Posts Tagged ‘branding’
We are pleased to present below all posts tagged with ‘branding‘.
Building An Effective ‘Coming Soon’ Page For Your Product
- May 24th, 2011
- 41 Comments
I recently had to design a couple of teaser pages for a client and a personal project, and this led me to think about what exactly makes for a good teaser page — or to be more precise a “coming soon” page that companies often put up before they’re ready ...
Read more...Relationship Engineering: Designing The Happily Ever After
- May 20th, 2011
- 42 Comments
I remember when we first met. We hit it off instantly, and it didn’t take long before I was in love. I introduced her to my family, and they all loved her, too. Hell, I even convinced my wife that she was perfect. We’ve been happily together now for years. ...
Read more...Getting Ahead Of The Curve: Branding On Mobile Devices And Desktop Browsers
- May 12th, 2011
- 20 Comments
According to Brandweek, “brands are the express checkout for people living their lives at ever increasing speed. This article shows you how, and why, to add “app”-like icons to your sites for several mobile and desktop browser displays, to clearly and elegantly identify your site with an icon that stands ...
Read more...How to Maintain Your Personal Brand as a Corporate Employee
- December 28th, 2010
- 56 Comments
A strong personal brand is beneficial on many levels. At the core it differentiates the designer, developer, marketer, etc, from the rest of the pack within crowded disciplines. It functions as a self-promotion agent that works for the practitioner 24/7/365 ultimately ensuring this person becomes a magnet for new and ...
Read more...Designing Style Guidelines For Brands And Websites
- July 21st, 2010
- 104 Comments
A website is never done. Everyone has worked on a project that changed so much after it launched that they no longer wanted it in their portfolio. One way to help those who take over your projects is to produce a style guide. Edward Tufte once said: “Great design is not democratic; ...
Read more...Brand = User Experience: The Interface of a Cheeseburger
- October 24th, 2009
- 115 Comments
There he goes, the web designer, stepping up to the counter of an empty McDonald’s at 3 o’clock in the morning. He is scanning the overhead menu, putting a cheeseburger in his mental shopping basket. “Cheezubahga, onegaishimasu,” we hear him say, “with an iced tea.” Waiting for his order, he examines ...
Read more...How To Improve Your Branding With Your Content
- May 16th, 2009
- 51 Comments
Branding experts hit the nail on the head when they say that a winning brand conveys why you are your prospects’ only solution. If you can’t achieve that, you should at least convey why you are your prospects’ best solution. Of course, the same logic applies to your clients. So ...
Read more...Colors In Corporate Branding And Design
- January 28th, 2009
- 82 Comments
Color is a major consideration in any Web design. Whether for an individual, small company, or major corporation, color scheme is one of the most significant factors in the overall look and appearance of a website. In some cases, the designer may have the sole discretion in making color choices, ...
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