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CategoryCase Studies

83 articles

Eduard Kuric wrote

Five-Second Testing: Taking A Closer Look At First Impressions (Case Study)

Five-second testing is a popular method of usability research used in the industry, yet in essence, its core belief boils down to virtually a superstition. Eduard Kuric looks under the hood at how first impressions are affected by various factors and how UX researchers and product owners can ensure that the user’s first steps can get off on the right foot. Read more…

Adrian Bece wrote

WaterBear: Building A Free Platform For Impactful Documentaries (Part 2)

In this second article of a two-part series, Adrian shares insights about building WaterBear — his first project as a lead developer — discussing the challenges his team encountered while building it and various accessibility and performance improvements they’ve made. You’ll get a peek at the inner workings of a team striving to find its groove to systematize the work. Read more…

Liran Cohen wrote

How We Optimized Performance To Serve A Global Audience

Liran Cohen and the team at Bookaway, a travel booking service, dramatically improved their site’s performance by auditing Core Web Vitals. In this article, Liran shares his team’s process for auditing and monitoring Web Vitals and the effort it took to dramatically improve Bookaway’s performance — and the benefits that came with it. Read more…

Krithika Subramanian wrote

What Is Design Thinking?

Have you ever wondered if things could have been done differently? But not sure how? Well, then, do not fall in love with the solution, but fall in love with the problem! Here’s an article to dive deep into how design thinking could do just that. Read more…