September 24, 2018 — The mobile web is a booming place right now, which means web designers are spending lots of time trying to figure out how to win over this particular class of users. One way not to do that? Dark patterns. While your company may get some superficial and short-term gains in … Read More…

September 3, 2018 — The 2017 holiday season proved — once again — that e-commerce has become a major part of consumers’ shopping habits. This guide will take a closer look at the role mobile websites played in sales from that time period and how to use that data to prepare your … Read More…

August 17, 2018 — In Google’s never-ending journey to make the web a mobile-friendly place, we now have even greater insights into the four key reasons why consumers reach for their mobile devices. These are known as micro-moments, and this post aims to teach you how to design for … Read More…

June 28, 2018 — With mobile traffic increasing on local business websites, web developers and designers are now tasked with a new responsibility. It’s no longer enough for websites to rank well — they need to rank well in local search results, too. Read More…

June 1, 2018 — In terms of how to handle typography in mobile web design, it appears that simpler and safer works best. In this article, we will break down the elements you need to pay attention to in mobile typography and then visit what the research says about how to handle them. Read More…

April 20, 2018 — Data tells us that there are more mobile than desktop web visits. However, mobile conversion rates are still lagging behind those on desktop. This article will dig into why your mobile visitors are willing to ditch their purchases altogether. Read More…

April 2, 2018 — Are mobile pop-ups dying, or will they simply undergo another adaptation? If they continue to remain effective, how should designers make use of them, especially in mobile web design? Are there alternatives? Let’s see what the research says. Read More…

March 9, 2018 — As attention spans shorten and visitors just want to get to the good stuff on a website, designers have to get more creative in how they communicate their website’s “story.” This article suggests techniques that can be used in web design. Read More…

January 8, 2018 — Logic would dictate that ghost buttons are not good for web design. Yet, research shows us that visitors don’t necessarily see them that way. Read More…

December 19, 2017 — Did you know that mobile dating app users spend, on average, more than a half-hour on these apps every single day? If you’re curious to know what’s the secret to their success, stop right here. Read More…