This article sheds the spotlight on Magento PWAs and explains why business owners are getting them (often instead of native applications). Alex Husar introduces ways of how progressive web applications can be developed on Magento, as well as go over the major pros and cons of each development path.
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Progressive web applications are proven to raise user engagement and keep the costs down effectively. Building a modern PWA requires more than just the core setup to keep up with the user’s expectations. Therefore, let’s take a first-hand look at adding contemporary characteristics to PWAs, from functioning offline to user-friendly permission requests.
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Are you using sticky elements on your mobile website or PWA? If so, take a moment and ask yourself this question: Do you have anything in them besides your logo, hamburger menu or search bar?
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You spend so much time focused on other people’s websites that it’s easy to put yours on the backburner and tell yourself, “I’ll fix it up someday soon.” But do you really want to wait to improve your professional portfolio site?
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Every website or PWA you build should automate as much prospecting and selling as possible. The only thing is that visitors enter websites with various mindsets, depending on which part of the buying stage they’re at. This means that you can’t just take every person who enters the site through the same path. You have to design a custom sales funnel (or pathway) for each kind of buyer. Here’s what you need to keep in mind.
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When it comes to putting our visitors on the spot, giving them too many options hurts their decision-making ability along with how they feel about the experience as a whole.
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What is it that makes a haunted house feel so disturbing? Is it the fact that it’s been long abandoned? That it’s riddled with dark and twisty hallways? That it simulates danger? Or maybe it’s the low-quality construction that makes people nervous? We’re going to take these frightening characteristics and spin them around for the web. After all, what is a website, but a digital house? (Let’s just make sure yours doesn’t feel haunted!)
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PWAs are supposed to provide visitors with a better experience than a mobile website. But just because PWAs will use sticky navigation the way that native apps do, that doesn’t make them as easy to get around. If you’re worried that your PWA is going to be difficult to navigate without some guidance, put breadcrumbs to work. You can use them to improve navigation, readability, conversions, and more.
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You don’t have much time to capture the attention of visitors to your PWA. Rather than waste that time with an overcrowded hero image or, even worse, disappoint them with a lackluster design, get creative with what little space you have above-the-fold. One of the best sources of inspiration for this? Movie posters.
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Customers’ loyalty does not come for free. While it would be nice if they were satisfied with a high-quality product with some extra bells-and-whistles thrown in, sometimes what’s needed to seal the deal is a rewards system. But when a client asks you to design the mechanism for their loyalty program, how do you decide which format it should take? Here’s what you need to know about designing mobile loyalty programs.
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