CategoryEmails

August 14, 2013 — What’s the point in creating a beautiful, valuable app if no one knows about it? Today we’ll focus on how to get a head start with email marketing by wrangling testers, staying in touch with users and successfully building hype for your app. Then, we’ll move on to how to announce the launch and measure results. While this article isn’t heavy on coding and development, you’ll find an assortment of practical suggestions that you can apply to your projects. Read more…

July 2, 2013 — Technology enabled us to do more, not less. Tools such as email enable us to communicate more, rather than make life easier. In fact, many people are now overwhelmed by the amount of email they receive. The trick is to process everything out of your inbox. Do that and I promise you will never look at email with the same horror again. Read more…

June 20, 2013 — This article features email templates for communicating with clients, superiors, teammates and the like. You can easily customize them. They balance firmness and tact, professionalism and friendliness. Read more…

April 8, 2013 — What can we do to make our email more engaging? People are exceedingly good at ignoring emails. Even Gmail and Hotmail are helping us ignore them by providing smart inboxes that sort incoming messages. However we’ll happily read messages from families, friends or complete strangers. Why? Because these emails are full of personality. Read more…

February 11, 2013 — Most of us have a love/hate relationship with email. Its one of those necessary evils. Nowhere is our relationship with email more confused than when it comes to spam. But what is spam? Are you spamming users without realizing it? And is there any place in the world for email marketing? Read more…

March 13, 2012 — Designing and developing emails can be challenging, especially if you start doing it after years of designing and developing websites. Read more…

October 25, 2011 — Whatever type of website you operate, its success will probably hinge on your interaction with your audience. If executed well, one of the most effective tools can be a simple email. Read more…

August 18, 2011 — Thinking about using CSS in email newsletters? Find a few ideas on how to start coding email designs with improved readability and usability when viewed in Web, mobile and email desktop clients alike. Read more…

July 25, 2011 — Has the @ symbol lost its meaning as an address, and instead become the signifier of a Twitter name? Felicity Evans believes that we need to reconsider our approach to email and understand that it can be a powerful tool when leveraged correctly. Read more…

July 15, 2011 — A list of selected newsletters for you to stay on top of the most recent developments in your craft. Valuable insight and information, readability and relevance are some of the most important qualities of the newsletters we have selected. Read more…