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25+ Magento Templates For Your E-Commerce Business


Magento1 is a popular open source e-commerce software platform that has a modular architecture and is extremely flexible. It comes with a number of online shop maintenance capabilities. It is also simple to configure and easy to customize. And despite the fact that it was launched just last year, it has been gaining more and more popularity among Web designers and e-business owners.


Magento has a ton of credentials in its pocket from some very big e-solution players. Magento Enterprise Edition, a commercial version aimed at larger companies, was launched just a month ago. The CMS includes such advanced features as marketing, promotional and SEO tools; analytics and reporting; mobile commerce; catalog-management tools. And Magento users have the freedom to customize their store with new themes, templates and plug-ins.

Below you’ll find a showcase of excellent Magento templates for your e-commerce business. Hopefully, these templates and resources will serve you either as an inspiration for your themes, or as the foundation for your customized themes.

Free Magento Templates Link

Modern Theme3 | Live Demo4 | Download5
This is an alternative to the default theme created by the Magento core team. It brings a more corporate look and feel, with a clean and simple design.


Magento Classic Theme7 | Live Demo8 | Download9
Templates-Master’s first free professional Magento theme, the Classic Theme is available in 10 colors, all available for free download. This is CSS3-powered theme, easy to customize and coming with free updates.


Telescope Theme11 | Live Demo12 | Download13
Created by MagThemes, this theme is very popular in the Magento community. It is freely available for download and has already been downloaded over 6,000 times.


Pet Store Theme15 | Full Preview16 | Download17
This is the first free Magento theme from Template Monster. Very simple and light design, and easy to customize according to your needs.


Computer Store Theme19 | Live Demo20 | Download21
When you download this ready-made Web page design, you can practice editing it to gain experience working with this type of theme.


Blue Skin23 | Live Demo24 | Download25
Another alternative to the Magento default interface, this one with a very minimal design that focuses on the shopping cart.


Electronics Store Theme27 | Full Preview28 | Download29
This theme has a rugged, mechanical appearance. The strong color and font would show off electronic devices well. To download this theme, just go to the store checkout and pay nothing; you’ll receive the theme by email within 24 hours.


Linen Theme31 | Live Demo32 | Download33
Another free theme from MagThemes. Linen Theme is very flexible. It has a stretch design (can stretch to fit 90% of your browser window) and a clean and simple layout that draws your customer’s attention to the products.


Eco Fashion35 | Full Preview36 | Download37
The Eco Fashion e-commerce template is very easy to customize. With minor changes to the CSS and images, you can transform this into your own personal theme. It comes loaded with some key SEO tools, such as lightweight CSS menus and main page content that appears before the column, footer and header blocks.


Girly Store Theme39 | Live Demo40 | Download41
A free pink theme for stores targeted at girls. Includes theme files, the PSD source file for the logo and fonts. It has the same power as the default Magento template; only some minor changes were made to the CSS, images and theme code, but not the core files. So, you can update to new releases of Magento with no problem.


Refresh | [Editor’s note: removed]
Refresh is a free W3C-compliant, CSS-based template based on the original HTML/CSS template by This work is distributed under the Creative Commons Attribution 2.5 License, which means you are free to use and modify it for any purpose.

iPhone Optimized Theme43 | Full Preview44 | Download45
One more alternative skin to the default Magento interface. The very clean layout was created mainly with the iPhone in mind. It includes automatic detection and delivery of packages and themes (templates, skins, CSS, layout) based on the user-agent (client) that can be configured to global, website and store views. This video46 shows a preview of how Magento looks on the iPhone.


Commercial Magento Templates Link

HelloPerfect | [Editor’s note: removed]
A professional Magento template with a rocking background style. It has a clean and easy-to-navigate Web 2.0-style interface, made with a variety of different types of stores in mind.

JM Purity48 | Live Demo49 | Membership starts at $59.00
This template is simple but very clean and professional; users can customize the color a lot in just a few simple steps. JoomlArt has integrated its standard user tool into JM Purity, which enables buyers to control font size and color (default, red and blue) for optimal viewing.


Women’s Store51 | Live Demo52 | $185.00
This theme is intended mainly for a women’s accessories store. It’s a Template Monster template, so it obviously comes in multiple sources like PSD, XML, CSS and PHTML. Anyone who appreciates elegant, modern and unusual e-commerce websites will understand that this is more than just another HTML-based template.


HelloUniversal54 | Live Demo55 | $99.00
This template is perfect for any type of business and is available in your choice of three fabulous eye-catching colors (red, green, blue). A great start for your new online shop! Comes with the source PSD file.


Lingerie Store57 | Live Demo58 | $195.00
Another Template Monster template, this one targeted at female customers. The front page includes a big Flash slideshow gallery to introduce the store and products.


HelloPod60 | Live Demo61 | $99.00
This wonderful new theme comes in three colors (orange, blue and green), suitable for any type of online store. With a wonderfully sophisticated design, the theme looks stunning, and the exclusive widget helps it stand out too! It can be edited easily using the PSD files included in the package, and it is very SEO-friendly. Compatible with all major browsers.


Fitness Store63 | Live Demo64 | $180.00
This theme is a fantastic addition to the Template Monster Club. It is another very neat and clean old-school design with some compelling features. It has the same flexibility and powerful features that other Template Monster templates are known for, including an adaptable design and layout, a black-and-white color scheme and SEO optimization.


HelloTimes66 | Live Demo67 | $99.00
This classy theme from HelloTheme comes in two color schemes (blue and orange or blue and green). It is CSS3-powered and suitable for any type of store. The front page design is very clean and simple and includes a JavaScript content/image slider widget.


JM Mesolite69 | Live Demo70 | Membership starts at $59.00
This theme is an exact port of JoomlArt’s famous Joomla-based “Mesolite” template, with the same great features. But you’ll see in this new theme JoomlArt’s first extensions for Magento, namely a category list, product list, product slider and slideshow, all of which optimize the presentation of products to potential customers. The product slider and product list allow you to localize your store by displaying a specific groupings of products (such as ones based on best buys, top-rated, most reviewed, etc.).


Flower Store72 | Live Demo73 | $188.00
This incredible Magento template features a clean and beautiful new look and feel, designed to allow for quick and easy customization. Suitable for any kind of store, and comes with a dark background and eye-catching header design.


HelloModern75 | Live Demo76 | $99.00
This professional template has a clean and easy-to-navigate interface and is made with a variety of different types of stores in mind. It includes a clean and professional Web 2.0-style design, with very fast-loading HTML code. Compatible with all major browsers, and comes with fonts, PSD files and instructions.


Art & Photo Store78 | Live Demo79 | $195.00
This template features a clean and simple design and plenty of Template Monster’s horsepower under the hood, with a front-page Flash gallery, perfect for displaying products. It’s optimized with the latest Web technologies to increase your website’s efficiency.


Megastore | [Editor’s note: removed]
A very professional-looking Magento theme for all kinds of stores, but mainly larger stores with many categories and products. Many optional widgets and product-image magnifiers are available. Supports four-column category pages.

Grunge Theme81 | Live Demo82 | $149.00
Grunge Theme is perfect for skateboarding, BMX biking, snowboarding and other extreme sports stores. It comes with a new “high-slide” gallery for product images, transparent pages, cross-browser compatibility and a new color scheme.


HelloMinty84 | Live Demo85 | $79.00
Another HelloThemes template, featuring a clean and lightweight design based on modern standards and using the full power of Magento, including a JavaScript content/image slider widget, which is simply great for displaying featured products. This theme comes in three colors (pink, blue and green). Suitable for any type of store.


Times Universal Theme87 | Live Demo88 | $154.00
The home page layout of the Times Universal Theme has three columns and JavaScript product and image sliders that are easy to use and SEO-friendly. It can be used for any kind of store that needs a classic look. Product tabs and a lightbox image module come already installed.


Further Resources Link

Check these out for more templates and Magento-related content:


Footnotes Link

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DKumar M. is a freelance Web and graphic designer and blogger. He is the author and owner of, a daily resource for Web designers and developers, where he frequently publishes articles about design, collections of resources, inspiration, tutorials and more. You can also follow him on Twitter @instantshift.

  1. 1

    Magento is probably the worst coded shopping cart system out there.

    Each template takes around 100 hours of work because you have to mess around with with xml files and loads of other stuff.

    It was also coded by some Russian coders and not an US company. The US company is just a media company using the system as a marketing tool.

    Its also buggy as hell!

    Well done smashing magazine for promoting lipstick on a pig.

  2. 2

    Prepare a high performance hosting if you plan to use Magento… To be honest, I am really tired of the installation of magento, its error rate is too high.

    I know that it is highly recommended by some people from its good architecture, but it is really not easy to approach, at least for this moment!

  3. 3

    I’ve only been reading SM for a few months, but judging from (too) many of the comments posted, readers here are no better than teens throwing obscenities around in a music forum. How on earth can you call yourself professionals acting the way you do, posting the comments that you do. I for one would never hire a designer/developer/etc that acts in that fashion. I sincerely hope you treat your customers differently to how you appear online.

  4. 4

    Hi Daniel,

    What would you recommend? OsCommerce is getting pretty old although it does do a propper job. Any others?

  5. 5

    Um, I don’t agree with Daniel’s assessment. I don’t know who codes it, but I do know that Magento is probably the best open-source cart. It’s really simple to integrate once you get the hang of it.

    It’s an easy install as well with SimpleScripts, so don’t listen to either of us. Go take a look!

  6. 6

    @Daniel Kerr

    Well, you obviously don’t know much about coding. Magento is the first example of what an open source PHP web application should be. Coding for magento is simply brilliant experience.

  7. 7

    nice one .. thank you :)
    it is pretty hard to get meganto templates on the internet

  8. 8


    Yes, I agree with you here.

    I see Magento more as a starting point or a framework for a company that does e-commerce and has professional developers.

    It is hard to compare it with something like Joomla or osCommerce. It’s just not click and you’re ready on a $5 dollar hosting. But if you have a group of developers to make a web shop for a big and important customer, Magento is just ideal choice.

  9. 9

    Omg this must be the worst post at SM ever. Most of these designs isnt even worth to be mentioned in the cemetery. The only one that looked ok was the megastore-theme from the and the free ones from the magento-team.

    Please make the rules more stringent next time SM or else i need to abandon you! :-(

  10. 10

    Save yourselves the trouble. Find something else. Magento is promising, but lacks in some very basic features — features you’d expect. Sales reports by products, for example. Would you believe you can’t generate a report of how many sales you’ve had for Product X? Believe it. It’s true.

  11. 11

    Other recent OS options for ecommerce are prestashop, shopify and silverstripe w/ ecommerce module. SM – Would be great to have a shootout between them

  12. 12

    @Mark – prestashop looks interesting, have you used it?

  13. 13

    Yea, the dedicated server ‘requirement’ to run magento properly keeps me using oscommerce, zencart, foxycart for small-scale e-commerce projects.

    Would love to hear from more people who have successfully upgraded to magento from another solution.

    Also, my brain is still calling it magneto for now because of the x-men comics lol.

    One last thing. Abandoning SM because of a few posts you don’t like is just silly. That’s like dropping out of high school because you had one bad gym teacher junior year.

  14. 14

    @Natzca – Haven;t used prestashop but agree that it looks pretty nice and a lot more straight forward than Magento

  15. 15

    I think you should take this post down. What kind of post is that? It’s an ad right. Otherwise you’ve got to be kidding because most of the “templates” you posted here were not even worth spending even a minute.

    Speaking of Magento, tried it. And whenever I here its name it smells like revolting stench.

    If you want to waste your time with something, go watch porn. don’t try Magento.

  16. 16

    Excellent platform and highly recomended. It’s clear most of the people commenting here are completely out of their league and quite clueless.

    One of the best eCommerce platforms on the market and best of all its open source and free.

    Good post SM (althogh the templates are not that great and not many available for free).


  17. 17

    @John R.

    True. People who lack skill will find this a hard software package to use, and will most likely come and post comments like ‘I DO THIS FOR A LIVING’.

  18. 18

    I have been following Magento for quite a time now and saw the evolution of this product …. It is by far the most professional, cutting edge e-commerce platform available in the market and carries with it without a doubt amazing prospects

  19. 19

    I hope someone here can find some good Prestashop themes! Prestashop is great (but being beta, has a few glitches, but still stable enough for a live site if you spend some time on it) but all the themes I have come across are all basically CSS tweaks on the original default theme.

  20. 20

    Prestashop is also a good solution, but it’s difficult to find free and good template for that system… maybe here at SmashingMagazine you can do something ??

  21. 21

    I’ve recently launched a Magento powered store at

    I’m currently going through the process of doing a complete design overhaul as I just launched my new design on the main blog site. Regardless, I’ve been able to use Magento now for about a month or so, and I’m thoroughly impressed with its features. No shopping cart is perfect, as I’ve found…none of them do EXACTLY what I wanted, but this came the closest, and it was free. I wasn’t about to pay Shopify $24-$299/month PLUS transaction fees. The transaction fee is what really kills it for me. Aside from credit cards, you can sure as hell bet I don’t want to even give .5% of all of my gross sales (including shipping) just to have a hosted eCommerce system.

    While the learning curve with Magento was STEEP, once I figured the majority of things out, it’s fairly intuitive…and there’s reasons for setting up the templating/architecture the way they do. There have been a few gripes I’ve had, but mostly I’ve had a good experience. The gripes I’ve had I’m able to overcome for now, and I hope that they fix in upcoming releases. For software that is free, it’s awesome. I use osCommerce on an old eCommerce site I’ve had for a while, and Magento hands down puts it to shame.

    Also – as other people mentioned, it’s fairly server intensive, but the latest versions seems to be 10 fold better than before. It looks like they’re working on improving performance. I had been following development since the way beginning (before it was released), and there were many times where I had played around with it, and decided against it for mainly performance reasons. Now that I’m live with the latest version, it’s not bad at all. Also, installation can come with its issues, it’s very picky about what it requires to work…so that is definitely another pain to overcome (for example it took me forever when testing locally to realize you can’t use http://localhost, you must use or else you’ll never get in the admin.

    Documentation on their side is starting to get somewhat outdated, and I’m looking forward to them updating what they can. Hope this is all useful to anybody considering it, or that has used it in the past but hasn’t given it another try.

    Aside from that, some of the templates in the article were good, but most of them were not. I know that there aren’t a lot of templates out there, which is part of the problem…but hopefully more awareness on the product like this, will also help drive it to be a better and better product over time.

  22. 22

    Either you agree or not, one thing is clear magento has the most visually appealing designs any ecommerce store may have.
    But you must have professional and dedicated developer to do it.

    Also it is not for people with very low budget as it requires considerable expense on setup, customization and maintenance.

    Nevertheless, a very good post.

  23. 23

    boring ugly templates…

  24. 24

    I have been evaluating quite a few e-commerce solutions these past months and I can only say that Magento outperforms all other I have tested so far.

    Those saying it is hard to install… huh? It’s not different from all the others, click, click and you are ready to go. Buggy? Not what I have experienced yet and it runs well on a “standard” hosting solution.

    No, I think it is a really good platform. The next platform I’m about to test is Prestashop so we’ll see how those two compares.

    /My 2

  25. 25

    What about stop complaining and designing your own template ?

  26. 26

    Sean Ravenwood

    May 5, 2009 11:20 pm

    Having just setup Magento in a breeze and almost finished reading all the doco to get a grip on it so i am confident to tackle making my own themes. I would say its a pretty reasonable system and quite a useful article to see examples of what can be done with it.

  27. 27

    Eeesh. I found Magento to be an absolute nightmare. I had a horrendous time with it. It often seemed that the developers had purposefully obfuscated the code as much as possible to encourage customers to pay for integration and customisation instead of doing it themselves. Working with it was an incredibly unpleasant experience. Another thing I found with it was that it was as slow as a dog on my development box – I’m no server admin, and I never did find a way to speed it up, even after doing all the tweaks I could find in their support forums short of “buy a Mac”. It’s the only application I’ve ever had response time issues with running on localhost.

    Prestashop, on the other hand, I adore. It’s MVC structure is a lot more Rails-like, so it’s quite a bit more intuitive, and it doesn’t rely on rakes of XML for changes. To those of you posting who have had success with Magento, I’m impressed by your dedication and your resistance to pain ( :p ), but it’s not for me.

  28. 28

    I have to agree with the negative comments about Magento (the name still makes me shudder). On the surface, it looks efficient and snazzy, but wading through through the hundreds of files, deep and confusing directory structure and absolutely terrible, terrible documentation for a month, I ended up developing my own system. I was very close to finishing the project, but the final deal breaker was the way the products were handled. To upload a product with 10 different sizes (like shoes for example), you would have to upoad 10 different “simple” products, and then create a “compound” product that englobed them all. If my client wanted to upolad 100 different shoes, he would have to create 1100 products!

    It may be “free” and “open source”, but that’s just to sucker you in, so that when you get stuck (and you will) you will need to pay them for help.

  29. 29

    It takes me 20-30 minutes to make a WP/Joomla template from a photoshop file. In magento that would take days. Its template system is simply disgusting.

    I would recommend you to try PrestaShop if you can test things around with your shop :)

  30. 30

    @Stephan – i fully agree! Worst post ever. This designs are… !@$!@#^


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