Suzanne Scacca is a former WordPress implementer, trainer and agency manager who now works as a freelance copywriter. She specializes in crafting marketing, web design, WordPress and millennial-related content for a variety of publications.
Want to build a website or PWA that attracts a large audience and then converts as much of that audience into paying customers as possible? If that’s the case, what you need to do is use storytelling in your design.
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Are you using sticky elements on your mobile website or PWA? If so, take a moment and ask yourself this question: Do you have anything in them besides your logo, hamburger menu or search bar?
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Have you ever looked at the design techniques and elements you use to build mobile apps and evaluated whether or not they’re still useful or relevant? If you haven’t done this in a while (or ever), stop what you’re doing and read this. We’re going to look at the 5 things …
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You spend so much time focused on other people’s websites that it’s easy to put yours on the backburner and tell yourself, “I’ll fix it up someday soon.” But do you really want to wait to improve your professional portfolio site?
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Traffic surges happen, but rather than let your website become victim to them, this guide will show you how you can set it up to be the victor.
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Every website or PWA you build should automate as much prospecting and selling as possible. The only thing is that visitors enter websites with various mindsets, depending on which part of the buying stage they’re at. This means that you can’t just take every person who …
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What if we removed “fear” from the “fear of missing out” and put the good parts of this marketing strategy to use in web and app design? This article unpacks four ways you can use (F)OMO when designing digital experiences.
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When it comes to putting our visitors on the spot, giving them too many options hurts their decision-making ability along with how they feel about the experience as a whole.
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What is it that makes a haunted house feel so disturbing? Is it the fact that it’s been long abandoned? That it’s riddled with dark and twisty hallways? That it simulates danger? Or maybe it’s the low-quality construction that makes people nervous? We’re going to take these …
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