Posts Tagged ‘Opinion Column’

We are pleased to present below all posts tagged with ‘Opinion Column’.

Dear Web Design Community, Where Have You Gone?

As Web craftsmen, we are living in exciting times today. The frenetic pace of evolution in our industry has created remarkable opportunities for our work. Our established set of design and coding practices is more comprehensive than it has ever been before. Our designs are becoming more usable, our code more scalable, our layouts more responsive. In fact, just by comparing our design processes to those from a decade ago, it's remarkable to observe how quickly we've developed and honed our craft over all these years.

HTML5 Boilerplate is a remarkable example of a cooperation of dozens of Web designers who share their thoughts to create something useful for all of us to use.

However, the maturity of our industry is far from being complete. While producing a myriad of technological advancements, we have outpaced other developments along the way. These developments aren't related to the lack of cross-browser standards support or technical downsides of the tools we are using. No, they have a different nature. They have emerged within our design community — a community which is now so fertile and diverse that it is becoming increasingly difficult to ensure its professional maturity.

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Why Wait For The Opportunity? Create Your Own!

As many people who work in a creative field like design and development may already know, sometimes our clients just do not understand what it is that we are trying to achieve. The boundaries that we are seeking to push are not ones they approve of for their project, so our creative ideas get backburnered until we can find an appropriate project as well as an agreeable client where you can flex these creative muscles freely. In fact, the standard business processes, especially the ones we allow ourselves to be strapped into, tend to work against us in this aspect.

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Allow me to elaborate. For most creatives, the most genuine and innovative ideas can often come without provocation. Which is unfortunate, because that tends to relegate these ideas to one of two categories. The personal project category that we get to whenever we find the time to break away from our work plates to snack on something different. Or to the professional project pool where we wait on that client who will allow us the freedom to incorporate this idea into their project.

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How To Become a Better Reader

There are literally dozens of articles online about how to write better articles, but I've never come across one with tips on being a better reader. This is a shame, because it's not all about the writer; for every writer of a Web design blog, there are 10,000 readers. So for something a little different, here are six tips for you to bear in mind the next time you're reading something online.

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Business Objectives vs. User Experience

Here’s a question for you: would you agree that creating a great user experience should be the primary aim of any Web designer? I know what your answer is… and youʼre wrong! Okay, I admit that not all of you would have answered yes, but most probably did.

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Somehow, the majority of Web designers have come to believe that creating a great user experience is an end in itself. I think we are deceiving ourselves and doing a disservice to our clients at the same time. The truth is that business objectives should trump users’ needs every time. Generating a return on investment is more important for a website than keeping users happy. Sounds horrendous, doesn’t it? Before you flame me in the comments, hear me out.

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Making It a Mobile Web App

Ask any interactive agency nowadays what their clients are asking for when they need a mobile experience — the answer will inevitably be "an iPhone and/or an iPad app." Native Apple apps are a hot commodity, and in today’s mobile application ecosystem, mobile web apps are not sexy. In fact, many people don’t even realize they are even an option. In certain cases, an iPhone/iPad app will be the right solution for their needs.

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However, there are some situations where it may become a short-term win, but eventually a long-term loss. Mobile web apps offer a good number of advantages over native apps; and though they face some design, development and deployment challenges, they are a powerful cross platform, scalable and affordable solution.

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The HTML5 Logo: What Do You Think?

This has been an interesting week for the web design community, to say the least. The W3C revealed a new HTML5 logo to help designers and developers ‘tell the world' that they’re using HTML5. The logo was designed by Ocupop design agency, and it's licensed under Creative Commons Attribution 3.0, a permissive license that allows 'remixing' of the licensed work.

The HTML5 Logo: What Do You Think?

The logo has been made available on stickers and t-shirts, and there’s a gallery already promoting examples of the logo in use. The logo’s official site includes a “badge builder” that customizes its orientation and allows you to add supplementary icons to indicate support for the different technologies that have become associated with HTML5.

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The Designer’s Cross-Training Toolkit

I watched a TV documentary the other day about a professional soccer player. As well as his normal soccer training he mixed in training in other sports like boxing and yoga and I thought this sounded a bit odd. Why would somebody that earns his (considerable) daily bread playing soccer spend time learning and training in areas that are not directly related to his profession?

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Well, it turns out that they are related in a round-about way. The athlete and his coaches went on to explain that training in other sports and physical activities, as well as regular soccer training keep certain parts of the brain active and stimulated, and this in turn improves soccer performance and prevents the brain and body slowing down.

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