The psychological dimension that springs from a dialogue between two strategic conceptions that depend on the personality of each chess player has long been a mystery. How do Grandmasters think? The most successful strategies are rooted in our very own nature. And common to most Grandmasters is that they almost never take the easy way out. That creativity, that compulsion to look beyond what comes instinctively is what fuels successful strategies and explains why so few Grandmasters are out there.
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Designers can do plenty of things to counteract the technical appearance of the Web. In this article, Sabina Idler discusses different aspects of freehand drawing and writing in Web design and how they can enhance the user experience of your website.
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How does a company like Apple make such great new things that people already know how to use? As Alan Cooper writes in “About Face”: ‘All idioms must be learned; good idioms need to be learned only once.’
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There is a paradox that fits my life. Doesn’t matter what aspect of my life I am talking about because it always seems to apply. Even more so when I think about this paradox and the design of this website and other websites. I really hate this paradox.
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When conducting user research, we all know that asking the right questions is just as important as how you ask them, but how do you know exactly what questions to ask? What if the discussion topic is very personal? How do you get a complete stranger to open up? There is a better way to conduct an in-depth interview, and it doesn’t involve a clipboard. Just imagine what you could discover if the participant’s answers weren’t limited to a predetermined set of questions. This is where collaging can help.
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Do you know what makes a design good? Is it merely an opinion, or is there something more to it? Breaking design down seems like such an abstract thing. Even the designers who are able to create thought-provoking work seem purely talented and have natural abilities that can’t really be nailed down to a process. But what if there were principles that captured why design and art worked the way that they do?
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In his book, The Paradox of Choice, Barry Schwartz comes to an interesting conclusion involving human choice. “People choose not on the basis of what’s most important, but on what’s easiest to evaluate.”
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In this Part 2, Lyndon Cerejo brings us ways to enable customers to make the decision to buy and guide them through the check-out process. Keep improving your online shopping experience!
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A business loses potential customers as they move closer to the purchasing stage. Improving the user experience can reduce this loss by removing unnecessary barriers to shopping online.
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User engagement can be optimized using performance metrics. Trace behavioral and emotional responses to learn (and improve) how much information and engagement the user has with your website.
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