Posts Tagged ‘Strategy’

We are pleased to present below all posts tagged with ‘Strategy’.

Why We Shouldn’t Make Separate Mobile Websites

There has been a long-running war going on over the mobile Web: it can be summarized with the following question: "Is there a mobile Web?" That is, is the mobile device so fundamentally different that you should make different websites for it, or is there only one Web that we access using a variety of different devices? Acclaimed usability pundit Jakob Nielsen thinks that you should make separate mobile websites. I disagree.

Why We Shouldn't Make Separate Mobile Websites

Jakob Nielsen, the usability expert, recently published his latest mobile usability guidelines. He summarizes, "Good mobile user experience requires a different design than what's needed to satisfy desktop users. Two designs, two sites, and cross-linking to make it all work."

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Responsive Web Design Techniques, Tools and Design Strategies

Back in January, we published an article on responsive design, “Responsive Web Design: What It Is and How to Use It.” Responsive design continues to get a lot of attention, but considering how different it is from the “traditional” way of designing websites, it can be a bit overwhelming for those designers who have yet to try it.

To that end, we've compiled this roundup of resources for creating responsive website designs. Included are tutorials, techniques, articles, tools and more, all geared toward giving you the specific knowledge you need to create your own responsive designs.

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Picking A Mobile Support Strategy For Your Website

The number of people browsing the Web from a mobile device has more than tripled since 2009, and it is sure to continue growing, with browser platforms such as iOS and Android offering mobile browser support that is almost identical to what we have come to expect from a desktop experience. As the mobile consumer market continues to grow, so will the aspirations of individuals and companies who look to embrace what the mobile Web has to offer.

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With this in mind, many website owners have begun to develop a strategy for providing information and services to their mobile visitors. However, mobile strategies can vary massively from website to website, depending on what the company wants to offer visitors. For example, eBay’s strategy will be very different from an individual’s strategy for a portfolio website, which might simply be to improve readability for those viewing on a mobile device.

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A User-Centered Approach To Web Design For Mobile Devices

For the past few years, we've heard pundits declaring each year as "year of the mobile Web"; each year trying to sound more convincing than the previous. Whether 2011 will be the real "year of the mobile" remains to be seen, but what is indisputable is the fact that the mobile usage of the Web is growing and evolving. As it evolves, so does the mobile user experience, driven by advances in mobile device technology — from better browsers on basic mobile phones (or feature phones — remember the Motorola RAZR?) to the increased adoption of smartphones and tablets.

From designer's screens to smaller mobile screens

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The term "Mobile Web" (although often criticized) is commonly used to describe accessing the internet using a mobile device. This definition is broad enough to cover everything from using a browser on a feature phone, to using highly customized apps on smartphones or tablets.

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How To Build A Mobile Website

Over the past few years, mobile web usage has considerably increased to the point that web developers and designers can no longer afford to ignore it. In wealthy countries, the shift is being fueled by faster mobile broadband connections and cheaper data service. However, a large increase has also been seen in developing nations where people have skipped over buying PCs and gone straight to mobile.

CNN Standard Site vs. Mobile

Unfortunately, the mobile arena introduces a layer of complexity that can be difficult for developers to accommodate. Mobile development is more than cross-browser, it should be cross-platform. The vast number of mobile devices makes thorough testing a practical impossibility, leaving developers nostalgic for the days when they only had to support legacy browsers.

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