Author:

Ben has been building apps and thinking about mobile since the beginning of the App Store. In 2011 he created a breakthrough calendar app, Free Time. Having achieved a life long goal of building an app that was downloaded by more people than the population of his hometown (Jackson, Mississippi), he joined Raizlabs to help change the rest of the world through software.

At Raizlabs he serves as the Director of Business development and has been involved in dozens of projects helping clients push the envelope with innovative mobile technology. Ben is also a co-organizer of Boston’s premier mobile meetup, Drinks on Tap and has spoken at a variety of mobile conferences on the benefits of animations in mobile software.

When he isn’t obsessing over how to create better products, he’s either on a bike or playing Ultimate Frisbee.

Twitter: Follow Ben Johnson on Twitter

How Limitations Led To My Biggest App Store Success and Failure

Look at your calendar. If you’re anything like me, all you see are meetings, places to go, things to do, people to meet and not a lot of white space. Few people love their calendar. So, we set out to change that, and we learned a lot in the process.

How Limitations Led To My Biggest App Store Success and Failure

Our app is an iPhone app that flips your calendar upside down and lets you focus on the free time in your day, instead of all the busy time. The app itself has been around since 2011, but the story of how it came to be and what our team ultimately learned is one that I have been wanting to tell for quite some time. It’s the story of how limitations led to my biggest success in the App Store — and my biggest failure.

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