Posts Tagged ‘Opinion Column’

We are pleased to present below all posts tagged with ‘Opinion Column’.

Easier Is Better Than Better

In his book, The Paradox of Choice, Barry Schwartz comes to an interesting conclusion involving human choice. “People choose not on the basis of what’s most important, but on what’s easiest to evaluate.” Common sense would dictate that if you were given a list of choices, you would choose the one that is most important to you, when in reality humans usually choose the one that is easiest for them to understand and evaluate.

In 'N Out Burger

Very often we do so because we don’t have the time to put in the research necessary to make an informed decision. Politicians are rarely elected based on the majority of people doing research on their background and the policies they support. They are elected for the fact that people can relate to the message they are spreading and because we have heard of them before.

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“But The Client Wants IE 6 Support!”

Frequently, when I discuss CSS3 with other developers, the issue of stubborn clients comes up. They tell me that even though they personally don’t think a website should look the same in all browsers and they’re eager to try all of these new techniques, their clients insist that their website should look the same, so the developers are stuck with the same Web development techniques that we used five to ten years ago. Their clients just don’t “get” graceful degradation.

Money always wins

Is this really the issue? Are our clients incapable of understanding these things? Is the problem that our clients don’t “get” the Web and need to be educated? I don’t think so. We got ourselves into this. We are the ones who caused this problem for our industry. We are the ones giving ourselves this trouble and making our profession less creative and enjoyable than it could be. It’s entirely our fault and no one else’s.

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Are You Ready For A Web Design Challenge?

This is not a normal Smashing Magazine post. I’m not going to teach you something new or inspire you with examples of great work. Instead, I want to encourage you to complete a Web design challenge. I believe this will help to address a weakness that exists in many of our design processes.

If you complete this challenge, it will make it easier for clients to sign off on your designs, and it will improve the quality of your work. So, what are we waiting for? Let’s get started.

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Content Meaning

You’ve heard the questions before. “The design looks great, but what are you trying to communicate?” “Where’s the message in your design?” “Did you use this texture here for a reason, or is it just design for design’s sake?”

Okay, enough with the questions. I’m supposed to be answering these, right? (Sorry, another question.) Well, our jobs as designers is to think of these questions before presenting something to our client, professor, peer or anyone with an opinion we value.

I’ll let you in on a little secret that really shouldn’t be much of a secret at all: content is king, and your design will never dethrone it. We live in a world where ideas sell, and everyone is buying.

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Design is About Solving Problems

Recently, a couple of things happened in my design career that have made me sit down and reflect a bit on where I’m at and how I can improve what I deliver to my clients and their users. I’d noticed that my source of inspiration had changed and that I was being inspired more by clever solutions and ideas than by visual flourish.

Like many designers, my RSS feed of inspirational websites is full of great work and posts. I’m also active on Twitter, and I meet up with other designers regularly at local events. But I find that at a basic level, I actually don’t draw that much inspiration directly from these things anymore.

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The Dangers of Designing for Context

In case you haven’t noticed, there is a growing excitement around mobile or device oriented web design. This excitement is fueled mostly by the high adoption rates of devices that come equipped with full scale browser capabilities but that’s not the only reason. A lot of talk lately has been centered around designing for context. So what does it mean to design for a user’s context?

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Ignorance is Bliss for a Creative Mind

The saying “Ignorance is bliss” originates in Thomas Gray’s poem “Ode on a Distant Prospect of Eton College” (1742). The quote goes: "Where ignorance is bliss, ’tis folly to be wise." Face it: you were better off not knowing that, weren’t you?

Generally speaking, ignorance is a detestable state of mind. The more knowledge you have, the better equipped you are to deal with life. But ignorance itself doesn’t equal stupidity. For instance, I view myself as someone who is smart enough to realize his huge capacity for stupidity. I know there are massive gaps in my cultural and general knowledge. I would define my intellectual state as, at times, unaware. But who am I kidding? In some areas of life, I’m just plain ignorant, even if not by choice.

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