Nick Schäferhoff is an entrepreneur, online marketer, and professional blogger from Germany. When not building websites, creating content or helping his clients improve their online business, he can most often be found at the gym, the dojo or traveling the world with his wife. You can get in touch with him via Twitter or through his website.
The WordPress platform is a magnet for those who want to take matters into their own hands, who want complete control over their websites and want to be independent in running them. WordPress does make it really easily to completely customize a website. If you have a bit of knowledge of HTMl, CSS and/or PHP, there is nothing you can’t change.
I mean, just compare the default themes, Twenty Fifteen and Twenty Fourteen. Hard to believe they are running on the same platform, isn’t it? Therefore, it is only natural for you to want to adapt the look of your website to fit your vision. I doubt there are many WordPress users out there who don’t constantly think about what to implement next. However, a problem arises.
I like to think of WordPress as the gateway drug of web development. Many people who get started using the platform are initially merely looking for a comfortable (and free) way to create a simple website. Some Googling and consultation of the WordPress Codex later, it's done and that should be it. Kind of like "I'm just going to try it once."
However, a good chunk of users don't stop there. Instead, they get hooked. Come up with more ideas. Experiment. Try out new plugins. Discover Firebug. Boom. Soon there is no turning back. Does that sound like your story? As a WordPress user it is only natural to want more and more control over your website. To crave custom design, custom functionality, custom everything.