Austin Gunter is a writer, blogger, and Community Architect. He manages the Content and Community marketing for WP Engine, the premiere managed WordPress hosting platform. Previously, Austin brought 120 startups through an incubator in Austin, Texas. You can follow him on Twitter.
Before you ever start coding, it’s essential that you “pop up” from the keyboard, and learn what your customers actually want to use and will pay for. In this article, Austin Gunter shares a process you can go through to find that out!
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