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Olawale is a User Experience Designer and Digital Strategist with over 13 years experience leading, designing and developing standards based digital, web and mobile interactive products. He was Head of UX at Mojo Motors in 2012. Prior to Mojo Motors, he served as the User Experience Lead for Comcast mobile work for digital agency HUGE.
He is currently Principal, User Experience at @WalmartLabs. He is very passionate about mobile and multi-channel content consumption.
In the previous article in this series, I discussed our ideation and initial prototyping process. We covered details on how to use Adobe Fireworks to set up a responsive design wireframe, reusable components, prototypes and ways to share designs.
In this article, we’ll share how we used Adobe Fireworks in our iterative visual design process, along with other useful tips.
Thanks to strong mobile Web adoption worldwide, we have seen the launch of even more responsive designs in 2012 and 2013. Most of these have been in the publishing category, but lately we are starting to see complex transactional websites, such as Currys UK, take a brave step into this new world.
For very well thought out reasons, Mojo Motors (a startup created in 2010 to provide shoppers with a better way to buy used cars) also just launched the first responsive website in the automotive market space.