Posts Tagged ‘Usability’

We are pleased to present below all posts tagged with ‘Usability’.

Six Common Problems With The UX Process, And Six Solutions!

How robust is your user experience design process? We all have our favored methods and techniques, but the general process is similar: Conduct research, prototype, then present to stakeholders and users.

Six Common Problems With The UX Process, And Six Solutions!

We’ve delivered projects successfully, rectified problems and honed our ability to deliver in different scenarios. However, we all know that every project is unique, and every once in a while something will take you by surprise.

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Stop Wasting Users’ Time

Our users are precious about their time and we must stop wasting it. On each project ask two questions: “Am I saving myself time at the expense of the user?” and “How can I save the user time here?” What is the single most precious commodity in Western society? Money? Status? I would argue it is time.

Stop Wasting Users' Time

We are protective of our time, and with good reason. There are so many demands on it. We have so much to do. So much pressure. People hate to have their time wasted, especially online. We spend so much of our time online these days, and every interaction demands a slice of our time. One minor inconvenience on a website might not be much, but, accumulated, it is death by a thousand cuts.

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Pragmatic UX Techniques For Smarter Websites

What is "User Experience Design" exactly? Should you not start it unless you are fully dedicated, or should you embrace it in the process as soon as possible? Are all designers also user experience designers, or is it a separate expertise?

Pragmatic UX Techniques For Smarter Websites

The debate is as old as the discipline itself, and while picking up a bucket of popcorn, sitting back and watching the drama is sometimes fun, let’s try to figure out which user experience techniques are useful for startups, in-house teams, big corporations and anyone who wants to improve their website, product or service.

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The Lean UX Manifesto: Principle-Driven Design

My colleague Ajay and I have been working at incorporating lean UX at the enterprise level for over two years. In studying it, I find that there’s a temptation to lay down rules, and if the rules aren’t followed... well, then, you can’t call it lean UX. At the end of the day, though, some lean UX is better than none.

The Lean UX Manifesto: Principle-Driven Design

"You’re not practicing lean UX if…" If you were told to finish off the following sentence, how would you do it? I asked that very same question on Twitter, LinkedIn and email to some lean UX thinkers out there. My personal conclusion is simple. Lean UX is a set of principles that may be used to guide you to better, more desirable solutions for users. It’s not a process in which each tool is rigidly applied.

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How Usability Testing Drastically Improved My Client’s App

Most designers spend too much time with their designs to be objective about them. The best thing any designer can do is to collect feedback from real users. Testing uncovers pain points and flaws in a design that are not otherwise obvious.

How Usability Testing Drastically Improved My Client's App

Recently, I had an opportunity to experience this firsthand when iterating on HelloSign, the iOS app that enables users to scan, sign and send documents from their phone using the built-in camera. Thanks to testing, the app went from four stars to a solid five stars after a redesign.

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An E-Commerce Study: Guidelines For Better Navigation And Categories

Product findability is key to any e-commerce business — after all, if customers can’t find a product, they can’t buy it. Therefore, at Baymard Institute, we invested eight months conducting a large-scale usability research study on the product-finding experience. We set out to explore how users navigate, find and select products on e-commerce websites, using the home page and category navigation.

An E-Commerce Study: Guidelines For Better Navigation And Categories

The one-on-one usability testing was conducted following the “think aloud” protocol, and we tested the following websites: Amazon, Best Buy, Blue Nile, Chemist Direct, Drugstore.com, eBags, GILT, GoOutdoors, H&M, IKEA, Macy’s, Newegg, Pixmania, Pottery Barn, REI, Tesco, Toys’R’Us, The Entertainer, and Zappos. The pages and design elements that we tested include the home page, category navigation, subcategories, and product lists.

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Smart Transitions In User Experience Design

Some websites outperform others, whether in their content, usability, design, features, etc. Details of interaction design and animation make a fundamental difference on modern websites. We’ll share some lessons drawn from various models and analyze why these simple patterns work so well.

Smart Transitions In User Experience Design

When we design digital products, we often use design applications such as Photoshop and Sketch. Most people who have been in the business for a few years obviously know that design is more than just about visual presentation.

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