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Nick Babich is a developer, tech enthusiast, and UX lover. He has spent the last 10 years working in the software industry with a specialized focus on development. He counts advertising, psychology, and cinema among his myriad interests.
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Color is one of the most powerful tools in a designer’s toolkit. Color can draw attention, set a mood, and influence the user’s emotion, perception and actions. When it comes to the web and mobile app design, this is definitely a time of vibrant colors. Designers use vibrant colors to focus people’s attention on important elements and to make their designs memorable.
In this article, I’ll summarize a few popular techniques of using vibrant colors in web and mobile design. Also, if you’d like to get started designing and prototyping your own web and mobile experiences, download Adobe XD.
Read more...When users come to your page, they’ll feel some kind of reaction. Whether it’s positive or negative, that reaction is determined in large part by what they see. Because vision is perhaps the strongest human sense, a hero image is one of the fastest ways to grab the user’s attention. Bold, graphic and intentional imagery engages the user. It draws the user in immediately and makes a perfect centerpiece for a minimalist app or website.
A hero image is more than just a pretty picture. It’s a powerful communication tool. In this article, I’ll give you a few tips on using hero images. Also, if you’d like to get started and take a go at prototyping and wireframing your own designs a bit more differently, you can download and test Adobe XD for free.
Read more...Someone who uses your app or website has a particular goal. Often, the one thing standing between the user and their goal is a form. Forms remain one of the most important types of interactions for users on the web and in apps.
In fact, forms are often considered the final step in the journey of completing their goals. Forms are just a means to an end. Users should be able to complete them quickly and without confusion.
Read more...Websites with long or infinite scrolling are becoming more and more common lately, and it’s no mere trend or coincidence. The technique of long scrolling allows users to traverse chunks of content without any interruption or additional interaction — information simply appear as the user scrolls down the page.
Infinite scrolling is a variety of long scrolling that allows users to scroll through a massive chunk of content with no finish line in sight (it’s the endless scrolling you see on Facebook, Twitter and Tumblr feeds).
Read more...Good UX is what separates successful apps from unsuccessful ones. Customers are won and lost every day because of good or bad user experience design. The most important thing to keep in mind when designing a mobile app is to make sure it is both useful and intuitive.
Obviously, if an app is not useful, it will have no practical value for the user, and no one will have any reason to use it. And even if the app is useful but requires a lot of effort, people won’t bother learning how to use it.
Read more...Once someone starts using your app, they need to know where to go and how to get there at any point. Good navigation is a vehicle that takes users where they want to go. But establishing good navigation is a challenge on mobile due to the limitations of the small screen and the need to prioritize content over chrome.
Different navigation patterns have been devised to solve this challenge in different ways, but they all suffer from a variety of usability problems. In this article, we’ll examine five basic navigation patterns for mobile apps and describe the strengths and weaknesses of each of them. If you’d like to add some patterns and spice up your designs, you can download and test Adobe XD for free and get started right away.
Read more...When you examine the most successful interaction designs of recent years, the clear winners are those who provide an excellent functionality. While functional aspect of a design is key to product success, aesthetics and visual details are equally important — particularly how they can improve those functional elements.
In today's article, I'll explain how visual elements, such as shadows and blur effects, can improve the functional elements of a design.
Read more...The first set of screens with which users interact, set the expectations of the app. To make sure your users don't delete your app after the first use, you should teach them how to complete key tasks and make them want to come back for more. In other words, you need to successfully onboard and engage your users during those first interactions.
The onboarding process is a critical step in setting up your users for success with your product. You only get one chance to make a first impression. In this article, we'll provide some tips on how to approach onboarding using a simple pattern called "empty states." If you'd like to bring your app or website to life with little effort, you can download and test Adobe XD for free.
Read more...Color is arguably the second most important aspect of your app, after functionality. The human to computer interaction is heavily based on interacting with graphical UI elements, and color plays a critical role in this interaction.
It helps users see and interpret your app's content, interact with the correct elements, and understand actions. Every app has a color scheme, and it uses the primary colors for its main areas.
Read more...As the saying goes, "A picture is worth a thousand words." Human beings are highly visual creatures who are able to process visual information almost instantly; 90 percent of all information that we perceive and that gets transmitted to our brains is visual.
Images can be a powerful way to capture users' attention and differentiate your product. A single image can convey more to the observer than an elaborate block of text. Furthermore, images can cross language barriers in a way text simply can't.
Read more...Since humans are visually driven creatures, the impact of imagery only increases with the help of animation. Our eyes innately pay attention to moving objects, and animation is like eye candy — catchy and bright elements that call attention to and help differentiate an app from its competitors.
As of late, more and more designers are incorporating animation as a functional element that enhances the user experience. Animation is no longer just for delight; it is one of the most important tools for successful interaction.
Read more...Visibility of system status is one of the most important principles in user interface design. Users want to feel in control of the system they’re using, which means they want to know and understand their current context at any given time, and especially when a system is busy doing work. A wait-animation progress indicator is the most common form of providing a system status for users when something is happening or loading.
While an instant response from an app is the best, there are times when your app won’t be able to comply with the guidelines for speed. A slow response could be caused by a bad internet connection, or an operation itself can take a long time (e.g. install an update for OS). For such cases, in order to minimize user tension, you must reassure users that the app is working on their request and that actual progress is being made. Thus, you should provide feedback to the user about what is happening with the app within a reasonable amount of time.
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