This category features articles on general design principles, Web design, typography, user interface design and related topics. It also presents design showcases and practical pieces on the business side of design. Curated by Alma Hoffmann.
Few applications feel as complete as Adobe’s InDesign. First released in 1999 as a direct attack against the then-industry standard, Quark, the page-layout application has been made faster and more feature-rich with each iteration. But even the best applications lack some features.
Luckily, Adobe realized this some years ago and opened the doors to allow designers to expand this beloved set of tools through plugins. Many designers don’t realize how powerful InDesign can be, especially when expanded through plugins and scripts.
If you’ve developed mobile applications or have just started building one, then you probably realize that marketing should be as much of an ongoing concern as the product’s design and development. After all, what’s the point in creating a beautiful, valuable app if no one knows about it?
Assuming that promotion on Google Play or Apple’s App Store will take your app from beta to bestseller is… well, magical thinking. In reality, most successful developers kick off their marketing efforts months before release.
People start to lose interest in a website if they don’t get a response within three seconds. Fulfilling this expectation for mobile phone users requires a different approach to usage analysis, design and testing.
This article expands on the techniques that Johan Johansson explains in his article “How to Make Your Websites Faster on Mobile Devices,” published in April 2013. We’ll demonstrate methods to identify how people interact with a website differently on mobile devices, and the design decisions that can be made based on this understanding.
First impressions are lasting impressions. Whether you realize it or not, your typography helps to create an experience for users before they’ve even read a word or clicked a button. Typography has the potential to go beyond merely telling a story — it shows the user who is behind the website and what you’re about. The treatment of type creates an atmosphere and elicits a response much the same way as tone of voice does.
You need to ask yourself, what do you want to say and how do you want to say it? Consider the user: What do you want them to feel and experience when the page loads? Typography establishes a mode of communication and, in turn, the personality of the website. The choice of typeface will determine how people respond to your website.
As front-end developers and designers, we’re constantly refining two interfaces simultaneously: one for visitors who load the website, the other for developers who have to tackle the code in the future, when adjustments or full-scale redesigns must be made.
Yet we tend to assign the role of “user” to the first group, often forgetting that the code we write must work for developers in a similar way. We shouldn’t forget that developers are users, too.
What does it take to craft a great product? For those of us who design and build apps, websites and software, a great product means one that delights its users. But digital product development is a complex beast.
Delivering a successful product requires multidisciplinary teams to efficiently work through varying opinions and conflicting views and, ultimately, to gather behind a common vision with a focused plan.