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Andrew Butterworth is a Technical Project Manager and a Graphic and Interactive Designer. He is the manager of a team of developers and is a PRINCE2 practitioner. His personal website is www.nypocreative.co.uk.
Management is a vast subject, with several sub-categories, such as product, team management and project management. While all are interesting topics, this article focuses mainly on team management and offers some useful tips and ideas to promote discussion and help improve the performance and happiness of your teams.
There seems to be in creative sectors a fear of management and a great divide between creative and "business" people. This is often because the people doing the managing are not business-minded or business school graduates but are rather designers or developers. Managers in creative industries tend to be staff who have moved up within the company; for example, a junior designer who reaches mid-level, then senior, and eventually ends up running their own team; or a developer who works for himself but gets a series of major contracts, and before they know it they are the Managing Director of a small company. This type of team has many benefits but also some downsides.
Some of these ideas are not new or indeed particularly innovative, but they are often overlooked or even ignored. Below is a selection of key items for discussion within your team. The snippets cover a variety of topics to help managers in creative industries who may not have a managerial background. You may agree with some suggestions and not others, but the aim is to gain a basic understanding of key issues so that you can look at how to improve your team. After all, if you spend all your time producing great work and no time creating a great team, the first will be harder to achieve.