Drawing Inspiration From Creative Logos


As designers, we are always in constant need of inpiration. Whether it be Web or graphic design, other work to fuel our creativity is essential. Logo design requires the most amount of inspiration, however.

Below we present a showcase of 50 beautiful, clever and creative logo designs that will hopefully inspire you. If you take a closer look at the showcase below, you will notice many trends. Some of these include the usage of simple shapes to create something complex, origami shapes, coloring and transparency trends, and many more.

Why are these logos so excellent? All of these logos use very creative methods to represent the brand through color, shapes, and shape typography. Look at how each of these logos can tell you something about the company that it is supposed to represent. Also note the brilliant color palletes and unique patterns used in many of these. Finally, pay attention to the typography, especially font selection and coloring.

Showcase Of Creative Logo Designs

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3 4
5 6
7 8
9 10
11 12
13 14
15 16
17 18
19 20
21 22

23 24
25 26
27 28
Creative logo design29 30

31 32
33 34
35 36
37 38
39 40
41 42
43 44
45 46
47 48

Further Resources

You may want to take a look at the following related posts:


  1. 1 http://logopond.com/gallery/detail/43168
  2. 2 http://logopond.com/gallery/detail/50886
  3. 3 http://mabu.dk/#9593
  4. 4 http://logopond.com/gallery/detail/52400
  5. 5 http://hiredgunscreative.com/
  6. 6 http://logopond.com/gallery/detail/43779
  7. 7 http://denisolenik.com/
  8. 8 http://penflare.com/category/portfolio/
  9. 9 http://logopond.com/gallery/detail/52015
  10. 10 http://logopond.com/gallery/detail/52222
  11. 11 http://logopond.com/gallery/detail/38654
  12. 12 http://logopond.com/gallery/detail/50976
  13. 13 http://logopond.com/gallery/detail/50173
  14. 14 http://logopond.com/gallery/detail/56069
  15. 15 http://logopond.com/gallery/detail/42356
  16. 16 http://logopond.com/gallery/detail/45725
  17. 17 http://logopond.com/gallery/detail/49156
  18. 18 http://logopond.com/gallery/detail/46151
  19. 19 http://logofaves.com/2009/03/cafe-melody/
  20. 20 http://www.design-mp.com/
  21. 21 http://logopond.com/gallery/detail/28786
  22. 22 http://logopond.com/gallery/detail/35898
  23. 23 http://www.dache.ch/portfolio/logo/
  24. 24 http://javoramirezportafolio.blogspot.com/search/label/Imagen%20Corporativa
  25. 25 http://www.dache.ch/portfolio/logo/
  26. 26 http://logopond.com/gallery/detail/51990
  27. 27 http://logopond.com/gallery/detail/53957
  28. 28 http://logopond.com/gallery/detail/9985
  29. 29 http://logopond.com/gallery/detail/57788
  30. 30 http://logofaves.com/2009/01/modern/
  31. 31 http://www.behance.net/Gallery/Surround_-Record-label/145864
  32. 32 http://www.behance.net/Gallery/Studio-8-(Logo-2)/110472
  33. 33 http://logopond.com/gallery/detail/42586
  34. 34 http://logofaves.com/2008/11/shareeffect/
  35. 35 http://www.rainfall.ro/brand-design/
  36. 36 http://www.dache.ch/portfolio/logo/
  37. 37 http://www.northcolour.com/
  38. 38 http://logopond.com/gallery/detail/53935
  39. 39 http://logofaves.com/2008/12/african-film-club/
  40. 40 http://www.duoh.com/portfolio/category/logos/
  41. 41 http://www.duoh.com/portfolio/category/logos/
  42. 42 http://www.stylestation.net/SSV4/index.html
  43. 43 http://logopond.com/gallery/detail/26972
  44. 44 http://logopond.com/gallery/detail/25100
  45. 45 http://www.johnboerckel.com/logos.html
  46. 46 http://www.groozdas.com/
  47. 47 http://southcreative.com.au/gold-coast-web-design-portfolio.html
  48. 48 http://logofaves.com/2008/11/estravel/
  49. 49 http://www.logoorange.com/logo-design-09.php
  50. 50 http://www.1stwebdesigner.com/inspiration/logo-design-trends-2009/

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Matt Cronin is an avid graphic designer, web designer/developer, Cocoa programmer, photographer, digital artist, and the like. He also enjoys writing, and does quite a bit of writing for Smashing Magazine. He is currently working on a startup called VAEOU, which will have new services coming soon.

  1. 1

    Tbh, they look heavily derivative. Replace fish with a moose and voila! Separate company.

    I think you have a singular riff down that will work well for some markets. But I would be hard pressed to believe these are separate companies rather than divisions of the same, given their brand logos.

  2. 2

    Nice collection.

  3. 3

    Really inspiring.

  4. 4

    that´s amazing! Thanks!


  5. 5

    There are many wonderful little works of art here. That does not make them great logos.

    By my count 29 of the 48 are either way too detailed for their own good, or too reliant on color, gradients, and/or shading. And especially – whoever signed off on Xona, Media Factory, and Surround should be taken out behind the woodshed.

  6. 6

    Can I have one?

  7. 7

    Hawaii and fold it my top picks. great find and very inspiring!


  8. 8

    Shocked is my favourite there. The double meaning makes it highly memorable

  9. 9

    Trends for 2009 ?

  10. 10

    These are pretty to look at, some are clever, but a lot of them are self indulgent ‘web 2.0′ stuff, in my mind.

  11. 11

    The Twins Logo really inspired me. Using the 2 as an N, Genius! Good collection for the most part.

  12. 12

    fabulous !

  13. 13

    I think logo muat easy to implement on any kind media.. print or digital
    Are they do it?

  14. 14

    Wow! More Web 2.0 logos! Who would’ve thought!? How about some HDR logos, too! Oh and what about some logos w/ soft drop shadows, semi-transparent glossy candy stripes, oh and those buzz-saw starburst things that say ‘NEW!’ or ‘BETA!’ or ‘2.0’ that would be really original and inspiring. My creativity is really flowing now because, well we haven’t seen any logos that look just like these for the past 5 years. Oh and did I mention round hot doggy fonts,,. gotta have that too.

  15. 15

    Fold It is just absolutely brilliant. There was that split second of “Wait, what am I looking… OHHH!”

  16. 16

    Great Co(ol)lections

    I love all the designs… espp “three leaves” awesome

    thanks SM

  17. 17

    I’m gonna have to go ahead and agree with the above posts, and say that the majority of these “logos” are as generic as they come. Slapping a gradient on an asymmetric circle and using some offbeat modern typeface seems to be considered a great logo these days. But what about in 1,5, or 10 years? A great mark should be everlasting. If I want a logo like one of these, I might as well head over to a site like CrowdSpring and get 50 different choices for minimum $.

  18. 18

    all of them are briliant :)

  19. 19

    Really nice Interactive logos..

  20. 20

    i think all design is too soft …maybe trends for logo desing in this several year ?

  21. 21

    @ MikeH

    I took a trip over to Pentagram per your suggestion (never a bad idea as they are usually the shiznet), and lookie! A groovy typeface with transparencies and all! TRUVIA. I like the package design, but please: Tell me that’s going to be around in a few years? Hardly.

    Maybe it’s planned obsolescence on their part, but I’m NOT impressed with that and a few others that Pgram is showing off (the philharmonic logo is atrocious). So by comparison, I don’t think you have convinced me of anything other than maybe Pgram could use some crowdspring action.

  22. 22

    My 2 cents is that all of these are too bajsnödiga.

  23. 23

    thanks for the collections


  24. 24

    I used to get my inspiration from Mis i Pile. http://www.misipile.com

  25. 25

    Love the Twins one.

    So simple, great typeface

  26. 26

    Wow… just wow… what were these designer been eating? :P … Bump for Fold it, Twins, and Banana Film!!!

  27. 27

    very nice and inspiring collection.

  28. 28

    yes! they are the very best! thanks for great inspirational list!

  29. 29

    Dainis Graveris

    April 1, 2009 10:45 pm

    Excellent compilation and I am really honored to get featured here a little bit with 1stwebdesigner.com logo design trends article :) Thanks!

  30. 30

    beautiful, but the majority are not “logos”, they are beautiful pictures at best.
    Not because it is “bad” to use color or gradients etc., but because it is bad to do not provide an easily receptable basic form to the eye that can be remembered. Too complex, undefined shapes, too less distinguishion between form and background (shadows and gradients, as well as too many colors do their worst there …).

    Just have a quick look at one of these Logos, scroll down, and try to remember how it looked like. Very difficult in many cases, the ones that work are monochrome or 2-colored, because the designer hat to rely and work hard on the shape, not the fancy. Fancy is okay, if done afterwards.

    Of course there are many that work well (fat moose, modern, and many more). One should compare them to stripped down to black and white versions of the others.

  31. 31

    The logos are really great but the company names are also very symbolic. So if you have a company name without such a basic it’s more difficult I guess to create a creative logo.
    Most of them are also not recognizable if you have just seen it one/two times.

    But beautiful for the eye ..

  32. 32

    Some very good..but some are crap!

  33. 33

    I love the logo of LINK – anyone knows what font they use?

  34. 34

    cool stuff!
    the “colorful swirly swooshy” style (cocoa stuff and dynamics lab) seems to be the next big thing :)

  35. 35

    They do look nice but way too many are too complicated for print…

    That said – ‘Shocked’ and ‘Fold It’ are excellent

  36. 36

    Modern takes it hand down. Love it.

  37. 37

    Nice list with many creative ‘logos’, but a good logo must have a 1- and 2-colour version that can be used in those cases when CMYK-print is not alternate. Many of the ‘logos’ above loses their functionality and its creative side when all gradients and shades are removed.

    but hey, great inspiration..c”,

  38. 38

    Some good examples here, although not that many of them feel truely original.

    Good point, I’m guessing most of these logos belong to companies exclusively targetting the web though?

  39. 39

    Logos should still work in monochrome so that they can be inverted to be printed onto paper media of white and black, letterheads & fax’s.

    You also have to consider other textiles for branding; t-shirt embroidery, car/van stickers etc.

    Any logo which doesn’t hold up to that in my opinion fails.

    It’s ok to have fancy gradients and shadows provided you can put a black overlay (or inverted white) and still portray the same message.

  40. 40

    Nice logos, it’s good to see them collected in a pool like way (or pond if you will)

  41. 41

    Nice creativity, but hardly high end branding. The kind of thing that would work really nicely as a blog logo … but almost definately not as an actual company, in my oppinion. But then proper bradning can cost millions, so we can’t expect too much from logos that have clearly been grabbed from a forum/logo generator somewhere! :p


    prettyusable.net – Web design blog

  42. 42

    Lots of pretty logos here – but I suspect alot of them to have troubles when inverting the background (which was a problem with our logo – worked on light backgrounds, not so well on dark ones).

    Surround’s logo looks very similar to one of Norway’s largest media bureau, Carat.

  43. 43

    Grat examples, I’m a fan of logo art…

  44. 44

    Thanks very much for featuring some my work ;^)

  45. 45

    Some great logos and innovative use of type… v.good

  46. 46

    Bojan Stefanovic

    April 2, 2009 1:23 am

    Thanks for featuring my work. However, i do not like the way you presented all of them with tight space around – it really make them look less attractive that way. Also, some of the comments above regarding usage/timeless factor/etc.. are way off… logo generator? pfhh… yes, that’s me :) There are some really good concepts/executions here. Sean O’Grady’s Shocked is my favorite here :)

  47. 47

    I regocnize a lot of the logo’s from logopond.com.
    You guys made a nice collection.
    Great inspiration

  48. 48

    Great source of inspiration!

  49. 49

    oragmi -> origami IMO (second paragraph)

    Anyway this is very nice source of inspiration (as well as the whole website, good job!). I’ve already seen a few of those logos, many of them are amazing and indeed very inspiring.

    Well done as always, thanks for this!

  50. 50

    Thank you for featuring my work also.

  51. 51

    You guys are starting to scare me, 4 hours after I start on something an article appears here, keep it up ;p

  52. 52

    The best logo showcase I have never seen!

  53. 53

    Fernando de Sá

    April 2, 2009 3:41 am

    Excelente selección.
    De los logos más creativos que he visto en el último tiempo.

  54. 54

    Agreed on Fold It. Great work!!

  55. 55

    Good work!

  56. 56

    Abdulsalam Alasaadi

    April 2, 2009 3:59 am

    great collections

  57. 57

    Mark @ Alchemy United

    April 2, 2009 4:10 am

    Scanned the images… Some looked good, some just ok. Scanned the comments but didn’t read them all so please excuse me if this point was already made…

    Without knowing the nature of the brands “behind” the logos, the true quality of these logos is meaningless. As some of the above comments pointed out, anyone can pick a cool type face, add a gradient, etc. but that doesn’t make it right. True good design isn’t just visual.

    That said, I understand that this post was to “inspire”. I’m just not so sure I want to be inspired by what might actually be poor design.

  58. 58

    A great, inspiring selection as always! I always try to do something simple that represents the brand in some way, easier said than done sometimes.

  59. 59

    I hate ones like the ‘Shocked’ logo – it totally marks the company down as being a parochial US organisation – every other country uses a different electrical standard, and different plugs to the US

  60. 60

    our logo is missing there ;]

  61. 61

    It seems that such collection of logos already exists…
    Go and see …..>

    This collection is far so good!

  62. 62

    Oops, sent a comment with a bad link this morning, sorry for unconvenience.

    Would like to see our logo on the list as (swell) :D

    Our logo
    Our blog

  63. 63

    this is a great collection! thanks for sharing!

  64. 64

    Really cool and inspiring .

  65. 65

    Sorry, but for me, there´s only a couple of logos in this collection. My favorites: Twins, Hawaii and Banana Films. The other ones are cute icons and most of all seems to be grabbed form a template web store.

  66. 66

    thanks for the feature.. i would bet half the people who knocked down these designs have never attempted a logo design.

  67. 67

    I’d like to see these logo’s in black and white, in multiple sizes and on several different media. Most of these logos will fail when they get off the LCD screen.

  68. 68

    Dalibor Vasiljevic

    April 2, 2009 6:35 am

    Guys, thank you for putting my Rainfall logo on list. It means a lot to us and will make us work event harder :) Thank you once again ;)

  69. 69

    Very nice collection you gathered here some very clean and well thought out designs. Very inspiring ideas to keep in mind when redoing or creating a new logo or trademark.

  70. 70

    Myron / ArtNinja.com

    April 2, 2009 6:42 am

    Most of these “logos” fail as logos. There seems to be any base thinking in monochromatic terms, only trendy color effects. As someone said above they also are not memorable. The type seems to be an after thought compared to the image.

    Smashing should do a revised version of this post that shows maybe 10 good logos with monochromatic, reversed and color versions of logos and an explanation as to why they work instead, of leaving this gallery of personal taste and trend to be it’s own merit.

  71. 71

    There are a lot of really nice logos here. There are also a number that, while attractive, fail as logos.

    The true test for for a company logo is this: Fax it to yourself and see how it looks. Yes folks, people do still use fax machines on a regular basis. While I think Fold It is a very clever and beautiful graphic, it fails as a logo. Others, like Coevia and The Swan would work quite well.

    I think my favorite is Shocked. It’s simple yet very creative, and it could work in a one-color print job.

  72. 72

    I agree with many of the other comments here that seem educated in logo design. Most of these are NOT good examples of what a logo needs to be. Does it work in 1 color? how about reproducing it at 1″ in an online environment? The few that make the cut (IMHO) are Twins and Poseidon Jobs (which are clever but fairly one dimensional). All that being said… thanks for posting and have a great day!

  73. 73


    Very creative, the umbrellar is the best.

  74. 74

    @Simon Erich and others:

    With all due respect, you’re wrong. I cannot make a great logo, but I will tell you something very important that you may have not known; The interwebs are becoming very popular, therefore eliminating a lot of old conventions. One in particular (the need for single-color logos) is only because of printing limitations and high costs in the past. Well just so you know, printing companies in a last ditch effort to survive, have revolutionized the printing industry with things such as: laser presses that have no plates but maintain the quality of press printing, and as many colors as you want, and many other things.

  75. 75

    Nice, graphically appealing work. However, most venture pretty far from staple philosophies of logo design. As many have noted, there is a heavy reliance on color or gradients in order for the mark to work. That’s generally a bad idea. A good logo should still be a good logo as a solid, 1-color mark. It’s should also maintain legibility when reproduced small. Many of these would not.

    I mean all of that constructively. It is very nice work and I’m not trying to “throw stones.”

  76. 76

    Two words: Paul Rand

  77. 77

    These are beautiful logos and great inspiration. Most importantly, however, is that they aren’t boring. It seems the “experts” making comments don’t quite understand that times are a changin’ – companies don’t need to be represented in simplicity anymore and, quite frankly, assuming such is just restricting the market. The internet is so widespread now that fax machines are, and rightly should be, obsolete. That’s what full-color scanners and email are for (and it’s faster and cheaper, too). If someone is printing in black-and-white, it would seem that quality is obviously not an issue (especially if done via a laser printer). Advertising is not done in monochrome and if you’re communicating with someone through prints in black-and-white there is a good chance they are already familiar with your company. Regardless, if any of these that you say “fail as logos” are going to be printed at poor quality the designer could simply just use the text.

  78. 78

    Al Capone is great. Really creative !

  79. 79

    A logo working in one colour isn’t just about printing: if you can reduce a logo to its most basic form and it remains unique and memorable, then it’s a winner – sort of like taking off someone’s makeup and realising they’re still gorgeous.

    As for the comment, “Advertising is not done in monochrome”… check out a newspaper.

  80. 80

    Seriously, the haters need to realize that it’s 2009. Don’t get me wrong, I’m all for logos that look just as good monochrome as they do full color, but it’s a totally different world than the one your design school teachers were living in when they learned logo design principles. Attention spans are getting shorter by the day, and if I have to choose between a logo that catches a prospective client’s eye while he’s browsing a website and a logo that looks good embroidered on a company t-shirt, I’m choosing the one that makes me money every time.

  81. 81

    Very cool list…

  82. 82

    nice looking, but fail, since you dont know what the marketing is for at all, disconnected.

  83. 83

    Have any of you pros ever thought that some of these logos can ALSO work as solid in one color or maybe you can not see the actually design itself because your so worried about the gradient or color issues.

  84. 84

    Gregory Grigoriou

    April 2, 2009 9:19 am

    I too keep hearing “looks cool, but does it work in black and white?”

    when are we printing in black and white, that is the real question. When is the last time the average startup even has to fax something. And even if they do, whats to say that a black and white version of some or most of these cant be created? I know I for one dont pay much attention to a photocopied logo, because the medium is so quick and dirty, I really dont care how a photocopy or fax looks most of the time. The web is king. Digital print is king. and king by a mile. Almost all of these logos will shine on those two mediums, so thats that. Most of these make a big impact in just a few seconds. I do agree that some of the concepts here are overused trends, but for the most part this is a great example of successful design as it exists in the fast paced cost sensitive marketplace today. More specifically the web and digital print marketplace that dominates a large percentage of viewing material nowadays.

    and for the record, Media Factory is one of the most widely respected logo designs of the last year. It has appeared in almost every important logo chronicle I’ve seen.

  85. 85

    Personally I’d rather have a logo that was robust enough to work in any medium, even if my business was primarily on the web.

  86. 86
  87. 87

    I agree, many logos here rely too much on gradients, bright color combinations and transparency effects. Most of these will not translate nicely on non-web media, for example decals or store-front signage. Some of these logos are very creative and cool though, I specially like the ones with minimal shapes, using one or two colors. -Henry

  88. 88

    Some very novel designs here, but what makes them novel also makes them poor logos. You’d never see a fortune 500 company with a logo like one of these.

    Examples of good logos

  89. 89

    Some good logos! Thanks!

  90. 90

    Awesome. Only thing is, the Dynamic Labs logo looks so much like Google Chrome… I thought it was at first

  91. 91

    I love fatmoose and bananasfilms!

  92. 92

    Logos can be so simple and at the same time such a challenge to design. Cheers to some of the quality work above.

  93. 93

    Terrance Charles

    April 2, 2009 10:56 am

    Don’t you guys ever sleep…lol I like the contents you share, one of the best blogs out there…

    Terrance Charles

  94. 94

    Hawaii, Banana Films, and Shocked are the best ones – cafe melody and twins are runners up – some of these are WAY too complex to be a logo – if you took media factory and shrunk it down, it would be a blob of colors, but other than a few bad ones, this is a great post! keep it coming!

  95. 95

    Sean nails it… has to work as a 1 color mark (which more on this page would work if youd think about it). Who ever thought 3 Leaves was brilliant when sitting right next to it is Twi2ns – and I don’t mean to be rude – but wow. I’m about sick though of birds, wings, leaves, showing up as screened images in logos. Imitation is the sincerest form of flattery until everybody is doing it.

    Studio Eight, Bananas Films, Fat Moose, Swan, Twi2ns nail it.

    Rainfall – close – to in love with their own logo. One less raindrop and you’d be there. Same with Coeva.

    But this brings up a good point – Say you have 100% control over your mark and arent interested in a 1-color logo. Do you not have the right to do whatever the hack you want? You know – not everyone wants to advertise in Newspaper – heck – newspapers are going by the wayside.

    That being said – Dynamics Labis a beautiful logo and 100% fairplay under that assumption.

    Sorry I’m rough around the edges. They are all good work.

  96. 96

    The logo “Studio 8″ is equal “Somlivre.com” Logo. See: http://www.somlivre.com. ;D

  97. 97

    With respect – I don’t know if Studio 8 didn’t do a much better job with it.

  98. 98

    Yea, like someone mentioned above. A lot of these are on http://www.logopond.com, which is an extremely great source for identity inspiration.

  99. 99

    Ok, I don’t understand all the fail comments here. Designers often maintain this false belief that a companies exposure and psychological reach begins and ends with visual branding – it simply doesn’t. Visual branding is just 1 in 1000 little points of contact that influence customer loyalty. You’re most likely seeing these logos on an LCD – that e partially xplains the color choices, background color, contrast etc. Any of these logos, with appropriate modifications, will work fine in B/W print.

    And the ultimate test of a logo design is to fax it to myself? Are you serious? Who in the world has ever received a fax and said, “Wow! Just look at that awesome logo these guys have. I’m gonna buy 2 of everything they have just ’cause their branding ROCKS!!!” Come on. Visual branding doesn’t need to look stellar on the copy of a print of jpeg of a fax. I think we as designers could get over ourselves just a little bit and remember that, ultimately, what we bring to the table is limited at best. Customer service, product quality, word of mouth advertising, intellectual capital, product selection, market penetration…this is the stuff that builds and sustains a business, not a flashy logo with just the right typeface.

  100. 100

    We love the Share Effect logo, it’d be great to see a collection of tutorials on good logo design.

  101. 101

    Wow, our designed ATC Research logo on smashinmagazine, feels good. :D Thank you.

  102. 102

    I think they’re all pretty much from logopond. A collection from across different sites would’ve had more impact.

  103. 103

    Castle Print is the best.

  104. 104

    very nice collection, my favs are the clinica dentaria and the princes street
    overall though i think it’s time to start making more modern logos, a lot tend to come from the same brain cell, if you know what i mean..

  105. 105

    Creative, yes.
    Practical, some.

  106. 106

    Thanks for featuring one of my logos! It’s awesome to see it up with so many other great marks. CastlePrint might just be my favorite out of the bunch.

  107. 107

    Not adding anything new here, but if you strip the colors and effects from most of these logos they fall apart, and a logo shouldn’t need any “modifications”, as some say, to work. It’s not about faxes or small sizes or whatever – a strong mark should retain its integrity when rendered in black and white, without any Photoshop effects.

    Look beyond Logopond, look at Logo Lounge books or any logo book from Rockport and you’ll find plenty of beautiful, inspiring logos.

    This “inspiring” collection should at least be taken with a grain of salt.

  108. 108


  109. 109

    Beautiful, some of them are full of colors. I love it.

  110. 110

  111. 111

    cafemelody logo , perfect !!

  112. 112

    Hey thanks for adding one of my logos.
    You can always check my full portfolio here: http://www.denisolenik.com

  113. 113

    wow great article, must bookmark this! ^^,

  114. 114

    You forgot logopond

  115. 115

    Some solid choices, notably Hawaii, Castle Print, Bananas Films and Studio 8. The rest are largely forgettable.

  116. 116

    Eduardo Ascencio

    April 3, 2009 8:51 am

    me encantan estos logos.

  117. 117

    Hired Guns Creative

    April 3, 2009 2:31 pm

    Thanks you so much for showing the Alliance For Arts and Culture logo here! We’re quite proud of it.

    There seems to be a bit of criticism of some of the logos and their respective “printability”. This was a concern for us when designing the logo as it had to work well on the client’s website as well as in all of their print media. We have written an article about some of our design challenges here:

    The Alliance For Arts and Culture Logo

    You guys rock!

  118. 118

    Patrick McDarby

    April 4, 2009 6:47 am

    Some of the comments here are by extremely narrow minded people who think they are designers and only spit up what their teachers taught them. I have been designing logos for over 25 years and what I have learned is that branding has many shapes and forms. All these logos are viable within their marketplace. Some are web 2.0 and can be bought through elance for around $300, Others have slightly more value. This is not an inspiring collection. I’ve seen all this a 1000 times before. Show me something innovative. A mixture of styles that I never seen before.
    I will say there are 2 that deserve credit. Twins for the clever use of the 2 but I’ve seen that idea before with 5ive. The other is the Modern (Monerd) logo for the interesting use of the D and N. Good logos are the ones that have thinking involved. Cleverness. A logo that works on more than one level is on its way to being a brand. It does not have to work in one color either if the business never uses it that way. If you can make make people think about your logo, you’ve won because they will retain the image thought in their brain and that is what a logo is supposed to do.

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    Patrick McDarby

    April 4, 2009 6:59 am

    Who said media Factory was a cool logo? That sunk with the Yellow Submarine over 30 years ago!

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    awsome thanx!

  121. 121

    Love the Shocked logo, is brilliant !!!

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    the traditionalist mantra that a logo should work monochrome is fantastic advise to give to a novice or training designer,[ this way it is made sure that the designer logos that are stong in form and thus not reliant on color to achieve it’s impact.] however it reveals a naivety when giving such advise to fellow designers.

    Intelligent execution of color and or texture, gradient etc can clearly still achieve high quality logos, even if the form of the logo is not brilliant.

    The above logos are pretty much all exuding characteristics of last couple of years, [folding, multiply effect, unilever mosaic anyone?!] i dont really see any novel ideas, thats unfortunate, however even lacking this they are generally of a high standard.

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    There no chance to make better logo for Studio 8.

    It is very very special……..


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    Cristhian Bedon

    April 6, 2009 4:04 am

    Nice list here.

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    Some really good work here, some less so, but all attractive.

    Without having read ALL of the comments, I feel it’s a bit hard to judge any logo out of context. The question is: is it a good fit for the company in question? Maybe it’s a trendy, Web 2.0 company and that approach is perfectly appropriate. Maybe it’s a bank, and it’s really not.

    In any case, I agree that any logo needs to address the needs of being used in print collateral, letterhead, reversed, etc. Many of these logos would be very hard to use like that (tho admittedly, not as difficult as it would have been once upon a time) assuming that the designer didn’t also provide an alternate version for those uses. Having had to use difficult logos in design, both web and print, I know how important that kind of utility is, and it’s something that’s hard to judge until you actually see it in use.

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    I love the Poseidon logo and Shocked. I think Poseidon is my favorite though. It’s a fish…and a TIE! GET IT?! (I’m not being sarcastic, I love it).

    The Modern Nerd logo is great too, but reading these comments I can see that most people don’t realize that it is indeed “MODERN NERD.” Not MONERD or whatever. So I guess it fails in that sense.

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    What a surprise to see one of my logos here! [Saturn Electronics]
    I am really happy to see it here in this great collection of logos!
    Smashing Thanks! :)

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    A lot of these logos do seem to have come from logopond.com.

  129. 129

    Very nice!

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    Twins is fantastic.

    The rest are adequate but not breath taking by any means. The ones that rely on color, I’m afraid, I’ll have to agree with the critical comments made by other people – they simply will not translate well in black and white. To me this is a must for any good, long lasting logo.

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    expose (April 1st, 2009, 11:35 pm)
    Font is bree

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    Great works of art, but some over the top with gradients and different colours.

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    Interesting, however I think they are rather plain, and I think thats what they probably want.

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    Love them, thanks :)

  136. 136

    Awesome Collection………… :)

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    One or two nice designs here no question but many seem to have taken a significant influence from already existing logos. While I do think that a truly great logo design should transcend any medium, I also feel that lower quality platforms (fax etc) are being phased out in place of high quality and high availability print sources.

    Kit Peverley – Phar Fetched Designs

  138. 138

    Excellent collection. I really love this

  139. 139

    Great collection. Indeed. It will certainly help me in the insiration process for my logo at “Onde Está O Dinheiro?”.

    Thank you.

  140. 140

    Awesome collection :) Thank you for another great article for inspiration.

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    Web Design Company India

    February 24, 2010 7:45 am

    Excellent collection!! Logos are very expressive and brilliant!!

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    Most of them are a really good mix of a good concept plus an eye-catching illustration. It is true that many of these logos are just conceptual exercises as they aren’t using real company names (which, unfortunately, are usually not as easily related to exciting concepts). And some others might seem overly complex for brand creation.

    Nevertheless, it is true that modern logo design is moving towards more complex trends that remind of detailed illustrations. In a global market with so many brands out there, a little bit more of complexity is usually necessary to achieve some eye-catching, unique appeal to the logo itself.

    So that’s why even I currently embrace that trend of modern logos, while I still recognize the power and deep meaning of simple and clean unique designs.

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    Busco alguien con inspiración y talento que me regale un logotipo para usarlo como imagen en una revista con temas de Seguridad Pública. URGE juanluis_diaz@yahoo.com.mx

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    very beautiful!!!
    i love it.

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    Wow.. I have a couple of favourites here.. fold, hawai, shocked, twins, studio 8.. Cool stuff!!

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    Each of these designs, to me, Scream out LogoPond. I’m not saying that there is anything wrong with LogoPond or the examples given here. Some are creative plays on words, colorful, clever, cute, etc. But, how many of these are real world logos for existing businesses? How many were created for an existing business name and market? How many were simply explorations of how the designer could creatively manipulate a word into a logo? I will grant that being able to take a word or word pairing and turning into something clever is fun to see and gives me some insight, but it is something different than being given a company name that may have nothing immediately tangible to the specific words used and create a logo for that company and industry that is unique.

    I would love to see a collection of innovative logos for actual, real world companies. Sorry if I offend anyone, I do like many of the offered designs as for what they are.


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