What is "User Experience Design" exactly? Should you not start it unless you are fully dedicated, or should you embrace it in the process as soon as possible? Are all designers also user experience designers, or is it a separate expertise?
The debate is as old as the discipline itself, and while picking up a bucket of popcorn, sitting back and watching the drama is sometimes fun, let’s try to figure out which user experience techniques are useful for startups, in-house teams, big corporations and anyone who wants to improve their website, product or service.
Some websites outperform others, whether in their content, usability, design, features, etc. Details of interaction design and animation make a fundamental difference on modern websites. We’ll share some lessons drawn from various models and analyze why these simple patterns work so well.
When we design digital products, we often use design applications such as Photoshop and Sketch. Most people who have been in the business for a few years obviously know that design is more than just about visual presentation.
Like many great ideas, ours was born of a problem. When I was a graduate student at MIT, I sat next to a classmate who is visually impaired. He would whisper to me to ask the time, even though he wore a watch — which prompted me to wonder how the blind tell time.
I later learned from my classmate that he had a talking watch that announced the time out loud when he pressed a button, but he rarely used it in public because he found it disruptive and embarrassing. After that conversation with my classmate, I went home and Googled "watch for the blind". I couldn’t believe what I saw.
Mobile user experience design is maturing. One way to gauge this is to look at the tools at our disposal. Prototyping tools such as Balsamiq, Axure and Fireworks enable us to build wireframes and click-dummies, helping us to explain the targeted user experience.
As a mobile UI or UX designer, you probably remember the launch of Apple’s first iPhone as if it was yesterday. Among other things, it introduced a completely touchscreen-centered interaction to a individual’s most private and personal device. It was a game-changer.
Today, kids grow up with touchscreen experiences like it’s the most natural thing. Parents are amazed by how fast their children understand how a tablet or smartphone works. This shows that touch and gesture interactions have a lot of potential to make mobile experiences easier and more fun to use.
This article is about design consultancy. It’s about wrangling that client who uses empty sentences like, “We want a snappy, simple experience,” or, “It should be on brand and should really pop.”
It’s about commanding the room and setting a vision before moving on to wireframes and pixels. While I’ll talk in terms of consultation, these ideas can be applied to the design phase of any new project.
The products we build are full of feedback loops, whether we know it or not. People who study human behavior agree that feedback loops play a critical role in what we do. From biofeedback to the quantified self, designers and psychologists alike are discovering the real power that these cyclical interactions play in shaping our day-to-day choices.
Designing for behavior change can increase user engagement, create business value and improve lives. Whatever you’re designing, it probably involves feedback. Designing that feedback to be as effective as possible can mean the difference between a successful and failed product. This article discusses how to influence behavior by designing well-crafted feedback loops.