Author:

Anna graduated from St. Petersburg State University with a Master degree in graphic design. During her studies she mainly focused on book and poster design. As graphic designer, Anna has worked on many different kinds of projects: from advertising campaigns for a pet retail chain to visual brand communication solutions for luxury boutiques. She also worked at a branding agency as an identity designer and illustrator. While illustration remains her first and only love, Anna is highly interested in interface and mobile applications design and currently works in the Russian branch of a big international IT company based in NY.

Smashing Book #4: Behind The Scenes

If you’re a graphic designer, you will often have to work with off-the-shelf material created by others — for instance, combining ready-to-use fonts with images from a photographer or stock website. Also, you’ll often have to follow the branding already developed by someone else.

Smashing Book #4: Behind The Scenes

It’s OK; it’s a part of the job, and you shouldn’t be bothered by it. But the part of a project that almost every graphic designer likes and is proud of the most is something that you can do from scratch, something that you have control over and can sign off on confidently: illustration.

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