Christian Ebernickel is passionate about web analytics and data-oriented online marketing. He advises companies and institutions on the implementation and utilization of analytics tools like Google Analytics and Google Tag Manager. In his blog, he writes about enhanced tracking solutions and approaches to data analysis.
Editor’s Note:This article is targeted at readers experienced in using Google Analytics. If you’re new to Analytics, the following guide might be challenging.
Many websites use internal advertising in the form of banners or personalized product recommendations … Read More…