Last week we presented the first results of our study of top blogs. As promised, this week we publish the second part of the survey, including further findings and problem solutions we have found out during the study. In the first part we discussed layout design and typographic settings. What remains to be covered are the navigation design, information architecture, advertisements and functionality (RSS-feeds, tag clouds, pagination etc.).
Reminder: since we wanted to make the survey as objective as possible, we used Technorati Top Blogs and analyzed 50 most popular blogs which appear there. We have identified important design problems and considered solutions for each of the problems separately.
We have posed 30 questions which we wanted to to answer with our blog survey. Below we present further findings of our survey of popular blog designs — the second part of the analysis of 50 popular blogs according to Technorait's Top 100.
Please notice: the results presented below should not be considered as guidelines for an effective blog design. They are supposed to give you the intuition of which solution may be better than the other one. Still it is useful to know what big players do and, more importantly, what they don't do.