By creating understandable and tangible visuals, companies will decrease interdepartmental miscommunications and increase overall productivity. This article is for anyone who wants to develop a product and improve internal communication.
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It’s an exciting time when your mobile app is ready to launch, but be careful. No matter how high you see those app store downloads go, don’t go rushing to celebrate just yet. There’s a more meaningful metric you should be paying attention to in order to determine the success of your app, and that’s the mobile app retention rate.
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What are the fundamentals of machine learning, and what are the necessary tools to evaluate risk and other concerns in a machine learning application? This article covers everything you need to get started.
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Onboarding is a real challenge as it can be complex, involving the user entering personal information. In this three-part series, Joe Leech outlines the three phases of the product lifecycle, the future for UX, and the skills and approach you’ll need to design modern digital products. Let’s take a closer look at how we can help users to sign up, onboard, and pay for your product.
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Do you know what a froto is? Do you know how you can get users to evaluate your product? Due to their technical skills, creativity and deep understanding of user needs, UXers are in a perfect position to apply marketing, SEO and growth-hacking tools and processes to their work.For focused UX efforts, it’s all about knowing user outcomes at each stage of their journey. In this first part of an upcoming series, Joe Leech will help you in understanding and mapping the problems users have and which solutions they need.
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From campfires to books to advertisements to film, stories have a power over us that no other human invention can wield. They calm us, thrill us, enthrall us and send us running back to the box office for another hit. If we consider story structure as we look at user interactions, there are lots of ways we can put ourselves in the user’s shoes and optimize their experience, providing support exactly when they need it. In this article, John Rhea brings you some techniques.
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The most important thing to remember when designing products is that design is for people. To design great products, you must deliver the right features, with the right user experience for the right people. Thus, define your target audience, then research their problems, and, finally, focus on building a product that solves those problems! In this article, Nick Babich takes a closer look at how to define an optimal product vision, strategy, and design process.
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Using customer journey mapping to map your campaigns can not only turn out to be a huge timesaver, but a well of insights, too. In this article, Yuri Vedenin shares his experience with CJM and how UXPressia was able to achieve a 40% open rate in their email campaign.
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Adam Silver redesigned Boots.com so that each panel became its own page, removing the need for accordions and AJAX. This inconspicuous and humble UX pattern is flexible, performant and inclusive by design. Having a lot on one page might give the illusion of simplicity, but like algebraic equations, they are difficult to deal with unless they are broken down. Adam Silver has not come across another design pattern that has as many benefits as this one. This is one of those times when simple is just that: simple.
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As a designer, you will be facing more demands and opportunities to work with digital systems that embody machine learning. To have your say about how best to use it, you need a good understanding about its applications and related design patterns. In this article, Lassi Liikkanen illustrates the power of machine learning through the applications of detection, prediction and generation. To help you get started, he has included two non-technical questions that will help with assessing whether your task is ready to be learned by a machine.
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