Serial Cut is a studio based in Madrid. It was established in 1999 by Sergio del Puerto. They work on a wide variety of different projects, but they focus mainly on Art Direction. You should check out more of the studio’s work by visiting their website.
“Image and type are a great combination that we like to use on all the projects we work on. Typography plays an important role in the end product.”
I was really impressed when I saw the portfolio of Serial Cut. It featured a very clean style, yet it was very unique. Most of the designs that they have done are made with image cut-outs that are then mixed with real-life objects. They have really mastered this unique technique. Go ahead and check out their impressive designs and let me know what you think by leaving a comment.
Photocollage for the Technology Special of EP3, a weekly supplement included in the Spanish newspaper El País.
Real still-life pop-up books for Renfe’s new campaign, featuring the entire range of this year’s fleet of trains against different landscapes for each pop-up. Photographer: Paloma Rincón.
A cut-out still-life of a summer scene for a special report of this American magazine dedicated to providing different plans for rebooting your travel life, such as diving, biking around a winery or discovering the meaning of life in Asia.
Still-life of retro music items and souvenirs from Barcelona as main image from this 55th edition of a Classical Music Contest. Commissioned by Astrid Stavro studio. Photographer: Paloma Rincón.
“Millions of tracks for the price of one CD,” is the claim visually represented here, displaying a variety of groups whose music can be bought at the online store of this MP3 player from Microsoft.
Roca, the Spanish company that produces devices for water conservation, recently took on the challenge of reducing water consumption by up to 50%, with the intent of wasting less of one of our earth’s most precious resource. Special guest designer: Mr. Oso®.
Global image for Stupendo, a records label based in Barcelona. Photography by Paloma Rincón. Model: Roberto Sanzcarlo. T-shirt by Alex Trochut.
Illustration for the Thank You book, edited by Channel 4, including names of different performers from “The 11 O´Clock Show”.
3D illustration for a card from a board game called Perplex City, blending six samples of two existing words into new words. Special guest designer: Mr. Oso®.
Still life with sculptures of Lladró’s Re-cyclos Magical project. Made in collaboration with Ipsum Planet and published in Neo2 magazine as a promo. Photographer: Andrea Savini.
Ceramic dish from a collection of 8 hand-painted dishes of game heroes for the exhibition “Game Paused: A Creative Celebration of the Videogame”. Featured here is the 1UP Bonus dish.
Fresh paint version of WAD’s logo, used as a promo image for a work of art for the magazine, based on still-life with cutout elements.