Posts Tagged ‘Business’

We are pleased to present below all posts tagged with ‘Business’.

How To Create A Self-Paced Email Course

When I realized I had written what seemed to be a course (i.e. not my usual article or book), I was left with a sense of panic. There are so many options for running an online course, and all of them seem slightly confusing or time-intensive to set up.

How To Create A Self-Paced Email Course

Then I remembered the autoresponders feature in my newsletter application (I use MailChimp, although every newsletter software has it). I could trigger lessons with autoresponders and deliver course material to where most people spend most of their day: the inbox.

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Using Brainwriting For Rapid Idea Generation

When a group wants to generate ideas for a new product or to solve a problem, you will usually hear the clarion call, “Let’s brainstorm!” You assemble a group, spell out the basic ground rules for brainstorming (no criticism, wild ideas are welcome, focus on quantity, combine ideas to make better ideas) and then have people yell out ideas one at a time.

Using Brainwriting For Rapid Idea Generation

Brainstorming is often the method of choice for ideation, but it is fraught with problems that range from participants’ fear of evaluation to the serial nature of the process — only one idea at a time. Brainwriting is an easy alternative or a complement to face-to-face brainstorming, and it often yields more ideas in less time than traditional group brainstorming.

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Making Yourself Redundant

Can you imagine your company having a chief electricity officer? Seems ridiculous doesn't it, but many large businesses did when electricity first started to power the industrial economy. Electricity is such an integral part of our working life that it is impossible to imagine life without it. Companies just couldn't operate without power, but it wasn't always that way.

Making Yourself Redundant

Many business leaders failed to grasp the full potential of electricity after it was first introduced. Over a decade after introducing electricity, they were still building factories by water, despite no longer needing it to power their machinery. These business leaders needed help integrating the new technology into their thinking and that is where the chief electricity officer came in.

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SEO For Responsive Websites

When Google announced its preference for user-friendly responsive websites in June 2012, I immediately saw an influx of posts that equated responsive design with search engine optimization. This is unfortunate because, while responsive websites can be SEO-friendly, some responsive websites are not.

SEO For Responsive Websites

I’ve detailed some of the common errors that give responsive websites problems in search results in an article on Search Engine Land earlier this year, so it’s nice to be able to do a more in-depth SEO audit of a responsive website here on Smashing Magazine.

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The Habits Of Successful New Web Professionals

Starting a position in an organization, especially if it is your first in the industry, can be as nerve-wracking as it is exciting. Practices that seem like common sense to those of us who have been in the Web industry for some time might not be as obvious to designers and developers without the benefit of our experience.

The Habits Of Successful New Web Professionals

Part of our responsibility as veterans in this industry is to mentor new team members and share with them the knowledge that we know they will need to succeed. I recently published an article here on Smashing Magazine titled “Lessons Learned in Leading New Web Professionals.” As a follow-up to that piece, this one looks at the other side of the team leader-new employee dynamic. We’ll cover the practices that I have found are consistently followed by employees who excel in their new role and grow in this industry.

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Building A Successful Product: Start Small And Listen

Developing a product is one thing, bringing it to market is another. In this article, Rachel explains how to start with a new product, develop and support it over time. Interested in learning more? Rachel will be hosting a full-day Smashing workshop on "Shipping Your Product" in Berlin, and she has contributed a chapter on customer support to the brand new upcoming Smashing Book #4 (to be released in late November). —Ed.

Building A Successful Product: Start Small And Listen

If you are launching a bootstrapped product, then your aim should be to ship something that people are happy to give you money for as quickly as possible. This means launching with the minimum that will make your product something that people would be happy to buy. You can then begin to develop additional features based on what customers actually want and need, rather than on what you think they want and need.

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Selling Responsive Web Design To Clients

Designing and developing websites that work well on mobile devices is an important aspect of the work we do on today’s Web. This importance is reflected in the conversations I have with clients, almost all of whom list “support for mobile devices” as one of their top goals for a redesign — all except one, that is.

Selling Responsive Website Design

The title of this article, “Selling Responsive Web Design To Clients,” might sound like a shady salesperson attempting to convince a customer to purchase something they don’t need. That is not what I am advocating for at all. So, let me start by stating that the first step in this process should be to determine whether the client actually needs a given solution at all.

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