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César Puertas is currently a teacher of Typography and Type Design at Universidad Nacional de Colombia. He owns a Master in Type Design from the Royal Academy of Arts (KABK) and is co-founder and active member of ADG Colombia (Colombian Association of Graphic Designers). César is also an associate member and country delegate of ATypI, co-organiser of the biennal Letras Latinas 2006 and Tipos Latinos 2008 (jury member at Tipos Latinos 2010), as well as speaker, lecturer and consultant on Typography and Type Design.
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Just as living species depend on mutation and adaptation to survive, typefaces too depend on their features to optimize the performance of text in a given environment. This principle seems to determine, in a way, the degree of failure or success that printing types (old and new) have in the physical world.
Typeface revivals (i.e. old typefaces beautiful enough to see a second digital life) are a virtually never-ending source of inspiration, as well as a good opportunity for graphic designers to learn some history. After taking part in the practice, I can say without doubt that the similarities between this process and the work of palaeontologists when reconstructing the appearance of dinosaurs and other extinct animals from fossils are striking. Read more...