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Matt Ward is a physical product entrepreneur and crowdfunding expert behind Art of the Kickstart, a podcast and blog on all things crowdfunding. He is also highly involved in the world of Amazon sales building his own brands and cofounder of Amazooka, an Amazon on Autopilot software tool and podcast to help private label product entrepreneurs automate and scale their businesses.

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The Poetics Of Coding

There is little doubt that WordPress is one of the most popular blogging and content management platforms out there today. This is not an article about WordPress, though, but rather a more general musing on one of its thought-provoking taglines: “Code Is Poetry.”

That's an interesting metaphor. Recently, I've written about the different languages used by designers and developers, and also about the relationship between these coding languages and proper human language (specifically, English). As someone who graduated from university with a degree in English Literature and came to Web design in a roundabout way, this kind of thinking has always interested me.

As has this apparent connection between code and poetry. What does the metaphor mean? I took some time to really think about this relationship and discovered that the people at WordPress got it right (again). Code really is similar to poetry!


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