Author:

David is currently a Development Lead (Principle Web Developer) at the BBC, based in London, UK. He has over 12 years experience in building websites, specialising in front-end (HTML, CSS, JavaScript) with particular regards to progressive enhancement. He is also pretty fond of PHP, for all its foibles. Follow him on Twitter for occasional bouts of professionalism.

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Responsive Design Begins With The URL

The BBC’s Programmes website is huge, and is intended to be a rolling archive of everything that the BBC broadcasts on television and radio. Originally released in 2007, it now has pages for over 1.6 million episodes, but that’s barely half of the story. Surrounding those episodes is a wealth of content, including clips, galleries, episode guides, character profiles and much more, plus Programme’s newly responsive home pages.

Responsive Design Begins With The URL

The new responsive home pages, known as “brand” pages, join the schedule and A–Z lists in a broader responsive rebuild. 39% of users (and growing) now use mobile and tablet devices to visit these pages; so, making the pages responsive was the best way to serve a great experience to everybody while keeping the website maintainable.

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