 16January 25th, 2009 11:51 pm
Good post..!!!
Thanks for sharing free stuff…!!!
I got a e-commerce project recently..
these are my inspirations…
Thanks… - 17January 26th, 2009 12:01 am
Usually I don’t reply here, because there’s normally little to ad. The posts are good so I digg them on digg and that’s it.
Today I saw in my rss reader that you were doing a post on ecommerce templates. Since I’ve designed 3 stores on Zen Cart I thought I’d check it out.
I was quite shocked to see you promoting Template Monster Templates. Template Monster tweaks the code. Not in a normal way, but in a non compliant with zen cart way. So if you install a template from template monster, most of your overides and additional modules don’t work any more. There are however very nice free templates available trough various sources on the internet. There’s even a site where you can testdrive them.
So I hope the author will digg a little deeper to look into the ecommerce systems a bit better.
Other than that, Smashing Magazine rocks!
Juliet van Ree
- 18January 26th, 2009 12:05 am
I usually admire your great work, but this time I must admit that I’m quite disappointed by the quality of this list. Those sites are awfull (”sexy pink” must be a joke…)
Keep up the good work anyway.
- 19January 26th, 2009 12:07 am
Prestashop is da best opensource ecommerce solution so far…
- 20January 26th, 2009 12:10 am
Are these templates free to be used in a commercial ecommerce service whe are building?
- 21January 26th, 2009 12:11 am
Personally I think most of these “Free High-Quality E-Commerce Templates” looks like crap! If youre ambitions is to boost sales I think spending $150-200 on a nice looking commercial template is a good investment! Just my opinion!:-)
- 22January 26th, 2009 12:19 am
what a sh… all look templatemonster-like and isn’t beautiful at all. Dissapointed.
- 24January 26th, 2009 12:46 am
I would never use a free template like these for an actual project. I can’t see why anyone would be satisfied with investing so little time in the public face of their business.
Still it’s always interesting to see lists like this for inspiration. Even the ugly ones make you think about why they’re ugly, right!
One thing that strikes me, though, is this:
Why do none of the themes place the main product categories in the top navigation bar? Are there any documented usability benefits from listing the categories down the left side? Would it be too many tabs?
Or has it just become the norm for e-commerce design to lay it out this way? - 25January 26th, 2009 12:58 am
this list is average. kinda dissapointed. Its just a big list of templates from templatemonster. erghhh.
would have been better to actually see a list of creative examples of real examples. Generic themeing really does suck.
- 26January 26th, 2009 12:59 am
Warning: WP-Commerce has a lot of bugs with the new WP 2.7.. Hope they fix them soon.
- 27January 26th, 2009 3:00 am
What a perfect timing, as I intended to start from scratch my e-project… Many thanks, keep smashin’!
- 28January 26th, 2009 3:02 am
nice. but when will free forum skin goes out ?
- 29January 26th, 2009 3:13 am
good job… nice site! thank you!
- 30January 26th, 2009 3:52 am
Thank U very much……. it’s really useful …. XD
- 31January 26th, 2009 3:56 am
This will be a useful post for me – a friend wants to set up a small store of her own, and these examples will give me a great starting point. Thanks!
- 32January 26th, 2009 4:15 am
Very useful, but I miss some Templates of Shopware. Just look at there Homepage
Shopware german websiteHope you like it.
- 33January 26th, 2009 4:20 am
@Juliet,
“So I hope the author will digg a little deeper to look into the ecommerce systems a bit better.”
There were a few days of digging for this post. There aren’t very many decent free e-commerce templates out there and there aren’t very many good resources for finding them. I don’t claim to be an expert on all of these systems, but I do feel that this post is at least a helpful resource for people looking for theses templates, because they’re quite difficult to track down.
- 34January 26th, 2009 4:32 am
Does anyone else receive old rss feed news? Like yesterday I got ~5-10 “font” related news which were posted last year.
- 35January 26th, 2009 4:54 am
@ Steven Snell,
Thank you for your reply.
I realise that templates that are free and of good quality are hard to find. I ran into the same problem when looking for examples on how to build my webstores.
Maybe you can take a look at this site: http://www.zencarttemplates.info/
They have community build templates in them. Some of them are very nice, others may be less nice, and all are working well with the zen cart system (which is to me the most important thing!)
- 36January 26th, 2009 5:03 am
@Vygantas:
Yeah, the same thing happend to me yesterday…
- 37January 26th, 2009 5:20 am
Have a look at OXID eShop Community Edition, it provides best SEO in eCommerce Software i have ever seen!
Here´s the download of the open source shopping cart software (you don´t have to fill out the formular, downloads starts directly when pushing “Download OXID eShop ZIP”).Greetings
Lars - 39January 26th, 2009 6:09 am
@#8 Jeff: I used to work for MonsterCommerce, an e-commerce shopping cart company that was purchased by Network Solutions and dismantled/rebranded. I did custom storefront designs for clients who purchased the shopping cart. I can count on two hands the number of stores I designed that are still in business. Those were the custom design clients. We also integrated templates for people. None of the template sites I did still exists.
If you own an e-commerce business and are serious about being around a long time, you need to believe in your business enough to do it right, get a custom design, get a custom storefront if you require it. Your storefront can be very basic but still be very successful if you have a unique product or service. Don’t think people can’t spot a TemplateMonster site from a mile away and be put off immediately.
- 40January 26th, 2009 6:54 am
Great to see so many templates, however I have never used an ecommerce templates as they are usually too restrictive. Over the years I have found my clients are all looking for bespoke or custom ecommerce design.
The main reason for this, I believe every ecommerce company operates different. For example free delivery on all orders over £50, Automated emails, delivery note processing, product page layouts etc. The list is endless.
It is good to see clean ecommerce designs and templates, they just need to be further enhanced to ensure they meet the clients requirements if they are used.
- 41January 26th, 2009 8:18 am
Hey guys, thanks for linking to our free Magento theme:
Please note that we have updated our link to allow visitors to download the theme directly from our website here:
http://ecommerce-themes.com/magento-themes/electronics-store-13.htmlFor those looking for more Magento themes we continue to release at least one theme a week and plan to give away more free themes as well.
- 42January 26th, 2009 8:29 am
Wow, awesome stuff! I’m bookmarking this for future projects.
- 43
- 44January 26th, 2009 9:03 am
I’ve used several of these throughout the last few years. DON’T EVEN THINK ABOUT USING WP Ecommerce .. It is a complete nightmare if you have any intentions of doing customizations aside from simple color / font changes.
Honestly if you have any hopes of taking any of these templates and customizing above a 5% range .. or integrating your own theme into their functionality .. I hope you have a budget in the thousands .. and even then I hope you can find a few people who’ve dove head first into the shallow end prior to you.
Smashing should do more research into these things before claiming anything.
- 45January 26th, 2009 9:40 am
Are there any good templates or solutions for mobile phone ecommerce?
- 46January 26th, 2009 10:33 am
FINALLY! I’ve been waiting for such a list for 2009. It’s taken me far too long to find something I can use with wordpress and that doesn’t cost a fortune. I will be checking some of these out. Thanks guys!
PS: Does anyone recommend Market Theme? I am seriously going bonkers trying to find a simple solution
- 47January 26th, 2009 12:02 pm
Where are Drupal Themes!
- 48January 26th, 2009 12:29 pm
Wow, nice themes here. And for free, dang. I am a designer, and it doesn’t bother me at all!
- 49January 26th, 2009 12:50 pm
I just love those who like to complain about things given to them for free :p Presumably they mostly can’t or won’t read … “Please notice that these templates aren’t intended to be used 1:1, but should rather be used as a skeleton for your own shop and hence saves a lot of work, because otherwise you would have to start from scratch.”
Thanks to Smashing as always.
- 50January 26th, 2009 1:24 pm
Great collection of templates, Steven. I’m bookmarking these for future projects.
- 51January 26th, 2009 2:01 pm
Nice that people are so excited to lower their value by receiving the same stuff they can charge for free, but in a templatized format of PHP garbage. I’m glad I’ve moved on from this over-hyped “design” career to something much better.
- 52January 26th, 2009 2:35 pm
Thanks for posting about the WordPress e-Commerce Plugin for WordPress.
It is been a long time in the making. The latest version coming out this week is rock solid, the code has been polished and we have added a few more features for retailers.
Use WP e-Commerce for all your WordPress powered e-Commerce sites.
- 53January 26th, 2009 2:36 pm
I have been using the wordpress e-commerce plugin for a few of my stores recently, and I have to say that I love it. In the past I have used Zen Cart, CubeCart, OsCommerce and Magento, and I feel like wp e-commerce is FAR easier to use and customize than the other carts. There is no complicated template system. You control everything (store and non-store) through one admin. And as long as you are familiar with CSS, you can pretty much get it to look anyway you want. While there have been a few bugs, the guys at Instinct have been incredibly responsive and helpful.
- 54January 26th, 2009 4:02 pm
There were many reasons why I choose wordpress e-commerce over all the others… the main reason was that it was the first cart to embrace digital downloads in very real way… not just an after thought… or a module thrown in at the end to appease a few users… not only was the digital downloads well thought out… but many aspects of the functionality of the cart where exactly what I had envisioned (after months of research)… and it actually did these things out of the box…!!!… Once I started using the cart I was amazed that you could just start turning off things like shipping and reducing the checkout form to say ‘name’ & ‘email’ without even touching the code… This Is Truly A Versatile Cart… and whoever first decided on this level of flexibility and functionality deserves an award…!!!… :)
- 55January 26th, 2009 8:43 pm
The only thing nice about them, is that they are free.
- 56January 27th, 2009 3:14 am
seriously I think this is the worst thread you’ve ever posted…
those designs are HORRIBLE like early ’00s templates, the whole web is full of those sh.
I work for a company making a lot of e-commerce websites and it was really hard to find inspiration for such a specific kind of website, but I had to and clients are satisfied I hope…
so my advance… as far as you can go, MAKE YOUR OWN DESIGN!
;) - 57January 27th, 2009 5:55 am
I wouldn’t go that far with the ones for osCommerce. I just worked on two of them and the coding isn’t that good. They’re way nicer than other templates indeed and free on top of it :) but, coding wise … not so much :)
thanks a lot anyway …
- 58January 27th, 2009 7:28 am
I agree these are just horrible, if you’re just getting into ecom then I would suggest to never start with these templates. You’re only going to get frustrated and have a crap site. The comments here give better info than the post so its not all a loss.
- 59January 27th, 2009 10:53 am
Interesting comments this post will save me some time on up and coming projects, there are so many carts out there I waste ages comparing them all based on this post and my investigations I think the best two in my opinion are wordpress and magneto.
Excellent place for resources and sure if you want to code an ecommerce website from scratch stay off templates but if you are like me and pushed for time with customers who don’t want to pay the full wack then there is nothing wrong with modifying a good template. - 60January 27th, 2009 11:56 am
I hate to complain, but no Joomla./Virtumart templates?
Still, nice collection of freebies.
- 61January 27th, 2009 1:10 pm
Woah there. Am I sensing some design snobery ;)
E-Commerce “design” is about making online sales and many of these themes are all about helping people (retailers etc…) make online sales – if you don’t believe me check out the SEOMoz site and read up on many of the 17 or so proven design techniques to help you make online sales. Heck if “google product search” follows these rules “and” if it works for them then it will work for you too… trust me :)
The themes in this article suit that particular need.
The next generation of e-Commerce design though could be a totally seperate article in its own right that I’d love to help write. I have been researching “product swarms” and 3D malls just to name a few…
In that sense this article is very helpful and will help many people sell online (people that are not necesarily designers) get a shop up and running in no time.
Heck judging by some of the comments here you would think that they reckon smashingmagazine was made purely for them… as opposed to any other readers that potentially don’t care whether their shop has latest grunge background ;)
- 62January 27th, 2009 1:11 pm
This is an amazing list, quite thorough and covers many of the BIG and small names in the e-commerce sector. Look forward to more posts like this in the future, thanks for putting it all together, quite insirational. Makes me want to make a bunch of changes to the online stores I run.
Your readers may also be interested in Visible.net tempates: http://www.visible.net/company/clients/ (Ecommerce Clients)
- 63January 27th, 2009 2:05 pm
Bunch of old templatemonsters templates…
- 64January 27th, 2009 6:46 pm
Love Ya!!
- 65January 27th, 2009 6:52 pm
This is just too good, thanks heaps for this, I have bookmarked you :)
- 66January 27th, 2009 7:19 pm
Except for a couple of templates this is a disappointment. No great user experiences.
- 67January 28th, 2009 12:55 pm
It´s good… May be you make a post of web side agriculture
- 68January 28th, 2009 3:22 pm
great post – thanks for sharing.
- 69January 29th, 2009 10:17 pm
A great set, thank you. X-Cart templates would be nice to have as well.
- 70January 30th, 2009 8:09 am
Timely…….
- 71January 30th, 2009 10:31 am
I’ve used Miva Merchant, Osc, and Magento.. but there’s a new plugin for Wordpress that if you’re serious about a real ecommerce solution, you should definitely consider.
it has a ton of features, easy 2 use, and supports Authorize.net and PayPal Professional…
I was one of the beta testers… I guarantee you that if you’re using wordpress you won’t be disappointed with this plugin….
- 72February 3rd, 2009 5:02 am
I like the “Free Zen Cart Template” from Template-Monster and decided to use it for my upcoming e-commerce project. But I´m wondering about the detail information about the free templates on Template-Monster: “[...] please note there are conditions and limitations associated with using these free website templates [...] All free samples are presented here with a trial purpose solely and are for your personal use only.”
In my opinion this makes no sense here because nobody is building a e-commerce site only for his personal use. It has always a commercial background.
So please be careful by using supposed “free” templates.
- 73February 9th, 2009 2:00 pm
Hi,
Thought I’d let you know theres a new Magento Themes website over at HelloThemes.com. There new but there Themes look great!
- 74February 9th, 2009 7:14 pm
Learn to design it yourself. The first custom I did was on a Cubecart at http://www.mycuriouskid.com.
Load a page into Dreamweaver or whatever and start to play around with the CSS. Take the time and dig into the guts of these programs.
Trust Me!! I suck at PHP hardcode but once you get in there you’ll figure it out. You can rip out modules and the junk. CLEAN IS BETTER!!!
If you can customize Wordpress you can customize all the Open Source Cart stuff.
The only one that looked nice and clean was the Wordpress.
The others look like the 3 column crap that they all dish out.
I’m searching too. - 75February 10th, 2009 3:40 am
I can’t believe it’s free. You force me to bookmark this nice blog. Thanks a lot..
- 76February 11th, 2009 1:05 pm
The templates are nice looking but I guess there’s still a lot of site that offers templates made from osCommerce, Magento, CRE Loaded, and ZenCart. I have found osCommerce Templates site and their templates look pretty cool.
- 77February 12th, 2009 7:40 am
I think, only a few themes look pretty good, but considered, that they are for free, they are all pretty good ;) cheers
- 78February 23rd, 2009 12:47 am
Allo!
thas is so good, thank youMerci c’est vraiment proféssionnel ces disign
- 79February 25th, 2009 1:31 pm
Nice Post
- 80February 27th, 2009 9:15 am
This xtcommerce template is just as free
- 81May 4th, 2009 11:26 pm
HI,
It’s a very fantastic.
i am very happy to this whole site.Thank You
- 82May 7th, 2009 12:44 pm
Awesome collection :)
- 83May 9th, 2009 10:59 am
I want to use the template “Prestashop” for my webshop. Results you`ll see here http://www.sk83.de
- 84May 15th, 2009 11:03 pm
Hi there,
You have put together a good collection of templates. I’ve been doing some study on e-commerce templates and there some good ones here. Thank you for sharing.
Cheers,
Eddie Gear - 85May 21st, 2009 4:03 am
hello every body,
i think the open source world is really open, let us just enjoy it…
- 86May 22nd, 2009 12:37 pm
I am using coffee cup. When I open it has lots of different apllications and files which do I go to open it up in coffe cup to edit.
- 87June 4th, 2009 3:59 pm
HI IM NEW ON THIS, I WOULD LIKE TO KNOW THE STEPS FOR DOWNLOADING A TEMPLATE AND USE IT ON DREAMWEAVER, I DOWNLOAD BUT I DONT KNOW HOW TO UNZIP THEM OR WHAT SHOULD I DO??? THANKS
- 88June 23rd, 2009 3:29 am
nice collection thanks
- 89
- 90June 26th, 2009 1:27 pm
you can find more oscommerce template at www [dot] ezosc [dot] com / templates
Thanks
- 91July 9th, 2009 11:58 am
thank’s for this template, fantastic!……….
Web Design Tutorial and Programming
i’ve bookmark this site…thnak’s
- 92
- 93August 5th, 2009 10:10 am
yo im new at this sorry to ask but when i tr to upload template it needs home.html i make a home.html dreamweaver n put in the zip and it still says i dont have it any1 help?
- 94August 8th, 2009 8:48 pm
thanks samshingmagazine.com its really good work keep it up
- 95August 16th, 2009 5:06 am
Another useful list from SM, added this to my AJAX one you made last year.
Are you at any point in time going to publish a list of “SM lists”?
Never dissappointing and as the author says, offers inspiration – I always come away thinking “hmmm, I could use that for….”
- 96September 22nd, 2009 7:30 am
Hi all,
I have been looking through these great templates in order to start my own on line shop. This would be my first trip into this area – I am good on computers but feel im lacking in the knowladge to choose what is right for me.
Can someone please help? I notice some of the templates are “loaded” with a back ground branded system. Is this free also?
Do I download the templates and then upload my whole site onto my own web space?Excuse my lack of experiance! Its pritty confusing !
Thanks
M
- 97September 30th, 2009 4:33 am
very good post!! congratulations
- 98October 23rd, 2009 8:43 pm
haha i can’t belive it
- 99October 24th, 2009 7:28 pm
There is another free e-commerce theme for wordpress using the wp e-commerce plugin.
It’s called “WP Store” and you can find it at:
http://wpfeed.com/2009/07/wpstore-free-wordpress-e-commerce-theme/Shawn
- 100October 30th, 2009 6:31 am
Free templates have their place and there are some nice examples here. They are fine as long as you understand their limitations and their function. And there’s no substitute for a custom site done by an experience web designer who truly understands your business! But it’s good for customers with different needs and varied budgets to have lots of options.
- 101November 10th, 2009 1:34 am
Thank you for this collection.
It’s hard to find good Magento template.
Good job ! - 102November 12th, 2009 5:11 am
idk ya’ll. there’s an awful lot of bashing going on here.
for those of you who are designers…of COURSE the canned stuff looks lame.
for those of us who simply want to get to work…they’re fine.
- 103November 20th, 2009 3:10 pm
Really good post, alot of nice themes!
- 00
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This is beautiful THANK YOU !