Posts Tagged ‘Business’

We are pleased to present below all posts tagged with ‘Business’.

Why Wait For The Opportunity? Create Your Own!

As many people who work in a creative field like design and development may already know, sometimes our clients just do not understand what it is that we are trying to achieve. The boundaries that we are seeking to push are not ones they approve of for their project, so our creative ideas get backburnered until we can find an appropriate project as well as an agreeable client where you can flex these creative muscles freely. In fact, the standard business processes, especially the ones we allow ourselves to be strapped into, tend to work against us in this aspect.

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Allow me to elaborate. For most creatives, the most genuine and innovative ideas can often come without provocation. Which is unfortunate, because that tends to relegate these ideas to one of two categories. The personal project category that we get to whenever we find the time to break away from our work plates to snack on something different. Or to the professional project pool where we wait on that client who will allow us the freedom to incorporate this idea into their project.

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Examining The Design Process: Clichés and Idea Generation

Where do good ideas come from? It’s a question that matters a great deal to designers, yet seems to be curiously discounted in the common perception of graphic design. Any time I talk with, say, an uncle at Thanksgiving about my work, I’m reminded that, in most people's minds, the job of being a designer is mainly a matter of learning a set of computer applications — programs which, when properly operated, presumably do the work of generating ideas on their own.

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If pressed further, most people will offer up some version of the Genius Theory: the idea that certain individuals are simply blessed with a force called ‘creativity’ that (as the theory goes) allows them to summon remarkable visual solutions to problems where the rest of us see only a blank canvas.

In this article, we will look at four examples of successful visual solutions created by well-known designers, and examine the process by which each designer arrived at his final concept. In each case, we will see that the solution did not arrive as a sudden flash of inspiration from out of the blue; rather, a good idea emerged methodically out of a sensible analysis of readily-available ideas and impressions.

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Five and a Half Habits of Highly Effective Designers

We have theories about everything: why the sky is blue, why apples fall, why bees buzz (and do other unmentionable things), why my boss said a certain thing, why that girl in the restaurant looked at me, why didn’t that girl in the restaurant look at me…. We’re wired to theorize. Theories make us feel secure. We can wrap our heads around them and explain them with little diagrams on whiteboards, or with equations, or even graphs. We give theories fancy names like “The Classical Elemental Theory” and “The Flat Earth Hypothesis.”

5 1/2 Habits of Highly Effective Designers

The bottom line is: we humans love theories. Yet as a wise person once said, “In theory, theory and practice are the same. In practice, they are not.” This article is about practice. It’s about five and a half — yes, half — habits that highly effective designers tend to share and which I’ve observed first-hand in the complicated, non-theoretical, absolutely real world. If practice is your thing, keep reading.

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Upcoming Conferences and Events for Designers and Developers in 2011

We're well into 2011, and many designers and developers around the world are planning their travels for the year, including the possibility of attending any Web design or development conferences. To help you out with your plans for the upcoming months, we've put together a list of conferences and events that you might want to consider.

Web Design and Development Conferences

This particular post covers events taking place in about a six month timeframe that ends in late August and early September. Later this year, we'll post another article like this at the end of August that will cover events covering a six-month period beginning in September.

As always, there is no way for us to be able to include every possible event here, but we'll be glad to update the list if you provide a comment to an upcoming event that you feel would be of interest to Smashing Magazine's readers. This may also be the chance to eventually meet each other this year.

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The Design Matrix: A Powerful Tool For Guiding Client Input

I used to think the beginning of a website design project was the best part. Hopes are high. People are full of great ideas. Nobody is disappointed yet. But as I gained experience, I found that learning about a client’s brand, competitors and customers doesn’t always give clear direction about design goals.

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Brand discussions can generate goals like “be modern,” but they don’t necessarily determine how to accomplish those goals. Competitor reviews can devolve into cherry-picking sessions that spawn “frankencomps” rather than provide helpful feedback. And mood boards, which communicate a general feeling, don’t help to articulate or prioritize design goals. With a design matrix, you can guide discussions and establish clear direction.

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We Can Do Better: The Overlooked Importance of Professional Journalism

The Web is a galaxy of information that is rapidly expanding. Blogs and online magazines are helping shape the future of this Information Age that we live in. Those of us who read, write and design blogs and online magazines possess extraordinary power and potential. How will we choose to use it?

Newsstand by Ruth Orkin

If you use your website to publish news, events, opinions or interviews, you should familiarize yourself with the basics of journalism. These tools can help us develop and share information that is exciting, intelligent, and responsible. They can provide guidance and support as you pursue a career or hobby writing online.

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Guidelines for Successful Communication With Clients

OK, so this is a yet another article about dealing with clients. But let’s face it — it doesn’t matter how well you can design or code; as a freelancer or if you're running a digital agency, if you don’t get the client management right, it can spell disaster for your business. By getting it right from the very beginning, you’ll most likely see things flourish.

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In a previous article on How to Explain to Clients they are Wrong, I discussed one aspect of client management, but oh my, there are so many and that is why I would like to discuss yet another aspect in this article: how to maintain project productivity and momentum when working with clients.

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