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Author Paul Boag

49 articles

Paul Boag has been working on the Web since 1993. He is a user experience strategist who helps companies make use of digital to better serve connected consumers and is a leader in digital strategy with over 20 years experience. Through consultancy, speaking, writing, training and mentoring he passionately promotes digital best practice. He is a regular speaker at conferences and author of four books including Digital Adaptation, as well as User Experience Revolution.

10 Harsh Truths About Corporate Blogging

Digital Adaptation (eBook)

User Experience Revolution

Many companies try to create a great experience for customers. But few are willing to make the changes required to deliver on that promise. In fact most don’t even realize just how bad their experience can be.

Do you feel like the only person at your company who understands …

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Digital Adaptation

Nothing is more frustrating than stubborn management entangled in dated workflows and inefficient processes. That’s why we created “Digital Adaptation”, a new practical book on how to help senior management understand the Web and adapt the business, culture, team structure …

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