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Scott is the Founder of Behance, the leading online platform to showcase and discover creative work, and Adobe’s Vice President of Products/Community. Millions of people use Behance to display and find talent every month. Behance also runs 99U, a think tank and annual conference for creative leaders focused on the execution of ideas. Scott is the author of the international bestselling book Making Ideas Happen (Portfolio, Penguin Books). In 2010, Scott was included in Fast Company's list of “100 Most Creative People in Business.” He also serves as an advisor and investor in several early-stage companies including Pinterest, Uber, and Warby Parker. He serves on Cornell University's Entrepreneurship Advisory Council and the Board of Trustees for the Smithsonian Cooper-Hewitt National Design Museum. Scott attended Cornell University as an undergraduate and received his MBA from Harvard Business School. Website: http://scottbelsky.com
Creative types have a problem. We have so many great ideas, but most of them never see the light of day. Why do most ideas never happen? The reason is that our own creative habits get in the way. For example, our tendency to generate new ideas often gets in the way of executing the ones we have. As a result, we abandon many projects halfway through. Whether a personal website, a new business idea or a long-dreamt novel, most of these projects stagnate and become a source of frustration.
Some creative people and teams are able to defy the odds and make their ideas happen, time and again. In my work, I have spent the better part of five years meeting these exceptional people and chronicling their habits and insight, which has resulted in the following tips and suggestions for making ideas happen.