Posts Tagged ‘Content’

We are pleased to present below all posts tagged with ‘Content’.

Giving Users Some Credit

Websites are designed to be used by people of varying backgrounds, educations and technical levels. One of the challenges we face when designing for the Web is finding a way to create sites and applications that can be accessed by a widely disparate audience while avoiding the pitfall of sacrificing the quality of our work to cater to the dreaded ‘lowest common denominator.’

Even though it happens to me with some frequency, being told by a client that one of the requirements for their project is that it must be ‘idiot proof’ never fails to give me pause. The sentiment itself is offensive enough, but the concept also seems somewhat misguided to me. Do we really want to begin a project by assuming our site's users are idiots?

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Lorem Ipsum is Killing Your Designs

Click here to go straight to the rebuttal:
In Defense of the King (Content)

By now you should have heard the meme that content is king; you've probably heard it frequently, in fact. This is because there is a remarkable amount of truth behind it. The copy, images, video and other miscellaneous content are the reason that your visitors are both going to and remaining on your site. Sites like Craigslist prove this to us time and again.

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Some People Actually Read: Sparing a Thought for ‘Readers’ in the Design Community

The ever burgeoning web design community has received numerous plaudits for its incessant dedication towards collaborative information sharing. Tutorials, CSS website showcases and open source web development projects are some of the many treats available to the knowledge-seeking design enthusiast. Social media networks too have been thoroughly utilised in promoting the vast amount of material available for designers, amongst other like-minded visual arts aficionados. But what is there in store for the ‘reader’? – The normal thumb-twiddling average Joe who has a keen appreciation of visual aesthetics but is first and foremost a reader.

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How To Automate Optimization and Deployment Of Static Content

A lot of traffic between users and your site comes from the static content you’re using to set up the user interface, namely layout graphics, Stylesheets and Javascript files.

Before optimization

This article shows a method to improve the providing of static content for a web platform. Further, it will show you a way to automate the deployment of these files, so you can deliver them with least effort but with maximum performance. This tutorial will take some time to set it up, but it’s going to save you hours of work in the future and will improve your page speed significantly.

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How To Improve Your Branding With Your Content

Branding experts hit the nail on the head when they say that a winning brand conveys why you are your prospects’ only solution. If you can’t achieve that, you should at least convey why you are your prospects’ best solution. Of course, the same logic applies to your clients. So make a compelling claim about your business, product or service, and back it up.

Are you the biggest or most popular provider of your type of product? Do you provide the widest selection of services? Do you leverage strategic partnerships? Create patented technology? Offer convenient locations? Or are you young and small, able to churn out customized solutions swiftly, unlike your much larger and slower competitors?

Branding

Define your strengths and leverage them. Purposefully written Web copy that effectively tells your prospects why they should buy from you or your client can make a world of difference on the sales front. In fact, if done right, it can actually disqualify the competition.

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10 Ways To Put Your Content In Front Of More People

Which is more important,driving traffic to your website or encouraging as many people as possible to see your content? Believe it or not, they are not one and the same. Too often, we as website owners live and die by Web analytics applications. We fret about bounce rates, unique visitors and dwell time. However, when we focus so heavily on the performance of our website, we miss a fundamental point: we should aim to expose users to our content, not our website. The website is a tool to showcase our content, but it is not the only tool that does this.

Carsonified Fan Page on Facebook

The content matters, not the website. That is why each company provides numerous ways to access its content beyond the website. From Amazon's affiliate scheme to YouTube's embed feature, these companies can reach audiences that may never visit their websites.

While the points mentioned below will refine your strategy to deliver content to more people, they can not serve their purpose without an appropriate environment. In the age of social media and the rise of interactive web-applications such as Facebook, Twitter etc. building a community around your website is the most important way to drive traffic and keep the users coming back.

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Table of Contents: Creative Examples

Table of contents is often considered to be one of the most unspectacular design elements ever invented. Because of its simple, usual form, table of contents is often not given the attention it may deserve — after all, it is just a list of the parts of a book or document organized in the order in which the parts appear. But why not use exactly that and surprise the reader of a booklet, brochure, annual report or a book with some beautiful and original table of contents? In fact, many creative approaches are possible. And this post attempts to prove exactly that.

Table of Contents Showcase

This post showcases creative and/or beautiful tables of contents. We have tried to include creative, visually appealing and interesting design solutions. Hopefully, everybody will find something interesting and unusual for herself or himself. Please take a look at the references section in the end of the article — there you may find further examples of interesting and unusual tables of contents.

You may want to take a look at our related posts

Please notice: some photos look not beautiful at all — here the idea matters more than the quality of the screenshot. The showcased tables of contents aren't necessarily useful in practice as they may be hard to read; they should serve as the inspiration for your future works and show you that even in the design of table of contents some unusual approaches are possible.

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