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Author Danny Halarewich

1 article

Danny is a SaaS / e-commerce entrepreneur, startup advisor and angel investor. Previously, Head of Commerce at Mailchimp. He’s worked with hundreds of designers, developers and online retailers to create beautiful eCommerce websites that convert visitors into buyers. He also ran a web agency where he lead design, development and marketing projects for companies such as Telltale Games, Yahoo! and MasterCard.

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Reducing Cognitive Overload For A Better User Experience

Skilled UX design is aerodynamic. Any bumps on the way will drag the whole plane down. Designers need to cater to their users any chance they get, so don’t make them think any more than they have to. In this article, Danny Halarewich will share some tips to reduce cognitive overload, such as using a range of content types and structured page composition to avoid visual clutter, or to remove redundancies wherever you can. Also, keep an eye out for ways to minimize the number of steps users must take or the amount of effort they must expend. Read more…