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Vitaly Friedman loves beautiful content and doesn’t like to give in easily. Vitaly is writer, speaker, author and editor-in-chief of Smashing Magazine. He runs responsive Web design workshops, webinars and loves solving complex UX, front-end and performance problems in large companies. Get in touch.
In corporate design brochures and booklets are a standard tool for promotion and advertising. They are tiny books or magazines which lay around in conference halls, offices and waiting rooms. Sometimes they contain an annual report of the company or showcase the portfolio of an artist. Brochures can also be included in CDs and DVDs; however, usually they are given away as freebies (e.g. they may contain a calendar or some poster inside).
In either case, booklets serve advertising purposes and since they are usually short (max. 25-30 pages) they need to look good and be informative in order to focus users' attention and effectively convey the message. Unfortunately, only few brochures are indeed designed with close attention to details. However, there are a number of options for creative and appealing booklet and brochure design. [Content Care Oct/20/2016]
This post showcases beautiful examples of brochure and booklet design. We have tried to include creative, visually appealing and interesting design solutions; the booklets presented below are nice to have in the hand and take with you. Hopefully, everybody will find something interesting and unusual for herself or himself.
If you've been following Smashing Magazine for a while, you know that almost all posts from the Monday Inspiration series are pretty colorful and eye-catching. This post is an exception. Compared to colorful designs where catchy colors help the design to stand out, in black-and-white designs the ability to stand out depends only on its ability to communicate rather than on its appealing visual presentation. [Content Care Oct/17/2016]
Indeed, beautiful black and white photography doesn't attract with its play of colors. Here close attention to composition, lighting, perspective and the context it is shot in are important. Hence, before considering the photos presented below please prepare some patience and time. This post presents some truly excellent examples of beautiful black-and-white photography.
Notice: this post isn't supposed to showcase the best black-and-white-photos of world's best photographers; please see it as a modest attempt to inspire designers for experimenting with black and white instead of using a variety of vibrant colors all the time. Hopefully, everybody will find something interesting and unusual for herself or himself.
Packaging design has the primary goal to attract customers' attention. For this purpose, package designs can not simply inform the customers, but also provoke feelings and communicate emotions. An effective packaging looks attractive, impresses with its creativity and is just nice to have on the shelf. [Content Care Oct/20/2016]
As an ongoing part of our monday inspiration series today we present excellent examples of beautiful, attractive and communicative packaging design. We have also tried to present creative and unusual ideas which you could use for your projects. Below the gallery you will also find some further references to blogs and resources related to packaging design.
Effective web design doesn't have to be pretty and colorful — it has to be clear and intuitive; in fact, we have analyzed the principles of effective design in our previous posts. However, how can you achieve a clear and intuitive design solution? Well, there are a number of options — for instance, you can use grids, you can prefer the simplest solutions or you can focus on usability. However, in each of these cases you need to make sure your visitors have some natural sense of order, harmony, balance and comfort. And this is exactly where the so-called Divine proportion becomes important. [Content Care Nov/11/2016]
This article explains what is the Divine proportion and what is the Rule of Thirds and describes how you can apply both of them effectively to your designs. Of course, there are many possibilities. Hopefully, this post will help you to find your way to more effective and beautiful web designs or at least provide some good starting points you can build upon or develop further.
Successful product design manages to reveal useful functionality beyond its appealing form. No matter how excellent a design looks like, most customers aren't likely to spend money on something they won't be able to use. On the other hand, most people are likely to buy something useful despite the design it has.
Yet the key to a truly successful product design lies in designer's ability to combine both beautiful design and functionality making it obvious to the customers how the product can be used and which benefits it delivers. However, one can combine the beauty of design with the utility it is supposed to provide. [Content Care Nov/11/2016]
Most products fail to pass this test and never reach the production stage; some products do manage to get to the stores. In the overview below you'll find an overview of some beautiful and original product designs which will hopefully make the cut and will be available in the next years. Some of them are already available today.
When it comes to icons, web designers and graphic artists have an excellent opportunity to showcase their craft, prove their experience and explore their creativity. A sweet, nice icon set is a perfect showcase of designer’s work and a powerful instrument to build up your reputation online. In fact, designers make use of it, creating absolutely amazing icon sets and offering them for free download. [Content Care Oct/20/2016]
In the overview below we present 40 excellent, free and professional icons for desktop and web design. Some of them can be used for both private and commercial projects. You may always use them for fre in your private projects. Nevertheless, it is always worth to take a look at the license agreements — they can change from time to time.
Buttons, badges and pins stand for a medium which is often underestimated and not taken seriously. That's a pity, because designed properly, badges and buttons can effectively communicate ideas to your potential customers and impress them with something creative and beautiful.
Buttons are powerful because they show what is important to the person wearing it, which ideas he or she supports and what kind of a person you are dealing with. Some buttons can make people pass away with a subtle smile, the other ones can send a message to the world, and as such, pose a very powerful medium to explore. Which is why we, designers, can make use of them, packaging ideas in small and "portable" objects of daily life. [Content Care Nov/09/2016]
In this post we cover some interesting ideas for design of buttons, badges, pins and clips — traditional handcraft which can be attached to cloth, bags, documents and whatever you can think of. You may use them to deliver some idea or message, in web design (e.g. Missy makes use of them) or in the merchandise for promotion purposes.
Sometimes typography is all you need to communicate your ideas effectively. Graphics can support the type or type can support the graphics, but to deliver the message precisely, you need to make sure your type is expressive enough, your design is distinctive enough and the composition is strong enough. The results are sometimes crazy, sometimes artsy, sometimes beautiful, but often just different from things we're used to. Thus designers explore new horizons and we explore new viewing perspectives which is what inspiration is all about. [Content Care Nov/11/2016]
This post showcases over 70 examples of sexy, bold and experimental typography. Some examples are typographic posters, some are typographic illustrations and some are just sketches with type. In any case, you will hopefully find some inspiration for your future works.
So what can be achieved out of simple letters and symbols? Please be patient, some screenshots are huge.
Once your latest project is finished, you are very likely to forget the structure of the project's layout, with all its numerous classes, color schemes and type setting. To understand your code years after you've written it you need to make use of sensible code structuring. The latter can dramatically reduce complexity, improve code management and consequently simplify maintainability. However, how can you achieve sensible structuring? Well, there are a number of options. For instance, you can make use of comments — after all, there is always some area for useful hints, notes and, well, comments you can use afterwards, after the project has been deployed. [Content Care Oct/12/2016]
Indeed, developers came up with quite creative ways to use comments and text formatting to improve the maintainability of CSS-code. Such creative ways are usually combined into CSS styleguides — pieces of CSS-code which are supposed to provide developers with useful insights into the structure of the code and background information related to it.
This article presents 5 coding techniques which can dramatically improve management and simplify maintainability of your code. You can apply them to CSS, but also to any other stylesheet or programming language you are using. You can browse through the references listed under the article — they containt further information about how you can achieve a well-organized and well-structured code.