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We use ad-blockers as well, you know. We gotta keep those servers running though. Did you know that we publish useful books and run friendly conferences — crafted for pros like yourself? E.g. our upcoming SmashingConf London, dedicated to all things web performance.

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A philosophy grad turned User Experience Designer, Tim is drawn to design for the pure enjoyment of problem solving and creating. He uses imagination to influence work and shape his design approach, and as UX Lead at FCV Interactive, he oversees the design and research of digital products that add real value for users.

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Privacy Guidelines For Designing Personalization

For interaction designers, it’s becoming common to encounter privacy concerns as part of the design process. Rich online experiences often require the personalization of services, involving the use of people’s information.

Privacy For Personalization

Because gathering information to personalize a customer experience can interfere with the overall experience — with negative consequences for the business — how do we navigate this increasingly difficult territory? What are the guidelines to follow when using data to personalize digital experiences, and how can organizations help people feel comfortable with personalization services that research clearly shows people want?

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