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Smashing Conf San Francisco

We use ad-blockers as well, you know. We gotta keep those servers running though. Did you know that we publish useful books and run friendly conferences — crafted for pros like yourself? E.g. upcoming SmashingConf San Francisco, dedicated to smart front-end techniques and design patterns.

Author:

Vitaly Friedman loves beautiful content and doesn’t like to give in easily. Vitaly is writer, speaker, author and editor-in-chief of Smashing Magazine. He runs responsive Web design workshops, webinars and loves solving complex UX, front-end and performance problems in large companies. Get in touch.

Twitter: Follow Vitaly Friedman on Twitter

Google Profile: https://plus.google.com/101951294740286010890

A Never-Ending Story On Ad-Blockers

Desperate times call for desperate measures. In attempts to fight back against the growing adoption of ad-blockers, many publishers and ad-dependent websites adopt all kinds of techniques from introducing "light" paywalls to limiting access to the site to fully blocking ad-blocker users from accessing the content altogether.

The vast minority of our readers doesn't use ad-blockers.

It seems a bit ironic that a website would send away potential customers that are taking measures to actually access the site faster, and read the content published on the site without annoying distractions. Don’t get me wrong: publishers need to earn money, and in most cases advertising is still the most efficient way of doing this. We know it better than anybody: with our smart tech-savvy audience, the ad-blocker usage has grown from 12% in 2012 to 55% today (as of March 2016). That’s a huge growth, and it’s a tendency that hurts us massively.

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Quick Tips Automatically Art-Directed Responsive Images? Here You Go.

In many projects, responsive images aren’t a technical issue but a strategic concern. Delivering different images to different screens is technically possible with srcset and sizes and <picture> element and Picturefill (or a similar) polyfill; but all of those variants of images have to be created, adjusted and baked into the logic of the existing CMS. And that's not easy.

Smartcrop.js

On top of that, responsive images markup has to be generated and added into HTML as well, and if a new image variant comes into play at some point (e.g. a file format like WebP or a large landscape/portrait variant), the markup has to be updated. The amount of extra work required often causes trouble — so if you have a perfect product shot, you need to either manually create variants for mobile and portrait and landscape and larger views, or build plugins and extensions to somehow automate the process.

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Quick Tips Design Mock-Ups Need Dynamic Content: Tools And Plugins

Nothing is perfect on the web. We can't make sure that our websites always work as intended, but we can try our best to design resilient and flexible websites that aren't that easy to break — both in terms of interface design and security. Yet neither resilience nor flexibility are usually reflected in our deliverables and mock-ups.

In practice, mock-ups usually represent a perfect experience in a perfect context with perfect data which doesn't really exist. A good example for it are “optimal" usernames which are perfectly short, fit on a single line on mobile and wrap nicely, or perfect photography that allows for perfectly legible text overlays. It's not realistic. We need to work with dynamic content in our prototypes, with both average and extremes being represented.

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No Hard Feelings: The Wait For “Hardboiled Web Design” Is Over

Some books deserve a spot at your desk. The brand new Hardboiled Web Design by Andrew Clarke is one of them. In its 5th anniversary edition, Andy explains how you can use HTML/CSS efficiently in responsive design — and how to reduce wasted time in the process with developers, designers and clients. No fluff, no theory — just insights into his own experiences with clients such as ISO and WWF.

A look on the new Hardboiled Web Design Softcover

If you get a printed copy (free worldwide shipping), you'll get the eBook for free — available in PDF, ePUB, Amazon Kindle. All printed copies will ship from Dec 8th. Softcover, 441 pages. Jump to the table of contents. Proudly published by yours truly Smashing Magazine.

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It’s The Smashing Birthday Party, And You Are Invited (With Goodies!)

Exactly 9 years ago we published the very first article on this very website. Many things changed since then, but one thing remained the same: our obsession for publishing valuable, practical quality content. We proudly stand behind our work — the books, the eBooks, the conferences; our craft is ours, but our work serves the community and belongs to everybody.

The Thanks Page inside the book

As a team, we are happy and privileged to do what we truly love, and we know that this wouldn't be possible without your kind and generous support. So thanks for sticking around. Now, a birthday calls for a birthday party, so we've prepared a little something for you to celebrate the day: a free chapter on responsive design patterns (PDF), a Mystery Riddle, a new free eBook and a birthday special: if you grab the hardcover of the Smashing Book 5 today, you'll get five Smashing eBooks as a gift for your kind support.

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The New Smashing Mystery Riddle: Have You Figured It Out Yet?

Ah, these mystery riddles never stop, do they? To celebrate our ninth birthday, we’ve prepared yet another riddle, and this time it will require a bit more teamwork. We've hidden secret keys in different (physical) locations across the world. To move from one level to another, you'll have to find a hidden print-out in all (four) locations. Watch out for GIF file names.

Message in a bottle
Tip: Watch out for the file name. Large view.

To find the key password, you have to follow the clues and hints in a series of animated GIFs. Once put together, the keys will add up to a secret Twitter hashtag. Below you'll find the first animated GIF that contains a location clue. Identify the location, go there (yourself, or ask a friend, colleague or a total stranger) and find a hidden print-out.

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From Russia With Love: Behind The Responsive Redesign Of Kremlin.ru

Relaunching a large-scale website is always quite an undertaking, especially if the task involves a huge political entity with content accumulated over a dozen years. In this article, we look behind the scenes of the responsive redesign of Kremlin.ru, Russia’s most prominent government website.

Search on Kremlin.ru

We had an opportunity to talk with Artyom Geller, one of the creative minds responsible for the design and UX of the project. We talked about the design process, the challenges and constraints, creative front-end solutions, as well as unusual budgets and stakeholders. —Ed.

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Web Design Is Dead. No, It Isn’t.

Every now and then we see discussions proclaiming a profound change in the way we design and build websites. Be it progressive enhancement, the role of CSS or, most recently, web design itself being dead. All these articles raise valid points, but I'd argue that they often lack objectivity and balance, preferring one side of the argument over another one.

Web design isn't dead; it's up to us to find ways for making the web more exciting and delightful.

These discussions are great for testing the boundaries of what we think is (or is not) possible, and they challenge how we approach our craft, but they don't help us as a community to evolve together. They divide us into groups and sometimes even isolate us in small camps. Chris Coyier has published a fantastic post recently covering the debate on the role of CSS in light of growing popularity of React.js, extensively and objectively. That's the quality discussions we need, and that's what keeps us evolving as a growing and maturing community.

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That’s Real-Life Responsive Web Design: Meet The Brand New Smashing Book 5

Smart “responsive” workflows, effective responsive design/UX patterns and powerful front-end techniques — if you need a good book on smart responsive design, our brand new Smashing Book 5 is just what you need. Neatly packed in a gorgeous hardcover, it covers time-saving, practical techniques for crafting fast, maintainable and scalable responsive websites. 584 (!) pages. Hardcover/eBook. Pre-order the book and save 15% today.

That's Real-Life Responsive Web Design: Meet The Brand New Smashing Book 5

Responsive design is a default these days, but we are all still figuring out just the right process and techniques to better craft responsive websites. That’s why we created a new book — to gather practical techniques and strategies from people who have learned how to get things done right, in actual projects with actual real-world challenges.

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