Is sketching by hand more than a nostalgic activity? How is paper any different from a screen, especially when hardware is becoming more and more sophisticated? Is improving your hand-sketching skills really worthwhile when high-tech software is advancing every day?
Everyone seems to have a strong opinion about hand-sketching these days. Some absolutely hate the thought of putting their ideas to paper because they can’t draw to save their lives. Others couldn’t imagine their creativity surviving without it. Love it or hate it, there’s much more to a sketchbook than old-school charm.
During my career as a software developer and manager, I have been involved in many interviews. Whether the interviewer or interviewee, I have always paid special attention to the interview process.
In my current role, I spend a lot of time interviewing potential employees, so I’ve seen my fair share of good and bad interviews. Some candidates stand out from the crowd immediately, while others are just another face in a million. In this article, I’ll give you a few tips and a head start on your next interview. Whether your next interview is your first or twenty-first, hopefully these tips will help you along the way.
The layout is the foundation of your website. It guides the user through the sections and tells them what is most important. It also sets the aesthetic of the website. Therefore, you need to carefully think through how you lay out content.
An original, creative layout goes a long way to improving the user experience of a website, although not letting your creativity get in the way of usability is important. As usual, we have to put ourselves in the users' shoes: What do we want them to see first? How will your message be best communicated? We have to ask these questions before we start designing, because the layout will shape the rest of the design.
I have spent nearly a decade experimenting with a single goal in mind: to create scalable, predictably insightful, inspirational environments. I have led creative teams in these environments, and I’m currently doing it as the Director of Web Interface and Development at Astonish (a digital marketing company in Rhode Island, US).
It hasn’t been easy, because forcing inspiration is impossible. You have to use finesse and let it come to you. What follows is what I’ve found to help my team and me harness inspiration effectively.
In digital culture, we are beginning to think of our output as products and of our clients as users. “Products” might be websites, apps or communities, and they might be created by startups, agencies or a couple of people at a hackathon.
This shift mainly means that we have gotten serious about asking how to better serve users, which reflects a significant change in the designer’s skill set. Designers will use the same tools they have always used, but they are now responsible for more than just the interface.
First impressions are lasting impressions. Whether you realize it or not, your typography helps to create an experience for users before they’ve even read a word or clicked a button. Typography has the potential to go beyond merely telling a story — it shows the user who is behind the website and what you’re about. The treatment of type creates an atmosphere and elicits a response much the same way as tone of voice does.
You need to ask yourself, what do you want to say and how do you want to say it? Consider the user: What do you want them to feel and experience when the page loads? Typography establishes a mode of communication and, in turn, the personality of the website. The choice of typeface will determine how people respond to your website.