We use ad-blockers as well, you know. We gotta keep those servers running though. Did you know that we publish useful books and run friendly conferences — crafted for pros like yourself? E.g. upcoming SmashingConf New York, dedicated to smart front-end techniques and design patterns.
Kyle Larson is a UX designer and front-end developer. He is currently keeping busy writing, freelancing and working for AtTask. Kyle is the author of Website Optimization for Retina Displays, a guide to creating web graphics that look great on high-density (Retina) screens. Kyle blogs at kylejlarson.com and shares his work on dribbble.
Having a comprehensive data report about your website is like having a Rosetta Stone to guide your decision-making process over the lifetime of the website. A powerful report combines data gathered from a variety of sources, including observation of and interviews with users, and analysis of the website’s analytics.
Assembling this information into one place will help you to make effective design decisions and determine key priorities and will strengthen your position when working with stakeholders. The goal is to put the key insights from your research of a website into a single document. The report would consolidate the most important discoveries from a variety of research techniques and would help you to identify trends.