Tag "Business" on Smashing Magazine

Posts Tagged ‘Business’

We are pleased to present below all posts tagged with ‘Business’.

Campaigning With PersonalityHow To Raise Your Email Above Inbox Noise

From Fabio Carneiro
April 8th, 2013
16 Comments

If we look at email from a signal-to-noise perspective, then one-to-many emails are undeniably in the “noise” category; people are exceedingly good at ignoring them. Even Gmail and Hotmail are helping us ignore them by providing smart inboxes that sort incoming messages. Emails from our families, friends and coworkers, however, are ...

Mobile Is Not An Add-OnHow To Sell The Value Of Mobile To Clients

From Mark Reeves
April 5th, 2013
23 Comments

As Web designers and developers, we see the value in supporting mobile devices every day. We’re well-versed in tactics and techniques for adapting our work to mobile. Our challenge is to be equally well-versed in selling our clients on that value as being something in which they need to invest ...

Do's And Don'tsHow To Use Email To Alienate Your Users

From Paul Boag
February 11th, 2013
31 Comments

Spam! Monty Python may love it, but the rest of us are not so convinced. But what is spam? Are you spamming users without realizing it? And is there any place in the world for email marketing? Most of us have a love/hate relationship with email. Its one of those necessary ...

If You Love Your Brand, Set It Free

From Jose Martinez Salmeron
February 8th, 2013
24 Comments

The practice of branding is undergoing a deep transformation — a change brought about by our kaleidoscopic postmodern culture, the development of communication technology and rapid globalization. In prior decades, brand managers aimed to establish their products and services primarily by way of consistency and repetition. A brand’s voice and message ...

PsychologyBuilding Something That Your Users Will Actually Want To Buy

From Austin Gunter
February 5th, 2013
23 Comments

How do you make sure all the software products you spend time building are something that your customers will actually want to buy? It’s one thing to spend a few weeks coding your next big idea. But are you sure that you have an audience of customers that want what ...

Freelancers, Stop Charging Hourly RatesHow To Guarantee Your Income With Agile Billing

From Benjamin Jackson
January 23rd, 2013
51 Comments

For most creative professionals, this story is a familiar one: A client reaches out to you. They need a name, or a logo, or a website, or an app. Actually, they need it all together, and they need it all in a month — well, maybe a month and a ...

Killing Contracts: An Interview With Andy Clarke

From Veronica Picciafuoco
January 16th, 2013
11 Comments

Do you remember those “10 Useful Legal Documents for Designers?” Well, it turns out that you, designers who read Smashing Magazine, liked one in particular: a plain-language, straightforward “Contract of Works for Web Design” which is based heavily on Andy Clarke’s “Contract Killer”. Since Mr. Wong published that template eight ...

Designer-Client RelationshipGetting Engaged

From Andy Rutledge
January 7th, 2013
20 Comments

You probably hear about it every week, if not every day: a spiteful or ragged relationship has ended badly. There are bitter arguments, custody battles, legal entanglements, lives and homes broken in the wake of moral incompatibility, poor choices, and a lack of sober discrimination. It’s the predictable result of kids ...

Putting Your Best Foot ForwardPreparing For A Front-End Job Interview

From Jake Bresnehan
January 4th, 2013
32 Comments

Moving on from your current job or stepping out into the real world once you’ve completed your studies can be daunting. Taking time to do a little preparation goes a long long way. If you come across the perfect job, you will need to portray yourself in the best possible ...

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