Posts Tagged ‘Business’

We are pleased to present below all posts tagged with ‘Business’.

The Designer Who Delivers

Whether you design and code websites all by yourself or run a small business with a pool of talent, you will always face the challenge of how much to work on a design and UI before passing the mock-ups on to the developer? Moreover, how much visual work needs to be done in order to effectively present a website to a client? In this article, we’ll talk about best practices for clear communication, which tools to use and how to manage resources on both small and large projects.

The Designer Who Delivers

As the owner of a small business, I have watched our company grow from a part-time, basement-dwelling, under-the-radar operation to a small business with an office, chairs, desks, and staplers (aren’t staplers an indication of legitimacy?). During this process of breaking out of our egg shell, we have birthed a company culture and a set of best practices, and we have gained valuable experience in the field of Web design and development. One of these nuggets of experience is acquiring the ability to save time and money by creating just the right amount of visual material to communicate clearly with both the client and website developer.

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Meeting Your Client for the First Time

When I first started out as a freelancer and got my first client – the prospect of meeting him was daunting to say the least. Over time, my confidence grew which led me to write a short overview of points related to that first crucial introduction here.

However, meeting a client as I have learned is much more than just remembering to bring a pen and a spare laptop battery! There are many dos, and don'ts as well as pitfalls to avoid.

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Dealing With Clients Who Refuse To Pay

As a designer, you will eventually have to face a couple of unfortunate truths in your career. Number one: just because you wear a bathrobe for most of your "business" hours does not actually make it business attire. Number two: at some point in your freelance career, you will encounter a client who does not respect the work you do. The most unfortunate part of this unfortunate truth is that it will all too often present itself in the form of a client who refuses to pay for your services once all of the work has been completed.

Financial in Freelance Contracts: Dos And Donts

However, you can put some safeguards in place to guarantee that if this kind of client disrespects you and a dispute arises, that you are not left without any leverage to help you resolve the situation. Because whether they admit it, some loathsome characters deal with freelancers merely because they believe these smaller independent businesses would have little recourse should they not hold up their end of the bargain. They think that once we have taken the time to complete the work and deliver it, that they have all the power to control the outcome of the business transaction. But now more than ever, this is not the case.

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The Basics of Business Card Design

A business card in some cases is the most important marketing piece that a company will have. It has the potential to make or break business deals, and is just as important as the way you present yourself during a first impression. In this post, we will cover some of the basics such as typography, layout, object placement and printing standards when designing a business card.

Before you move too far into a fresh design, printing standards should always be considered. Most printing companies now require files to have appropriate bleeds and margins or your might get an email to upload new files and in some cases, incur extra fees. To correctly set up your design, you need to download or create a template. There are two ways to establish what type of template you are going to use, and that is whether you are going to have image bleed or not. Bleed is the area in which an image runs off the edge of your design. If your image doesn't bleed then your job just got a little easier. Use a 3.5×2 document. If you are using bleeds, then make sure your template is set up with a 1/8" margin outside the printable area. You can download a sample template here.

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Web Designer’s Guide To Professional Networking

Professional networking is a critical component to a successful career as a designer. Whether it be for finding new clients or identifying opportunities for growth and improvement, a strong network of contacts is extremely valuable. In this article, we’ll take a detailed look at the subject of networking, the benefits it presents and tips that can be used in your own networking efforts.

Networking involves building connections and relationships with people from various backgrounds and professions, including other designers and developers. This article was written with Web designers in mind, but the principles are generally applicable to any profession ― although the specifics may vary.

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What I Wish Someone Had Told Me About Freelancing

I've been freelancing as a brand identity artist for about a year now and there are some things I have learned along the way. I researched a lot of articles about freelancing but all of them tended to say the same things, like don't quit your day job until you have a solid plan in place, be prepared to market yourself, get to know your tax laws, etc etc etc. While this is all great advice, there are still some things that I feel people should have told me.

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Getting Started with Banner Advertisements

Banner ads, also known as display ads or image ads, are image-based advertisements that are widely popular online. Why are banner ads so popular? They are a cost-effective way to allow advertisers to attractively display their products and services online across an array of websites. Additionally, banner ads allow for increased brand recognition and ad targeting.

Before jumping in and creating multiple banner ads there are a few recommendations to review first. You need to take into consideration the size and position of the advertisement, the context of the ad, the call to action, the file size, and other components. Outlined here are recommendations to help you design suitable ads, effective, and profitable advertisements.

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