Posts Tagged ‘Business’

We are pleased to present below all posts tagged with ‘Business’.

Why Companies Need Full-Time Product Managers (And What They Do All Day)

What is a product manager? What do product managers do all day? Most importantly, why do companies need to hire them? Good questions. Well, the first confusion we have to clear up is what we mean by "product."

Why Companies Need Full-Time Product Managers (And What They Do All Day)

In the context of software development, a product is the website, application or online service that users interact with. Depending on the size of the company and its products, a product manager could be responsible for an entire system (such as a mobile app) or part of a system (such as the checkout flow on an e-commerce website across all devices).

Read more...

Are Your Internal Systems Damaging Your Business?

The internal systems of many organizations have shocking user interfaces. This costs companies in productivity, training and even the customer experience. Fortunately, we can fix this.

Are Your Internal Systems Damaging Your Business?

"How come I can download an app on my phone and instantly know how to use it, yet need training to use our content management system? Shouldn’t our system be intuitive?" This was just one of the comments I heard in a recent stakeholder interview. People are fed up with inadequate internal systems. Many of those I interviewed had given up on the official software. Instead, they use tools like Dropbox, Google Docs and Evernote.

Read more...

Dropbox’s Carousel Design Deconstructed (Part 2)

Many of today’s hottest technology companies, both large and small, are increasingly using the concept of the minimum viable product (MVP) as way to iteratively learn about their customers and develop their product ideas. This two-part series, looks into the product design process of Dropbox’s Carousel.

Dropbox’s Carousel Design Deconstructed (Part 2)

Part 1 covered the core user, their needs and Dropbox’s business needs, and broke down existing photo and video apps. This second part is about Carousel’s primary requirements, the end product, its performance and key learnings since the launch.

Read more...

Internal Developer Training: Doing It Right

Successful developers all have something in common: the desire to create. To fully realize that creativity, they need to continually improve their skills. The web industry has grown from this desire to learn. You only need to look at the unwavering demand for conferences, workshops and training days for evidence of this.

Internal Developer Training: Doing It Right

For many companies, however, these sources of training require time and money that simply might not be available — especially when you consider that technologies evolve all the time. The cost of continually sending your team to workshops and training days can quickly become unsustainable.

Read more...

Dropbox’s Carousel Design Deconstructed (Part 1)

Many of today’s hottest technology companies, both large and small, are increasingly using the concept of the minimum viable product (MVP) as way to iteratively learn about their customers and develop their product ideas. By focusing on an integral set of core functionality and corresponding features for product development, these companies can efficiently launch and build on new products.

Dropbox’s Carousel Design Deconstructed (Part 1)

While the concepts are relatively easy to grasp, the many trade-offs considered and decisions made in execution are seldom easy and are often highly debated. This two-part series, looks into the product design process of Dropbox’s Carousel and the product team at UXPin shares our way of thinking about product design, whether you’re in a meeting, whiteboarding, sketching, writing down requirements, or wireframing and prototyping.

Read more...

Targeting Mobile Users Through Google AdWords

“Know your audience” has stood as a fundamental marketing principle since long before the web. When advertising online, you need to take into account one of the most basic factors of the audience you are reaching: what devices they are using.

Targeting Mobile Users through Google Adwords

The most popular online advertising platform, in use by marketers of all sizes, is Google AdWords. Up until early 2013, AdWords allowed advertisers to set up separate campaigns to target mobile devices. Best practice generally entailed targeting mobile, desktop and sometimes tablet users in unique campaigns.

Read more...

Learning More About Creativity And Innovation From LEGO

Many companies and design agencies tend to look at the design and creativity stage from a narrow perspective. Usually, the design team is locked inside the ideas room with no contact with the rest of the world until it delivers the idea that gets approved by the client or project manager.

Learning More About Creativity And Innovation From LEGO

Once a project goes into crisis mode and stress increases, creativity is given an even more limited role in the project. This can be a result of the high cost of developing creative concepts or a lack of confidence that creative people are able to handle pressure and provide help at this critical stage of the project.

Read more...

↑ Back to top