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Posts Tagged ‘Guidelines’.

We are pleased to present below all posts tagged with ‘Guidelines’.

10 Principles Of Effective Web Design

Usability and the utility, not the visual design, determine the success or failure of a web-site. Since the visitor of the page is the only person who clicks the mouse and therefore decides everything, user-centric design has established as a standard approach for successful and profit-oriented web design. After all, if users can't use a feature, it might as well not exist.

We aren't going to discuss the implementation details (e.g. where the search box should be placed) as it has already been done in a number of articles; instead we focus on the main principles, heuristics and approaches for effective web design — approaches which, used properly, can lead to more sophisticated design decisions and simplify the process of perceiving presented information.


Please notice that

In order to use the principles properly we first need to understand how users interact with web-sites, how they think and what are the basic patterns of users' behavior.


How To Choose A Logo Designer

A well-designed logo is probably one of the most important issues when it comes to design of corporate identity. The logo has to be describable, memorable, scalable and effective without color.

To fulfill these criterias is a quite hard task to accomplish which is why you need a professional logo designer to save your time and achieve best results up front. However, the choice of really good designers is quite time-consuming. What should you keep in mind in making your choice?

logo design crowd

In this article David Airey, a logo designer himself, offers his personal perspective on the selection of logo designers, provides some insights in his workflow and explains why you should think twice before choosing logo designers from the Google's Results front page.


Corporate Identity Manuals & Guides

The protection of visual identity is probably one of the most important issues when it comes to developing concepts in which corporate identity (CI) is used. Both in web design and in print - corporate identity manuals are supposed to give designers precise guidelines on how logotypes, colors and typography should be used. Basically for one simple reason: to promote the visual identity in the most convenient, consistent and efficient way and make sure no mistakes are done. E.g. the logotype remains readable and the whitespace around the logo gives it the space it needs to breathe and be effective - throughout various projects.


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