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Laura Elizabeth is an independent designer and worldwide speaker with over a decade of experience. She runs Design Academy which aims to help developers conquer their fear of design, and also has a WordPress plugin called Client Portal — a client-friendly way to keep your projects organised.

Laura Elizabeth

Designing Landing Pages That Convert (And Look Great!)

One of the hardest parts about being in technology is the design. Whether you’re a founder, a developer, a marketer, or frankly, even a designer — it can be really tricky to come up with something that’s usable, highly-converting, and beautiful.

In this session, Laura Elizabeth will show what makes a landing page successful, and how you can design it into something you can be proud to show off.

You’ll walk away with:

  • Insights into what makes a compelling, high-converting landing page.
  • One Simple Trick™ to make writing your copy a breeze.
  • Laura’s go-to design process that will get you from a blank slate to a finished design.
  • How to measure the success of your landing page and fix weak points.

  • Speaking: Laura Elizabeth
  • Date:

Tools and Setup

To join Smashing TV webinars, please install the Zoom client for Meetings, which is available for all the main OSs. It may take a little time to download and install, so please grab it ahead of time if you can. If you are a Smashing Member, please sign in first. Once you did, return to this page, and you should see a webinar URL.

What’s Smashing TV?

Smashing TV is a series of webinars and live streams packed with practical tips for designers and developers. Not just talks — conversations and “here-is-how-I-work”-sessions. Smashing Members can download recordings, too.

Think of it as some sort of a Hollywood blockbuster with cats. Just better, because it’s for people like you. Check upcoming webinars.

Previous Webinars

We run practical sessions every week. No fluff, just actionable techniques and strategies for building and designing better experiences. Here are a few recent ones:

View upcoming webinars ↬