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Author of Idea to iPhone, Carla has been creating apps since 2008. Her apps and book have been featured in USA Today, Oprah, NPR and Forbes and other cool places. She runs her app agency Happy Tapper where she offers consulting and design services. She once drove backwards through three states in under thirty seconds. Learn more true stories by following her on Twitter.

Twitter: Follow Carla White on Twitter

Facebook: carlawhite.happytapper

Key Ingredients To Make Your App Go Viral

A viral app is the highest achievement on iTunes and Google Play. It’s an app that customers eagerly share across the Internet, through social networks, email, chat and word of mouth. It’s like rocket fuel, and it is the best case scenario for an app developer because word of mouth is far more powerful than any paid advertising.

Key Ingredients To Make Your App Go Viral

Ad clutter is everywhere, and people just ignore it. No one trusts ads, and they cost too much for developers anyway. But humans have shared stories since we’ve been using rocks as tools. We’re naturally built for viral sharing.


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