Shelley Walsh is a bit of a creative chameleon having worked across many design disciplines: from print design, typesetting/typography, illustration, magazine editing, web design, online marketing, writing and content marketing. She combines all her experience into strategies and campaigns creating content for brands who want to broadcast their message and engage with their audience, at ShellShock UK.
Shelley writes Creativity 101 a newsletter and blog about thinking skills, inspiration and creative content — how to have ideas and create amazing content.
Creative thinkers tend to be balls of energy and productivity machines. Creativity is generally perceived to be something external, out of our control, or an inherent talent for a chosen few. But consider that creativity is fundamentally about ideas. Ideas are generated by thinking, and skills for thinking can be learned. Therefore, creativity, thinking and idea generation are skills that can be learned. Learning a variety of thinking skills will have a dramatic impact on your productivity and output. In this article, Shelley Walsh introduces five books that are bound to stimulate your thinking and reflection on creativity, as well as provide valuable, practical exercises that will improve your thinking and problem-solving skills.