Poster Set GiveawayFreshen Up Your Walls With Creative Mobile Book Illustrations!
Our brand new Mobile Book was a labor of love. But the love doesn’t just stop there! We’re giving away 20 exclusive A3-sized (11.6 × 16.5 inches) poster sets designed and created by the oh-so-talented Mike Kus, whose abstract illustrations are featured throughout the Mobile Book.


Large previews: Mobile Landscape | Responsive Design | UX Design | The Mobile Book Addendum
I Want A Mobile Book Poster Set!
How can you get your hands on one of these posters, you ask?
All you need to do is comment on this post and tell us one good reason why mobile is so important nowadays. Or, if you already have the Mobile Book in your book collection, tell us what you like about it the most! Winners will be selected and contacted by the Smashing team on Monday, 11th of February.
If you haven’t got the Mobile Book yet, you can still get your book today. The hardcover book features everything you need to know as a designer, developer or mobile strategist to be prepared for the future. If you aren’t convinced yet, download the free sample (PDF, 8.0 Mb) first, a chapter on “Responsive Design Strategy” by Trent Walton.
Cheers and good luck!



Mike
February 5th, 2013 2:06 pmMobile usage has exploded over recent years with the introduction of new technologies. Now with the rollout of 4g wireless technologies the web is no longer something you browse while sitting in front of a monitor at a desk. It has evolved into something that consumers continue to embed into their everyday lives. Without being/becoming mobile, you will become extinct.
Toby
February 5th, 2013 2:13 pmMobile is so important nowadays, because our whole life is mobile!
Jon
February 5th, 2013 2:13 pmBecause mobile allows me to have the whole interwebz in my pocket.
Ligia
February 5th, 2013 2:13 pmMobile has become an extension of ourselves, with all the good and bad that comes from it. The “whole life fits in your pocket” concept is finally a reality
Kane
February 5th, 2013 2:15 pmMobile is important because nobody really wants to sit at a desk.
Dustin Hein
February 5th, 2013 2:15 pmThere are more internet-ready mobile devices than there are desktop PC’s!!!
Natalie
February 5th, 2013 2:16 pmSweet posters!
Thomas
February 5th, 2013 2:16 pmBeing mobile is not important – it is expected. The web should be accessible from everywhere, and the experience should be as good on a 3″ screen as on a 27″ screen.
Simon
February 5th, 2013 2:16 pmI would love to get one of those poster !! Actually, I hope I can get one cause i’m in France so… :)
Mobile is so important nowadays. In France, we’re always a bit late compared to the US but m-commerce is moving forward very quickly. Two years ago, 400 million euros were spent on mobile in France. Last year, it was 1 billion (+150 %). It goes without saying that it’s gonna keep getting more and more important in the next years. We can’t miss the mobile wave.
Would love the poster though :p
Dan Edwards
February 5th, 2013 2:17 pmOn a current client project I found that levels of site usage between mobile and non-mobile users are fairly equal. However, those using mobile browsers are less likely to view more recent content. While desktop users peruse topic indexes and access the latest press releases and blog posts more frequently, those on mobile are more likely to land directly on a piece of content, consume it and leave.
I think this makes it clear why we should continue to give mobile users the very best experience possible and focus on what they need from the site.
Kimmo K
February 5th, 2013 2:17 pmIt’s not about becoming mobile, it’s about becoming universal in your design philosophy and approach. Device-agnosticism is the way to design for the future and treat the web as a single platform with many facets, offering different user experiences. Focus on creating those experiences.
Vincent C. Fulco
February 5th, 2013 2:17 pmMobile is the technology dreamed of decades ago: always on, infinite connectivity among like minds and overwhelming info at our fingertips. Plus a stronger chance of creative minds flourishing when brought together.
Torsten
February 5th, 2013 2:17 pmI preordered the Mobile Book and imo it’s the best Smashing Book i’ve ever read.
In the next years there will be more and more free wireless spots, 4G is coming, so that many people will use there Featurephones and Smartphones for everything affecting the Internet.
So we need more good and useable mobile site’s.
Joshua Irish
February 5th, 2013 2:18 pmMobile is pivotal because it’s the shortest distance between your and the experience you used to HAVE to perform on a PC. Content creators need to remain cognizant of this because if yours is an experience you want to be desirable to others, it needs to look its absolute best across a range of devices or risk being looked over in favor of someone else’s work.
Sheila Ruth
February 5th, 2013 2:18 pmMobile is no longer just a secondary way of accessing information while on the go. For many people today, especially the younger generations, mobile is the primary interface to the interwebs. To ignore mobile is to alienate an increasing user base who are mobile-first users.
It isn’t just the younger generations, either. My mom has become the iPad expert at the senior community where she lives, and her fellow residents have started coming to her for advice and training. Several of her students don’t have a computer, have never had a computer, and don’t intend to get a computer, but they’re perfectly comfortable using the iPad.
marc
February 5th, 2013 2:18 pmMobile is with us. In our pocket. In the bus, train and on the bench in the park. If you don’t have an eye on mobile, you miss the future …
Louise cox
February 5th, 2013 2:18 pmTo connect to EVERYTHING!
Eva
February 5th, 2013 2:19 pmMobile is the best way to get an idea what is going on. Everything happens anywhere and anytime and thanks to mobile development, you don’t need to miss a thing. Due to the massive growth in mobile developers Smashing’s Mobile Book really stands out as a standard every developer needs to achieve. With the posters it is possible to take a second every day and think about the importance of mobile developing without having to open the book before going to work. It would be a great reminder that everything is possible as long as the standards and reasons are top notch.
Sven
February 5th, 2013 2:19 pmThere is also the need the “think” mobile to build sites or apps with a good performance. much html much more css. and it still looks like gfx
Oancea Iulian
February 5th, 2013 2:19 pmMobile usage is important today because of the way technology is evolving. Nowadays, we can’t stick just to big heavy laptops, we need smaller but smarter devices, the so-called smartphones. They’re currently a big part of everyone’s life and we need to adapt to this.
Nicola
February 5th, 2013 2:19 pmMobile is so important that we like to spend more time with our smartphone than with our girlfriends. And because of that we always end up having girls yell at us… Often on the phone :)
Joel Emberson
February 5th, 2013 2:20 pmMobile has become the first point of purchase for retail and will continue to revolutionize all industries.
Joël Plas
February 5th, 2013 2:21 pmDo the mobile posters resize accordingly to the place/room I’m about to bring them to? Neat!
Robbie
February 5th, 2013 2:21 pmMore and more websites are being accessed from mobile instead of the majority being used on a desktop. People looking for directions while in their car & sitting on the couch and watching tv while browsing on their smartphones are just a fraction of the cases where mobile is becomin a huge factor. Creating for mobile has become a ‘we must!’ everywhere instead of a ‘should we?’.
Paul Mohr
February 5th, 2013 2:22 pmMobile is important – because we want to be able to check the news / blogs not only at home but also in the morning while sitting in the bus.
stephen
February 5th, 2013 2:22 pmMobile has become the standard and if you are not mobile ready then your business/brand is losing customers
Rachael
February 5th, 2013 2:22 pmThe sole reason why mobile is important today and will continue to be important tomorrow is that this world is increasingly becoming more and more fast paced and more and more saturated with content. Mobile is the medium that allows mankind to access this content in real time and then go on to share it, use it, read it, enjoy it, laugh at it, reply to it, comment on it and bond over it at a moments notice from a million miles away.
Mobile is keeping the world connected and entertained, and while there are those that may mourn the loss of letter writing and face to face communication, the truth is, mobile hasn’t eliminated these things, it has enhanced them, with animation, images, video, colour, speed, frequency, distance and ease.
Toshi
February 5th, 2013 2:22 pmMy mother surfs the net on her mobile phone with no trouble but still can’t work out how to use the scroll wheel on a mouse.
Silviu
February 5th, 2013 2:23 pmEvery successful business in the online environment is successful because it knows how to connect with the customers. Customer Xperience is of upmost importance. Since the ‘move into the cloud, stay connected’ trend continues, more and more customers use mobile devices.
Therefor ‘going mobile’ is a must. (quod erat demonstrandum :) )
Johan Nielsen
February 5th, 2013 2:23 pmIt is not as much a question about importance, because there is no doubt that the mobile paradigm is here to stay. The important question is, how do we continue to implement, and standardize features that improve, and normalize the experience across platforms?
Jgabes
February 5th, 2013 2:24 pmFresh designs! Theyd look awesome in my apt!
The best thing about mobile is that it forces us to weed out all the extraneous design and development fluff of the flash days to deliver the core experience intended by a website. Purely to provide information at your fingertips without having to wait for a loader or navigate a confusing subnav. As a developer, I like to deliver 1 experience that has the same information flow on all devices regardless of make and browser of choice. So let’s keep making it easier for people to enjoy information on the web wherever they are.
Ion Coman
February 5th, 2013 2:24 pmMobile is not just a “phase” but it’s the future. I strongly believe fixed mediums will be almost obsolete soon. So mobile is not just important in relation to fixed mediums, but it’s of uttermost importance.
Courtney
February 5th, 2013 2:26 pmMobile is important nowadays because of our fast paced lifestyle. With so much going on in our busy schedules there isn’t enough time to sit in front of a computer to access information. It’s alot easier to grab your mobile phone or tablet to browse the internet while your running errands or waiting in line at the DMV. I personally find myself reading online magazines like “Smashing Magazine” and “CSS-Tricks” to expand my knowledge-base while running on the treadmill at the gym. It’s a great way to multi-task while people have alot going on in their busy lives.
Alex Meijer
February 5th, 2013 2:27 pmEveryone is mobile and mobile is everywhere!
Ari
February 5th, 2013 2:27 pmThey said “never mind mobile, we can do it later”, I said “but! but…”, they said “no buts, no mobile”. Site launch. Now they cry “we need mobile”
JMax
February 5th, 2013 2:28 pmDesigning low-bandwidth, mobile friendly websites is extremely important because mobile is an increasing amount of browser market share. The more we can do for our customers the more loyal they will be to us.
Juha Heimonen
February 5th, 2013 2:29 pmWhat’s mobile? If I take a laptop to coffee shop, that’s pretty mobile. Not maybe because of the actual mobility related to travelling, but the possible presence and location awareness that will eventually come to us via web, and thus web based applications. That will be a nice and important game to play for every application designer, as well as UX people.
If mobile is based on screen size and interaction mechanism, let’s say touch, the interesting question is that does it eat up the “normal” usage? Does it add up to mouse and keyboard usage? It affects choices we make, architectural ones and about everything that requires user interaction, and thus interaction designing. Responsiveness get’s us that far. We’re mostly interested in element positioning currently. I’d guess that term will get elaborated in the future.
So yeah, mobile is pretty important, since if affects our decisions from now to unforeseen future, if we decide to keep the web as our platform for pleasure and business.
Stefan
February 5th, 2013 2:29 pmMobile is everywhere and you can be everywhere.
Kay
February 5th, 2013 2:30 pmMobile is everywhere and is an upcoming market in the developing countries. It can be used on every place and every time you desire. Every person has now his personal computer into his pocket what we never expected a decade ago. People want to do the same on their mobile as on their workstation. Good times for mobile will come!
Ben
February 5th, 2013 2:31 pmMobile is important because mobile is. We’re past the point of needing to justify the mobile experience. That’s like being asked to explain why having an internet presence is important. That isn’t to say that non-mobile channels are irrelevant. Each is simply a part of the ecosystem that users have come to expect.
RICHHOLT
February 5th, 2013 2:31 pmMobile is accessible from anywhere, any time. Making it the most valuable of devices in todays world from both the business and consumer points of view.
It’s all about maximising potential with every technology enhancement.
NeilWkz
February 5th, 2013 2:32 pmMobile is important, not just because it is everywhere, but the mobile explosion has led to the creation of the fundamental tenets of responsive design. Responsive design is important, because within 5 years we as web designers will have to adapt to a world where the web is expected to be shown on every screen, in multiple locations all around the home, the workplace, in social spaces & commercial venues. If we are to serve this new frontier, the user experience we provide will have to be seamless, and transfer between different locations & screens elegantly.
Responsive Creation is not just a series of techniques, but a revolutionary perspective on design.
Pierre
February 5th, 2013 2:33 pmChapter 7 (designig for touch) was really useful.
Oh, and I have a cool blank office wall that would really deserve such a great poster =)
Fer
February 5th, 2013 2:34 pmThe best about mobile is that no matters where, you can stay connected. The posters are awesome! I want one!!! or two! :)
Muurtegel
February 5th, 2013 2:35 pmNowadays? Mobile has been important for quite a few years now. Just take a look at developing countries or big rural area’s where there are no banks available. Mobile micro transactions fill the gap. In some of these area’s, mobile phones are the main source of information as not everyone has a personal computer available.
I guess mobile is getting more and more important as the amount of mobile users grows year after year. People from all over the world use mobile nowadays.
FuePi
February 5th, 2013 2:35 pmThe mobile aspect shows us how important issues like accesability, portablility, user experience, security and performance are.
Kyle Mirro
February 5th, 2013 2:35 pmTo not be mobile, means to be stationary, confined, or unable to easily move. When we think about life and how we interact, we think about change and evolution, the means of transformation. That is exactly what mobile has become to us today, and the way we are interacting with our environment. The one good reason behind mobile is, the fact we dont even realize how much we actually use it, it has become a norm in our behavior.
Andrea De Carolis
February 5th, 2013 2:36 pmKus for president
Orkun Ayhan
February 5th, 2013 2:37 pmNowadays people approach the internet more and more with there mobile devices. It’s user-friendlier and people will use it more often than their laptop/computer.
Avoiding this is impossible.
Giving the visitors of your website a good experience is key.
Andrew Thorp
February 5th, 2013 2:39 pmMobile is important because our culture is always on the go. Developers work remotely, salespeople travel for meetings, etc. Unlike 15 years ago, it’s now possible to do your job (fully and at a high level) while traveling. This is what should drive developers to make sure their users have the same experience on their mobile device as they do at their desk.
Ryflex
February 5th, 2013 2:39 pmMobile is everywhere these days. In the beginning websites and apps were created for computers mobile phones and tablets were as futuristic as jetpacks. Today we create website and apps for use whereever you want. At home, on the road, at work and even on the toilet you can now acces the whole WWW and everything that comes along with it. The mobile platform therefore is for every webdesigner or developer something to aim for and not for a computer only.
jason olmsted
February 5th, 2013 2:40 pmMobile device technology enables the escape from the bounds of our geography while working within the constraints of that physical space. With mobile devices, we can create additional layers of public & private community in the areas around us. We can place-shift ourselves, mapping remote places to our current physical context, and we can even add layers of perception to our physical world.
Jeff
February 5th, 2013 2:40 pmMobile like fat bottom girls makes the world go round.
Martin
February 5th, 2013 2:40 pmI think mobile is so important, because with emerging platforms like Ubuntu Phone, mobile might supersede desktop in a lot of areas. You can use your mobile device with a big screen and everything, if you want to. Otherwise: stay mobile. Exceptions would be very power intensive applications, but only for as long as those aren’t just done on a powerful server that streams the result … to your mobile :)
Herzon Rodríguez
February 5th, 2013 2:45 pmWow those posters look way cool! I’m already waiting for my book ha :)
I think mobile is so important nowadays because it’s a personal experience, its carrying almost your whole life in your pocket, your photos, videos, memories, etc.! And there’s where apps come in handy, they help you to improve that experience.
Giorgos K.
February 5th, 2013 2:45 pmMobile is important because what’s best than be online all the time?
Johnson Lu
February 5th, 2013 2:46 pmMobile is important today because it is giving me the chance to win an awesome set of posters!
Tom
February 5th, 2013 2:47 pmMobility is freedom!
Nick jubrey
February 5th, 2013 2:47 pmMobile is important because every one is mobile today. With the ability to browse anywhere you need to have a mobile site that is clean and concise, that has just enough data to get the ideas across and not overwhelm the user. One must be proficient at mobile design to achieve this.
These posters would look great in my studio and would cover up the holes that I have yet to sheetrock. jk
SteveS
February 5th, 2013 2:48 pmAny time, anywhere, there is an opportunity to connect with someone via media it is a missed opportunity if you aren’t there.
Liz
February 5th, 2013 2:48 pmMobile is quickly becoming THE communications/reference method of choice. If we want exposure, we have to pay attention to mobile design and development, or sink into the black pit.
Gabe
February 5th, 2013 2:51 pmIf you’re looking to drive business from emerging markets, the vast majority of those populations access the web from mobile devices.
Samarth
February 5th, 2013 2:52 pmTechnology is advancing, passions are changing and it brings mobiles into the picture. Mobile increases reach-ability and the best part, “they are always kept switched on, unlike a computer!” :D
tony
February 5th, 2013 2:53 pmBy mobile I understand small sized or responsive and it is important because of variety of devices available on the market. Average user doesn’t need more CPU then he gets in an iPhone – for browsing, social media and sometimes pictures. Mobile is not just important, it is becoming obligatory, because more and more people don’t need desktop computers anymore.
Oleg
February 5th, 2013 2:53 pmThe importance of mobile, just like any ecosystem, is defined by it’s popularity. Mobile traffic is growing fast and to reach most of our audience we have to take mobile into account.
Gerd Wippich
February 5th, 2013 2:54 pmWhen designing for mobile first you really have to think about your content and how to get your message across. Always a good point to start with.
Andy
February 5th, 2013 2:55 pmWith most mobile devices having two year contracts, people upgrade devices quickly solving the problem of a user having old outdated browsers that don’t render newer technology well. Perfect example, supporting IE for 6-10 years after the initial release.
Tin
February 5th, 2013 2:57 pmMobile is important and becoming so even more every day, because it is an experience that people carry with them and it influences the way they live their lives.
Patrick
February 5th, 2013 3:01 pmIn my humble opinion:
The future in usage and interaction with devices will be more and more on “mobile” devices rather than just a mobile phone. Tables etc will be more consumer friendly. Hardware becomes cheaper and people will let down there pc/laptop. Because just the simple reason its cheaper to afford, easier to cary around etc. The major shift towards this new medium/platform ain’t necessary an easy thing.
How you can keep up with a the wide variety screenresolutions, hardware accessibility and gui elements come along with all the new Androids, Apples Microsofts and guess who will be more feeling free to enter this market?
As a designer / developer we have to keep in mind that all this has one mother of f**k ups. “Identity”. If we can maintain the ability to communicate towards our clients and consumers than we have nothing to fear. If all these devices and techniques make the market more blurry , that we drown in our need to develop a new technique (how many bootstraps and gridsolutions are out there) then we are back in no time, behind our laptop and pc’s.
Mobile is a good thing, but we have to keep in mind that all these extra’s will make it more difficult to maintain the identity of communication in the whole ranch of context.
Patrick
February 5th, 2013 3:02 pmThe future in usage and interaction with devices will be more and more on “mobile” devices rather than just a mobile phone. Tables etc will be more consumer friendly. Hardware becomes cheaper and people will let down there pc/laptop. Because just the simple reason its cheaper to afford, easier to cary around etc. The major shift towards this new medium/platform ain’t necessary an easy thing.
How you can keep up with a the wide variety screenresolutions, hardware accessibility and gui elements come along with all the new Androids, Apples Microsofts and guess who will be more feeling free to enter this market?
As a designer / developer we have to keep in mind that all this has one mother of -bliep- ups. “Identity”. If we can maintain the ability to communicate towards our clients and consumers than we have nothing to fear. If all these devices and techniques make the market more blurry , that we drown in our need to develop a new technique (how many bootstraps and gridsolutions are out there) then we are back in no time, behind our laptop and pc’s.
Mobile is a good thing, but we have to keep in mind that all these extra’s will make it more difficult to maintain the identity of communication in the whole ranch of context
Patrick
February 5th, 2013 3:04 pmThe future in usage and interaction with devices will be more and more on “mobile” devices rather than just a mobile phone. Tables etc will be more consumer friendly. Hardware becomes cheaper and people will let down there pc/laptop. Because just the simple reason its cheaper to afford, easier to cary around etc. The major shift towards this new medium/platform ain’t necessary an easy thing.
How you can keep up with a the wide variety screenresolutions, hardware accessibility and gui elements come along with all the new Androids, Apples Microsofts and guess who will be more feeling free to enter this market?
As a designer / developer we have to keep in mind that all this has one mother of -bliep- ups. “Identity”. If we can maintain the ability to communicate towards our clients and consumers than we have nothing to fear. If all these devices and techniques make the market more blurry , that we drown in our need to develop a new technique (how many bootstraps and gridsolutions are out there) then we are back in no time, behind our laptop and pc’s.
Mobile is a good thing, but we have to keep in mind that all these extra’s will make it more difficult to maintain the identity of communication in the whole ranch of context.
Jarrick
February 5th, 2013 3:05 pmmobile is important because it’s my alarm clock, it’s the firestarter of my design-workday!
On a more serious note: mobile is important because it connects people from all over the world, designers, developers, customers & clients.. great way to work with people all over the globe and share inspiration and thoughts from out of your pocket!
Phil
February 5th, 2013 3:07 pmI’ve been a graphic designer for over 10 years. I have done simple mobil designs but more in the “silo” approach and not very responsive. I knew I had to learn RWD but instead of focusing on techniques, I wanted an overall, broad knowledge. I wanted to understand the “big picture” first, before I dove in headfirst.
The Mobil Book REALLY opened my eyes, right from the first chapter about who influences what devices people buy and why Android isn’t the same on all phones. The technique samples and best practices throughout this book turned out to be exactly what I was looking for. This was the best learning investment I’ve made in a long time.
Vlad Popovici
February 5th, 2013 3:10 pmThis is really nice stuff! Can’t wait to post them in our office!
Renos Zannettos
February 5th, 2013 3:12 pmwould like to get my hands on these wallpapers. And remind me of the mobile book chapters when i look at them :)
Rich
February 5th, 2013 3:12 pmI’ll be blunt….mobile is great, but having those posters in my office is essential….
:-)
Ian
February 5th, 2013 3:12 pmJust because you own a phone that can do that…
Bryce Eldridge
February 5th, 2013 3:13 pmThese are amazing!
Patrick
February 5th, 2013 3:13 pmSorry guys my browser was very enthusiastic by crashing and posting… Just read my post once or even ignore it. 3 times is indeed too much :)
Philip Mossop
February 5th, 2013 3:14 pmSorry, I dozed off for a second. What’s a mobile?
Thank you please
Courtney Starr
February 5th, 2013 3:14 pmCause the World Wide Web fits in your pants.
Philip Da
February 5th, 2013 3:14 pmMobile is such an important platform, not only because it growing rapidly, but also because it forces companies to rethink the way customers interact with their websites. Going from one channel, and in the future allowing the customers to interact through tablets, mobile phones, and changing channels on the go is very important.
Victor Stoyanov
February 5th, 2013 3:14 pmThe Mobile Book is briliant and a much respect for the illustrators V! Keep up the good work!
Nic
February 5th, 2013 3:15 pmMobile is now!
Pete Smith
February 5th, 2013 3:15 pmMobile is important because it would be a right logistic nightmare taking my iMac to the toilet to browse the web.
DONT DENY IT! WE ALL DO IT!
Pete
Tom Rushworth
February 5th, 2013 3:15 pmTraffic to website from tablet and mobile devices is booming. As time goes on there is an ever need for your website to work cross platform on a range of devices whilst retaining structure and reliability. Whether this be in the form on a scalable website, optimised site or separate site/app all together for mobile.
Definitely the way the web is going for the future.
jerry dever
February 5th, 2013 3:16 pmthis book seems like a must-have and i am ordering it now. i should get frequent flier miles from smashing since i have ordered so many great products from them.
Alexis
February 5th, 2013 3:16 pmMobile is so important nowadays ’cause we’re all in a crazy Spanish Caravan !
Ryan
February 5th, 2013 3:16 pmI am going to pick up the mobile book, it’s amazing how fast the shift has been. Even in traditional media. I am currently working for a large publisher on one of the biggest magazines in Canada, and I am currently re-imaging their digital space to reflect a more responsive approach!
Galina
February 5th, 2013 3:16 pmHope not USA only :)
Cheers!
Sergei
February 5th, 2013 3:17 pmAwesome posters!
Really enjoying your Mobile Book: it’s helping me a lot in my recent HTML5 project for a client: from responsive layout options to page loading performance improvements.
Looking forward to your next book releases!
Bob
February 5th, 2013 3:17 pmWe started responsive design on all our sites about a year ago. At that point looking at analytics still told us that most people were visiting our sites on desktops. In mid 2012 that switched. The majority of people are now viewing the site we make on mobile devices. It’s more than just important. It’s necessary. We need to build internet tools for where people are and where they will be.
Greg Bruening
February 5th, 2013 3:17 pmWashington, DC lives and breathes mobile. Whether you’re on a train, walking to work, at work, or at a restaurant – people are on their phones, tablets, etc. It’s an unavoidable “side-effect” of our increasingly busied lives and, within reason, it’s for the best. There’s no more “waiting until I get home” or wondering for hours what the score to your favorite sports team’s last game was – mobile keeps us connected and allows us (web designers/developers) to reach our clients and our client’s clients anywhere at anytime.
DJ Jahn
February 5th, 2013 3:18 pmMobile is the future!!!
Bri Suffety
February 5th, 2013 3:18 pmIt’s been astounding to watch Mobile usage grow. I work for a university. Within the past year, an affiliate came to us and said they wanted a website. After it was built and launched we watched it’s usage trends. It’s one of the top five most visited sites in our system and almost half the traffic is coming from mobile. If the percentages increase by about 5%, we’ll have built the wrong website. What’s more is this website was designed by print designers and given to us. We made it as responsive as possible but it’s not to our standards. I’ve watched people try and use the website on their mobile devices and in just observing I get frustrated. It’s not something I would want to use if I didn’t have to. That’s the key, giving users an experience that they enjoy so they return. If people are viewing your site on mobile devices you better make sure that it is easy to use and doesn’t leave a bad taste in their mouth.
stefan
February 5th, 2013 3:18 pmUm, if your not mobile, your not mobile. Sorry, but I have a cold and just want a nice poster.
Thx Smasher!
Stephan
February 5th, 2013 3:18 pmThanks a lot for creating the great book including the also great illustrations!
Lori
February 5th, 2013 3:19 pmMobile presence is not just important it is mandatory – not only can you view a business on your smartphone, you can call them, map them, review them and share them with your friends all while driving! Just kidding: Don’t browse and drive.
Todd
February 5th, 2013 3:19 pmNothing says mobile like bathroom Internet.
Ale
February 5th, 2013 3:19 pmMobile is important because Desktop is sooo last summer.