Posts Tagged ‘Optimization’

We are pleased to present below all posts tagged with ‘Optimization’.

Clever PNG Optimization Techniques

As a web designer you might be already familiar with the PNG image format which offers a full-featured transparency. It's a lossless, robust, very good replacement of the elder GIF image format. As a Photoshop (or any other image editor) user you might think that there is not that many options for PNG optimization, especially for truecolor PNG's (PNG-24 in Photoshop), which doesn't have any. Some of you may even think that this format is "unoptimizable". Well, in this post we'll try to debunk this myth.

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This post describes some techniques that may help you optimize your PNG-images. These techniques are derived from laborious hours spent on studying how exactly the PNG encoder saves data. We'll start with some essentials about the PNG format and will then move to advanced optimization techniques.

You may want to take a look at the following related articles:

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Clever JPEG Optimization Techniques

When people talk about image optimization, they consider only the limited parameters offered by popular image editors, like the "Quality" slider, the number of colors in the palette, dithering and so on. Also, a few utilities, such as OptiPNG and jpegtran, manage to squeeze extra bytes out of image files. All of these are pretty well-known tools that provide Web developers and designers with straightforward techniques of image optimization.

In this article, we'll show you a different approach to image optimization, based on how image data is stored in different formats. Let's start with the JPEG format and a simple technique called the eight-pixel grid.

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Optimizing Conversion Rates: It’s All About Usability

In eCommerce usability improvements usually have a huge impact on conversion rates. However, usability doesn't only mean better visual guide or better site hierarchy. It also means a better communication with potential customers using a professional, trustworthy design, delivering the right information at the right time and communicating with users instead of throwing ad-slogans at them.

Scribbles

In this article you'll learn what to consider when preparing a perfect landing page for your product, how to focus user's attention on the most important parts of your sites and also how you can use videos and user ratings to improve your conversion rates.

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