Posts Tagged ‘Usability’

We are pleased to present below all posts tagged with ‘Usability’.

An E-Commerce Study: Guidelines For Better Navigation And Categories

Product findability is key to any e-commerce business — after all, if customers can’t find a product, they can’t buy it. Therefore, at Baymard Institute, we invested eight months conducting a large-scale usability research study on the product-finding experience. We set out to explore how users navigate, find and select products on e-commerce websites, using the home page and category navigation.

An E-Commerce Study: Guidelines For Better Navigation And Categories

The one-on-one usability testing was conducted following the “think aloud” protocol, and we tested the following websites: Amazon, Best Buy, Blue Nile, Chemist Direct, Drugstore.com, eBags, GILT, GoOutdoors, H&M, IKEA, Macy’s, Newegg, Pixmania, Pottery Barn, REI, Tesco, Toys’R’Us, The Entertainer, and Zappos. The pages and design elements that we tested include the home page, category navigation, subcategories, and product lists.

Read more...

Smart Transitions In User Experience Design

Some websites outperform others, whether in their content, usability, design, features, etc. Details of interaction design and animation make a fundamental difference on modern websites. We’ll share some lessons drawn from various models and analyze why these simple patterns work so well.

Smart Transitions In User Experience Design

When we design digital products, we often use design applications such as Photoshop and Sketch. Most people who have been in the business for a few years obviously know that design is more than just about visual presentation.

Read more...

The Ten Commandments Of Efficient Design In Axure

Axure is a powerful tool for creating software prototypes quickly. Getting started with it is really easy; however, therein lies a danger. The tool is so intuitive that many users can be productive without undergoing any formal training. What they might not be aware of is that they probably aren’t using Axure optimally.

The Ten Commandments Of Efficient Design In Axure

In my experience as a UX designer, I seldom draw a page and get it right the first time. Most of the time, I go through five to ten iterations. When your UX design is used as the blueprint of an agile project, you might need to keep the entire project up to date with the scope of development. Sometimes these changes will affect a dozen or more other pages. It is at these times when some of the less evident features of Axure can become huge time-savers.

Read more...

Data-Driven Design In The Real World

As more designers and writers look to analytics to inform their decisions, many still struggle to implement their findings in a sustainable, ongoing way. Too often, testing and analysis are one-off activities, providing plenty of important-looking numbers but not lot of context or specific direction.

Data-Driven Design In The Real World

After more than five years helping content and design teams capture, measure and understand website performance data (client-side at Bazaarvoice and now at Volusion), I’ve learned a lot about connecting the dots between data and design improvements. Today, I want to share some of those lessons with you.

Read more...

A Guide To Designing Touch Keyboards (With Cheat Sheet)

Touch devices have rightfully been praised for generally being much more intuitive than the decades-old computer mouse and keyboard. Users interact directly with touch interfaces, which narrows the gap between human act and software response.

A Guide To Designing Touch Keyboards (With Cheat Sheet)

Yet typing on mobile devices — in particular on smartphones — is quite the horror story. It’s slow, painful and error-prone. The obvious culprits are keyboard character size and proximity of the keys, but there are many other important aspects to consider.

Read more...

Five Ways To Prevent Bad Microcopy

You’ve just created the best user experience ever. You had the idea. You sketched it out. You started to build it. Except you’re already in trouble, because you’ve forgotten something: the copy. Specifically, the microcopy.

Five Ways To Prevent Bad Microcopy

Microcopy is the text we don’t talk about very often. It’s the label on a form field, a tiny piece of instructional text, or the words on a button. It’s the little text that can make or break your user experience.

Read more...

What Leap Motion And Google Glass Mean For Future User Experience

Editor's note: Please note that this article explores an entirely hypothetical scenario, and these are opinions, some of which you may not agree with. However, the opinions are based on current trends, statistics and existing technology. If you’re the kind of designer who is interested in developing the future, the author encourages you to read the sources that are linked throughout the article.

With the Leap Motion controller being released on June 27th and the Google Glass Explorer program already live, it is obvious that our reliance on the mouse or even the monitor to interact with the Web will eventually become obsolete.

What Leap Motion And Google Glass Mean For Future User Experience Design

In this article, we’ll travel five to ten years into the future and explore a world where Google Glass, Leap Motion and a few other technologies are as much a part of our daily lives as our smartphones and desktops are now.

Read more...

↑ Back to top