Posts Tagged ‘Web Design’

We are pleased to present below all posts tagged with ‘Web Design’.

You Design It, They Do It

What if someone came to you and said, “I’ve designed this great website, but people don’t stay on it. Why?” How would you respond? Would you ask them whether they have done extensive A/B testing? Would you recommend testing the usability of the website? People like to test a number of ...

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Applying Macrotypography For A More Readable Web Page

Any application of typography can be divided into two arenas: micro and macro. Understanding the difference between the two is especially useful when crafting a reading experience, because it allows the designer to know when to focus on legibility and when to focus on readability. This article focuses mostly on a ...

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Redesigning With Personality

We are very happy to present a sample chapter by Aarron Walter from the upcoming printed Smashing Book #3. In this chapter, Aarron explains how sharing our personalities can help us create lasting relationships with users, and how it can improve the bottom line of our business. The sample is ...

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Can User Experience Be Beautiful? An Analysis Of Navigation In Portfolio Websites

When users land on your website, they typically read the content available. Then, the next thing that they will do is to try and familiarize themselves with your website. Most of the time this involves looking for navigation. In this article, I’ll be analyzing the navigation elements of a particular category ...

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Behind The Scenes Of Tourism New Zealand (Case Study)

In 2011 we saw the rise in popularity of two relatively new trends: responsive Web design and the use of HTML’s canvas. While some websites had experimented with both, in the last 12 months we’ve seen these trends move from the fringes firmly into the mainstream. Responsive Web design is more ...

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Japanese, A Beautifully Complex Writing System

As a Japanese person living in Europe, I’m sometimes asked: “Japanese is a difficult language, isn’t it?”. Those asking are often surprised when my answer is a simple: “No, actually, it’s not.”. While it is true (at least to many Westerners) that Japanese is an exotic language, when compared to learning ...

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A Fun Approach To Creating More Successful Websites

As Web designers and developers, each project we work with has a unique set of goals and requirements. But one goal we have for all of our projects is that we want them to make an impression on people — we want the websites that we create to be memorable. A ...

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A Craft Of Consequences: Reader, Writer And Emotional Design

Before the very first page of a book has been read, you’ve already analyzed it in countless ways without even noticing. The paper stock, the thickness of the binding, the aroma, the color of the type and even the texture of the cover; the very character of the book is ...

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Easier Is Better Than Better

In his book, The Paradox of Choice, Barry Schwartz comes to an interesting conclusion involving human choice. “People choose not on the basis of what’s most important, but on what’s easiest to evaluate.” Common sense would dictate that if you were given a list of choices, you would choose the ...

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